The Sage Apothecary

The Sage Apothecary HERBAL MEDICINE | MEDICAL HERBALIST | HOLISTIC FACIALS | CRUELTY FREE | NATURAL & BESPOKE SKINCARE | HANDMADE IN DEVON |
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The Sage Apothecary provides personalised holistic solutions from perfectly tailored herbal medicine prescriptions; to bespoke facials & skincare formulations. Originally founded in New Zealand in 2015, the clinic and herbal dispensary moved to the UK in 2018 bringing its natural and holistic ethos, principals, and formulations along for the ride. The Sage Apothecary is built on the unshakeable tr

uth that everyone is unique – from their fingerprints to skin & gut microbiomes – you’re not a one size fits all solution and therefore your path to wellness shouldn’t be either. So no matter what we’re doing – whether that’s prescribing herbal medicine, designing a holistic skin treatment or formulating skincare – the bottle always starts off empty.

𝗡𝗘𝗪 𝗧𝗥𝗘𝗔𝗧𝗠𝗘𝗡𝗧 💆‍♀️⁣(yes… your nervous system just perked up)⁣⁣Meet Holistic & Functional Bodywork with Sue — where deep ...
03/05/2026

𝗡𝗘𝗪 𝗧𝗥𝗘𝗔𝗧𝗠𝗘𝗡𝗧 💆‍♀️⁣
(yes… your nervous system just perked up)⁣

Meet Holistic & Functional Bodywork with Sue — where deep tissue meets deep exhale.⁣

This isn’t your standard “lie there and hope for the best” situation. This is bodywork that actually listens👂⁣

We’re talking fascia release, movement insight, and subtle energy work — all working together to calm your nervous system, release what’s been stuck, and bring you back into your body (in a way that feels safe, supported, and surprisingly powerful).⁣

Because let’s be honest…⁣
most of us aren’t “tense” — we’re wired 😵‍💫⁣

Sue blends 22+ years of Pilates knowledge with hands-on techniques that help your body soften, regulate, and realign — without forcing, fixing, or pushing.⁣

𝗘𝘅𝗽𝗲𝗰𝘁:⁣
🌿 a nervous system that can finally unclench⁣
🌿deep release (the kind you didn’t know you needed)⁣
🌿better posture + easier movement⁣
that floaty, clear-headed “oh… there I am” feeling⁣

Every session is tailored to you — your body, your patterns, your pace.⁣

𝗜𝗡𝗧𝗥𝗢 𝗢𝗙𝗙𝗘𝗥⁣
60 mins for £45 (usually £60) - Visit: https://www.thesageapothecary.com/service-page/holistic-functional-bodywork and use code “𝗟𝗘𝗦𝗦𝗪𝗜𝗥𝗘𝗗𝟰𝟱” at checkout or pop into the apothecary⁣

Honestly… your body has been waiting for this.

Hey everyone! ⁣❤️🌿⁣Just a quick note to let you know the apothecary will be closed today due to some car shenanigans. ⁣⁣...
02/05/2026

Hey everyone! ⁣❤️🌿

Just a quick note to let you know the apothecary will be closed today due to some car shenanigans. ⁣

Sorrreeee about that! We’ll be back to our regular hours next week. Enjoy the bank holiday weekend, and don’t forget to drink your water😉💧 Have a good one x

Menopause Facts 🥚✨⁣⁣Here’s one they don’t shout about loudly enough:⁣⁣During perimenopause and beyond, your choline leve...
30/04/2026

Menopause Facts 🥚✨⁣

Here’s one they don’t shout about loudly enough:⁣

During perimenopause and beyond, your choline levels can dip — thanks to shifting oestrogen, which normally helps your body make what it needs. Less oestrogen = less natural choline production. Love that for us… 🙃⁣

Why should you care?⁣

Choline is basically your brain + liver’s ride-or-die. It supports:⁣

• Memory + focus (goodbye, brain fog… ideally)⁣

• Liver function + fat metabolism⁣

• Nervous system health⁣

• Mood regulation (yes please)⁣

And guess who’s quietly sitting there like a nutritional overachiever?⁣
Eggs.⁣

These little powerhouses are:⁣

• One of the richest sources of choline you can eat⁣

• Packed with high-quality protein (hello muscle support)⁣

• Full of B vitamins for energy + nervous system support⁣

• A source of vitamin D + healthy fats — both key in midlife⁣

• Genuinely quick, affordable, and versatile (because we have lives)⁣

Basically… eggs are not the villain. They’re the ally.⁣

If you want the good stuff, go for organic, well-raised eggs — we love supporting our friends at .clucking.farm.devon for exactly that 🐓💛⁣

