Cereal Life

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Cereal Life

🥣 Creator / author / midnight snacker
❤️‍🔥 Follow for snack & cereal banter

Ami, popularly known as Cereal Life, is a digital creator, writer, and snack storyteller behind the sweet-crunchy, bowel shaking, and widely loved social media pages dedicated to iconic, nostalgic, and newsworthy cereal. From breaking cereal news and decoding limited-edition drops to spotlighting emotional brand storytelling, Ami brings humor, heart, and a hint of chaos to every post. Cereal Life has become a go-to destination for over 100,000 fans worldwide, a place where food culture, childhood memories, and wild creations collide. With a foot in both Toronto and Miami, Ami continues to build community through sincere content, meaningful collaborations, and a borderline illegal obsession with cereal boxes. He’s Questlove’s cereal plug, the co-creator of the Crunch Bowl, and the author of Cereal Life: the book, coming soon!

01/18/2026

Since we’re throwing back to 2016, here are my top cereals from the year.

🥜🍓 JIF Peanut Butter & Jelly Cereal
Still waiting for a PB&J Reese’s Puffs….

🍓🫐 Tiny Toast!
Tiny little French Toast Crunchies, but make it berry, I still miss these.

🍊 Orange Cream Pop Crunch
An all time flavor, so happy it got resurrected last year.

Did you guys ever get a chance to try these?? 🥣✌️

#2016

01/13/2026

Hold my berries. 🍓 NEW Cinnamon Toast Crunch Strawberry mini treats are rolling out to Walmart as we speak, ahead of Valentine’s Day.

Will be at Walmart and probably some other places 🇺🇸. Tag me if you find them!

01/09/2026

This can’t be real.🧋BUBBLE TEA OREOS.
Found them at Walmart in 🇨🇦.

12/30/2025

Cannibal Cinnamon Toast Crunch boxes at Costco!! Hats off to the best marketing stunt of the year, leaning into the crazy squares is genius. I love it! 🥇👏

12/28/2025

Mamma Mia!! 😵‍💫 NEW Mario Galaxy Trix & Lucky Charms, Snickerdoodle, Confetti Cheerios, and Scooby Doo cereals are rolling out now!!

Found at Walmart by legends & 🙏

TOO MANY DECISIONS. Which are you reaching for first?

12/24/2025

Cookies cereal for Santa

12/21/2025

HOLY SHIP, Mystery Crunch is here!!🕵🏼‍♂️ My theory:

The Cap’n Crunch legacy has a pattern. Right before something new drops, the Cap’n starts acting… suspicious. Sometimes he straight up goes missing and comes back in full makeover. 👀

Now we’ve got Mystery Crunch (not to be confused with ‘Mystery Volcano Crunch’) plus a contest to guess the flavor for a chance to win prizes, but the ingredients are giving us absolutely nothing. So I guess we gotta put it in our mouths.

What do you guys think the mystery flavor is?

Found at Walmart by . 💜

👀⚓️

12/19/2025

How many times did I say sour 🥲

12/17/2025

Hide yo kids

12/16/2025

Santa’s watching 😬

12/15/2025

NEW Honey Bunches of Oats Protein! Grateful that I got to test these early because:

✅ 9g protein
✅ Zero “protein cereal” aftertaste.
✅ Crunchy as hell

Has my stamp of approval.

Two flavors:
🍯 Honey & Almond
🍂 Cinnamon

Launching online Dec 15 (15oz box), then nationwide in stores Jan 1, 2026.

I’ll share launch details in comments when I hear more!

Address

Toronto, ON

Website

https://www.instagram.com/cereallife/

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