Our Story
First One Australia (FOA) is the name behind some of Australia’s favourite brands such as Lover’s Care, Lover’s Hair Salon, Lover’s Hair Professional, Lover’s Hairow, Loverse Paris, Naturoma, Softlan, Bowl Fresh, Comsilk,etc. With over 10 years of distributing experience, FOA serves some of Australia’s major supermarkets & pharmacies. We focus on using innovative technologies that are environmentally friendly to deliver high quality products under our own well-established brands to our customers.
Our head office is based in Sydney, Australia. With leading development and technologies we focus on three major business areas: Personal Care Home Care, Cosmetics, Laundry & Toiletries. FOA extends its operation worldwide through product development and production. Furthermore, we have a distribution reach to a number of international countries including the USA, which we have covered through to most states via major retail stores and pharmacies.