And for everything else? There’s always herbal medicine 🌿❤️⁣

Consider this your gentle nudge to put eggs back on the menu — not as a trend, but as actual nourishment.⁣

Menopause might be chaotic, but your breakfast doesn’t have to be.⁣

Last-minute Mother’s Day panic? We got you. ⁣⁣Skip the sad petrol-station flowers and grab a gift that actually means so...
11/03/2026

Last-minute Mother’s Day panic? We got you. ⁣

Skip the sad petrol-station flowers and grab a gift that actually means something.⁣

Our Mother’s Day Serenity Gift Pack includes:⁣

✨ An aromatherapy massage voucher (30 or 60 minutes)⁣

✨ Our bestselling Serenity essential oil blend⁣

✨Zen Adaptogenic Coffee - a moment of calm in a cup.⁣

✨ And yes — we’ll gift box it beautifully, so you come out looking like an absolute champ.⁣

Thoughtful. Calming. Zero wrapping stress.⁣

Available now in the Apothecary and online — but be quick, because mum-level appreciation waits for no one.

If your nervous system has been stuck in “survival mode”, Craniosacral Therapy can help guide it back to calm.⁣⁣If winte...
10/03/2026

If your nervous system has been stuck in “survival mode”, Craniosacral Therapy can help guide it back to calm.⁣

If winter has left you feeling tired, tense, overwhelmed or out of balance, Craniosacral Therapy offers a gentle way to reset your nervous system and support your body’s natural healing.⁣

Heather is in the Apothecary every Friday offering this deeply restorative treatment, which can help with:⁣

• stress, anxiety & nervous system overwhelm⁣
• headaches & migraines⁣
• chronic pain & tension⁣
• fatigue & burnout⁣
• hormonal & emotional balance⁣
• recovery after illness or injury⁣

Subtle, calming and incredibly powerful, many people leave feeling lighter, clearer and deeply relaxed.⁣

Ready to step into spring feeling more like yourself again?⁣

Heather’s Friday appointments are limited — message us, swing by the website or pop into the Apothecary to book your session.

Not sure what to get yo Mama this year?⁣⁣Our Mother’s Day Serenity Gift Pack Experience includes:⁣⁣💆‍♀️An aromatherapy m...
24/02/2026

Not sure what to get yo Mama this year?⁣

Our Mother’s Day Serenity Gift Pack Experience includes:⁣

💆‍♀️An aromatherapy massage voucher (30 or 60 minutes of bliss)⁣

🌸Our bestselling Serenity Essential Oil — calming, uplifting, and quietly magical⁣

☕️Zen adaptogenic coffee with ashwagandha & l-theanine ⁣

🎁Beautifully gift boxed (so you look like you planned ahead. Winning.)⁣

This is a gift of rest, care and proper “me time” — the kind that lingers long after the Mother’s Day brunch is over.⁣

Available now in the Apothecary and online https://bit.ly/40oxPiS

After MONTHS of testing to make sure we got it right we are within a soap sud of getting this on the shelves. Meaning yo...
14/02/2026

After MONTHS of testing to make sure we got it right we are within a soap sud of getting this on the shelves.

Meaning you can ditch the dirt, the endocrine disrupting fragrances and the nasty chemicals.

Better health, better cleaning power and better for the earth.

What’s not to love? ❤️🌿🌍

We’ve been a little quiet lately… and that’s because we’ve been BUSY finalising the recipes for something brand new

You may have heard Abi from The Sage Apothecary speaking on Up Close Radio with the lovely Chappers about being mindful of the chemicals we use on our bodies — and that doesn’t stop at skincare… it includes what we clean our homes with too.

So it only felt right that Mother Clucking Farm and The Sage Apothecary joined forces

I bring the soap knowledge…
Abi brings the non-toxic living & essential oil magic…
And together we’ve created a brand new range of household cleaning products launching this spring 🌿

As many of you know, with our plans for a sustainable off-grid life (and our ongoing drainage planning battle 😅), everything we use has to be safe for the land we live on. That means our cleaning products will be **septic tank safe** — because we’re taking responsibility for what goes back into the environment.

It doesn’t get much more mindful than making the products you use every day.

Clean home.
Happy planet.
No nasties.

