The Mama Coach - Tia Heinrichs RN, BSN

03/11/2026

Preparing for your baby should feel empowering — not overwhelming 🤍

Join Sarah and I live on March 28th from 10–3pm on Zoom for our Comprehensive Prenatal Class. This class is taught by two neonatal RNs and moms who are passionate about giving you real, evidence-based information without the fluff or fear.

This isn’t just another generic prenatal class. It’s practical, honest, and rooted in both clinical knowledge and lived motherhood experience.

✨ What you’ll receive:
• A full day of interactive prenatal education
• The opportunity to ask questions live
• Up-to-date, evidence-based guidance
• Thoughtfully curated prenatal resources
• A full recording if you can’t attend live

Whether you’re a first-time parent or just want a refresher, prenatal education matters. Understanding your options, your body, and your baby helps you step into birth and early parenthood feeling confident instead of overwhelmed.

We would truly love to support you during this season 🤍

Message us to register or grab your spot! Replay available for everyone who signs up.

https://www.instagram.com/p/DVjyTT-kYeX/?igsh=MWpmbWE5ODFldjV2dw==

02/25/2026

Motherhood can feel incredibly loud.

So many opinions. So much information. So many things you should be doing — and somehow, it can leave you feeling more disconnected from yourself instead of supported.

As moms ourselves, Sarah and I truly understand the overwhelm that can come with motherhood. We know what it feels like to want to do your very best while also wondering if you’re doing any of it “right.”

The truth is: your baby benefits most from a regulated, supported version of you — not from pressure, comparison, or trying to follow someone else’s path.

Our role as nurses isn’t to tell families what they must do. It’s to provide evidence-based guidance, reassurance, and a safe space for you to figure out what feels right for your family.

Want to chat?

Join one of our mama meet-ups, attend a workshop that aligns with your baby’s developmental needs, or simply book a free discovery call if you have no idea where to start.

No agenda. No pressure.Just support, information, and care centered around you. 🤍

https://www.instagram.com/p/DU9jGTeiaWu/?igsh=NndwdzZqaThyb3Ji

02/16/2026

Why you should never ignore ni**le pain when breastfeeding 🤍

Ni**le pain is often normalized when families begin breastfeeding. Many parents are told that pain is just “part of the process” — but the truth is, breastfeeding should not hurt.

While you may feel brief discomfort during the first few seconds of a latch, that sensation should quickly settle into a gentle tugging feeling. Sharp, pinching, or ongoing pain is a sign that something isn’t quite right — most commonly a shallow latch.

When ni**le pain is ignored or pushed through, it can lead to skin breakdown and ni**le trauma, making feeds increasingly stressful and sometimes requiring a pause in breastfeeding to allow healing. Without the right support or plan, this can also impact milk supply and overall feeding confidence.

This is why breastfeeding education and early support matter so much. Understanding what’s normal, recognizing red flags early, and knowing when to reach out can completely change a family’s feeding experience.

✨ Pregnant and planning to breastfeed?
Join Sarah and I for our Let’s Talk Breastfeeding Workshop on Tuesday, March 24th at 6:30pm. Our goal is to help you feel prepared, confident, and supported before baby arrives.

🤍 Currently experiencing a painful latch?
We offer a FREE Latch Clinic where we spend 20 minutes assessing your baby’s latch and helping make adjustments right away — completely free of charge.

Send us a message to book or reach out with any questions. You never have to struggle through breastfeeding alone — we’re here to support you every step of the way.

02/11/2026

Bought every bottle… and your baby still isn’t taking off with it? 🍼

We hear this all the time.

You’ve tried different brands. Different flows. Different shapes. You’ve ordered “the one everyone recommends.” And still — your baby refuses, gags, gets upset, or just won’t latch.

It’s frustrating. It’s expensive. And it can feel defeating.

Here’s what we want you to know:

There is no universal “perfect bottle.” There is only the right fit for your baby.

At our RN-led, CBS/IBCLC-certified clinic, our Perfect Fit Bottle Trial removes the guesswork.

During your appointment we:
• Assess how your baby approaches the bottle
• Evaluate latch, suck coordination, and comfort
• Follow your baby’s cues
• Trial different ni**le shapes, sizes, and flow rates
• Create a personalized feeding plan based on your goals

Some babies need a gradual, detailed approach to accept a bottle — and that’s completely normal. We work at your baby’s pace and support your family every step of the way.