We cannot wait to share them with you 💚

Your immune system needs support — not sabotage 👀⁣⁣Catch me at 8pm with Chappers  on Up Close Radio as we talk immune he...
12/02/2026

Your immune system needs support — not sabotage 👀⁣

Catch me at 8pm with Chappers on Up Close Radio as we talk immune health, cupboard-level herbal ninjas, and the silent assassins to avoid if you want to stay fighting fit.⁣ 🥷🌿❤️

Herbalism begins at home, yo ✨

January self-care energy is strong…⁣January bank balance? Slightly less so.⁣⁣But don’t panic — Susan and her very capabl...
19/01/2026

January self-care energy is strong…⁣
January bank balance? Slightly less so.⁣

But don’t panic — Susan and her very capable hands have got you covered.⁣

This Full Body Immunity & Wellness Massage is your midweek reset:⁣

45 minutes of gently warmed Ayurvedic oils, full-body tension melting, circulation boosting, immune-loving goodness. The kind of treatment that brings you back into your body and out of your head.⁣

And because we believe self-care shouldn’t feel stressful:⁣

£40 for 45 minutes.⁣

Grounded. Nourishing. Deeply relaxing.⁣

Your body will thank you — and your wallet won’t hate you.⁣

Midweek calm awaits. Book it in: https://bit.ly/WednesdayMassage 💆‍♀️❤️🌿

Hey lovely souls! Just a quick note to say the apothecary is closed today because I’ve caught the lurgy. Yes, it seems e...
10/01/2026

Hey lovely souls! Just a quick note to say the apothecary is closed today because I’ve caught the lurgy. Yes, it seems even herbalists can get under the weather—shocking, I know! 😷 ⁣

But fear not! I’ve got my trusty herbs, a killer supplement protocol and, of course, the best medicine of all: cuddles from my Lakeland Terrier, Eggs, and our resident stray superstar, Moriarty, the Pannier Market cat. 🐾❤️ ⁣

So, while I’m taking a little time to recharge and kick this bug to the curb, I’ll be back soon—better than ever, I promise. Stay healthy out there.⁣

Here’s a pic of M kicking back at the apothecary for some extra vibes. See you Tuesday ❤️🌿

✨ Festive dates + a big thank you ✨⁣⁣As we head into the festive break, all our Christmas opening times, prescription cu...
15/12/2025

✨ Festive dates + a big thank you ✨⁣

As we head into the festive break, all our Christmas opening times, prescription cut-offs and therapy availability are on the graphics 👇so you know exactly what’s what.⁣

Mostly though, I just want to say thank you. To everyone who’s visited the apothecary in person or online this year — you’ve made opening this space such a wild, wonderful experience and I’m so grateful for every face I see. ❤️🌿⁣

Gentle reminder as the festive chaos ramps up: it’s just one day. What matters is the people around you, not what’s under the tree. ⁣

And if you don’t celebrate? Feet up, rest up, enjoy the quiet — fully approved.⁣

Be kind to your minds, and we’ll see you on the other side of the break ✨🌙

Support the Petition to Protect Medicinal Mushrooms! 🍄⁣⁣Hey lovely people - the herbal community needs your help to prot...
10/12/2025

Support the Petition to Protect Medicinal Mushrooms! 🍄⁣

Hey lovely people - the herbal community needs your help to protect your access to some pretty kick-ass shrooms.⁣

We are urging Parliament to reform the EU Novel Foods Regulation, which currently bans traditional adaptogenic mushrooms like turkey tail and cordyceps, despite their safe use in Asia for centuries and of course, professional practice. ⁣

Why This Matters:⁣

- Consumer Choice: These regulations restrict access to natural health products that have supported wellness for generations.⁣

- Cultural Inclusivity: They favour European dietary customs while sidelining valuable global traditions.⁣

- Unfair Barriers: Small businesses face unjust obstacles, limiting your freedom to choose safe, time-tested remedies.⁣

Key Points:⁣

1. The 1997 cutoff date is arbitrary and ignores centuries of safe use.⁣

2. Alcohol and to***co, known to be harmful, are permitted while beneficial mushrooms face restrictions.⁣

3. These two traditional mushrooms are well-researched, with 3,884 documented studies on PubMed alone, highlighting their immune-supporting benefits and overall vitality.⁣

Your Signature Matters!⁣ And if every one of you signed it would be hard to ignore.

By signing (and sharing the petition), you advocate for fairness, autonomy, and evidence-based policies that respect both scientific research and traditional knowledge. Help us reclaim access to natural health options for you!⁣ 🤘

👉 Sign the petition now: https://c.org/xjyczxXLm4

Together, we can ensure that everyone has the right to choose their wellness journey! 🌱✨

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Bideford

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