Instead of spending more time and money searching store shelves, start with a strong assessment and a clear plan.

If bottle feeding has been stressful, we’re here to help.

Message myself or Sarah Clarke to book your Perfect Fit Bottle Trial today.

02/06/2026

🤍 As a Certified Breastfeeding Specialist (CBS), my goal for families is simple:
to reduce the stress and anxiety that can surround feeding your baby.

If you’re experiencing pain, overwhelm, or even dread before, during, or after breastfeeding — please know you’re not alone. There is so much myself and .sarah.clarke can do to support you.

A personalized breastfeeding assessment means expert-guided care tailored to you. Every breast, ni**le, and baby is different — and we’re here to help you put all the pieces together 🤍

And our support doesn’t end after your initial appointment. We provide ongoing follow-ups because we know it often takes continued reassurance and guidance to truly feel confident in your feeding journey.

Our hope is that you leave feeling educated, empowered, and most of all, validated.

Our clinic at EmpowerMed in Medicine Hat is a safe space for families like yours — where you can feel seen and supported, even in the most vulnerable moments 🤍 We aim to see families within one week of inquiry.

Send Sarah or myself a DM to book, or schedule directly through the link in our bios.

Breastfeeding can be a complex journey — you don’t have to navigate it alone.

https://www.instagram.com/reel/DUY3zE2khR5/?igsh=Z2U4azFrYzBhNmJy

02/03/2026

Me and Sarah are featured on the Bring Back the Porch podcast!

Listen on YouTube, Spotify or Apple Podcasts!

Link to the episode can also be found in our bios ❤️

https://www.instagram.com/p/DUR-TecESd_/?igsh=MTRuaTIyNTc3bmU5OQ==dcn tsdod

01/19/2026

This is probably my most vulnerable blog post to date.

Looking back, it’s hard to admit just how much I struggled in my first year of motherhood, especially knowing that, in many ways, I was making an unconscious decision every day not to seek support. Not because I didn’t need it, and not because I wasn’t capable, but because asking for help felt uncomfortable and unfamiliar. It was so deeply tied to my sense of identity as a new mom.

I hold that version of myself with so much love and grace. She was doing the best she could with the tools she had at the time. And still, the truth is… that first year of motherhood could have looked very different if I had understood how essential support really is.

This blog isn’t written from a place of regret, it’s written from reflection. From learning that knowing when to ask for help is a skill, and one that so many of us were never taught. A skill that can quietly change everything when we finally allow ourselves to build it.

If you’re in a season of motherhood that feels heavier than you expected, I hope this reminds you that you are not alone and that support is not a failure, it’s a foundation.

You can read the full blog here: https://tia-heinrichs.themamacoach.com/learning-to-ask-for-help-the-most-underrated-skill-in-motherhood/

🤍

I carried my overwhelm like a badge of honour, believing that doing it all on my own made me strong. It wasn’t until much later that I learned the truth: knowing when to ask for help is one of the most essential skills and the one I initially lacked the most in motherhood.

01/07/2026

✨ Behind the scenes at Bumbleboo ✨

Our January 17th prenatal class is officially full for in-person spots, but we’re excited to offer a livestream option so you can still join us from the comfort of your own home.

You’ll receive the same prenatal education, along with all class resources and our detailed prenatal eBook, which will be sent to you after the class.

We hope this livestream option provides families with another flexible and supportive way to access prenatal education 🤍

👉 To register, simply click the link in our bios.

We’re also planning a March prenatal class, so be sure to follow both of us on social media so you don’t miss your chance to join us!

https://www.instagram.com/reel/DTLzgL-k1vm/?igsh=MW5vOWwxNHZyN3c0OQ==

01/03/2026

We’re incredibly proud to continue running our clinic at , where our mission is to provide timely, thorough, and compassionate support for families navigating their feeding and sleep journeys.

👶 Lactation Supportsarah.clarke has officially earned her IBCLC credential! This certification requires 1,000 clinical breastfeeding hours, 90 hours of specialized lactation education, and successful completion of the IBCLC exam.
Tia is a Certified Breastfeeding Specialist and is currently preparing to write her IBCLC exam this April. Together, we offer individualized, evidence-based support to help families confidently reach their feeding goals.

🍼 Bottle Feeding Support
Our tailored feeding assessments help families find the best bottle fit for their baby. As NICU nurses, we bring extensive experience supporting even the most fragile babies through their feeding journeys.

💤 Sleep Support
In-clinic sleep assessments are available for local families and those travelling from out of town. We create customized, realistic sleep plans to support your little one—and your whole family—in getting the restorative sleep needed for growth and everyday life.

💖 Ongoing Support
Free latch assessments and fl**ge fittings will continue throughout 2026! These quick weekday appointments are designed to help moms feel confident, comfortable, and supported with feeding and pumping.

We are so grateful for our community and can’t wait to support even more families this year 🤍

➡️ Book any of our services through the link in our bios or send us a DM to inquire

12/26/2025

This past year, with both my kids now in school, it felt so right to lean into expanding my work life outside the home. I had put my nursing career on pause for 7 years after having my first-born, needing to accommodate the unpredictability of my husband’s training and erratic schedule.

Now that our family is settled, the opportunity to explore my own nursing practice alongside .sarah.clarke (this woman is the best, I truly couldn’t do any of this without her 🥹) has been one of the greatest gifts. It’s taught me lessons I didn’t even know I needed.

Every workshop, client consultation, phone call, or virtual appointment still leaves me so nervous that my heart is literally racing. This role still feels very new, and being able to support families in this way, with the proper education and guidance, is something I am deeply grateful for. The unfamiliarity, discomfort, and excitement of this work has been exactly what I needed.

This post won’t resonate with everyone, and it shouldn’t. Motherhood has taught me that life comes in seasons, and it’s important to lean into what serves you and creates balance. This is a very different season for me, and the discomfort of learning, reflecting, and stepping into new skills has been exactly what I needed to grow.

Thank you to everyone who has been a part of this last year ❤️ It has been the best 🙂

12/20/2025

🚽 Potty Training — Without the Pressure

Potty training can feel overwhelming, especially when you’re juggling everything else. That’s exactly why I created my online potty training workshop — to give parents clear, realistic guidance without stress, bribes, or power struggles.

✨ Made for busy parents:
You can listen to the 2-hour recording like a podcast while driving, cooking, or folding laundry. If you don’t have time to watch the slides, don’t worry — every single slide is fully covered in the included potty training eBook, so nothing is missed.

🗣️ Scripts included
One of the biggest struggles parents tell me is not knowing what to say. This course includes practical scripts so you feel confident responding to accidents, resistance, regressions, and potty wins — calmly and consistently.

📞 Personal support included
When you purchase the workshop, you’ll receive a 15–30 minute phone call with me, available at any point in your potty training journey — for troubleshooting, reassurance, or just having someone talk it through with you.

This is a parent-led, developmentally appropriate approach designed to support both you and your child.

🔗 Link on my website to get started!

12/18/2025

Holiday gatherings + baby sleep can feel like A LOT.
Managing naps, bedtime, and routines at other people’s homes is no small task—especially when everyone has an opinion. If you’re feeling overwhelmed, you’re not alone 🤍

Here are some gentle, realistic tips to help you navigate baby sleep over the holidays:

Tip #1: Manage expectations—especially other people’s reactions to your sleep routine. You don’t need to convince or over-explain why you do what you do with your baby.

Tip #2: If you’re spending the whole day at another home, bring a travel crib and your usual sleep items. Having familiar sleep tools gives you options and flexibility.

Tip #3: Lean into contact naps. Sometimes they’re the perfect excuse to step away and enjoy a quiet moment. If they’re working for you, enjoy them without guilt or apology.

Tip #4: Present your plan confidently. This helps avoid long, exhausting conversations that drain your energy. You know what works best for your family.

Tip #5: If your baby is refusing that last nap, commit to an earlier bedtime and try not to spiral about it (easier said than done, I know). A nap-resisting baby is tough—move forward and trust your instincts.

Tip #6: If baby falls asleep at another location, transfer them back to their crib at home however you can manage. It may go better than you expect.

Having a baby and navigating sleep is a huge mental load, and it’s easy for others to forget that. Do what works for your family, filter out the opinions, and give yourself grace.

And if sleep completely falls off the rails over the holidays—reach out after. With the right support, you can get things back on track 💛

Book a free Discovery Call through the link in my bio to connect!

https://www.instagram.com/reel/DSaghrtj0WG/?igsh=a3YyZmUxbWMxcXQzet