The Sold Out Retreat Academy

The Sold Out Retreat Academy Helping Yoga Teachers & Wellness Business owners run successful & sellout Day & Weekend Retreats.

Have you been feeling overwhelmed with all the things you have to do, running your own Yoga & Wellness business?And what...
20/12/2024

Have you been feeling overwhelmed with all the things you have to do, running your own Yoga & Wellness business?

And what about feeling under-skilled at all the sales & marketing you have to do?

Maybe you’ve even been thinking “I wish I had more TIME?”

Are you feeling a little too seen right now? 👀

Rest assured that I know what you’re going through like the back of my hand!

Why? Because I’ve been running my own successful Yoga business for the last 10 years and have been helping other Yoga Teachers for the last 18 months.

And I’m here to tell you that I have the solution you need to make 2025 the best year yet for your Yoga business!

This magic solution?
A VIRTUAL ASSISTANT!

So why do you need me?

🧘🏼‍♀️ Because we didn’t become Yoga Teachers to sit behind a computer all day, creating content for social media! Let me give you more time, by doing this for you!

💻 And I’m here to do your least favourite tasks, to stop you from getting overwhelmed

❓And I can even help you learn sales & marketing strategies and techniques, that you can use again & again

And if all of that hasn’t convinced you, then I’ll let someone who was where you are now do the talking:
“What a difference a Virtual Assistant makes! I’m actually now loving being a Yoga business owner. Ruth handles any task I throw at her and it has given me the time to scale my business and increase my bookings”
Angie, Yoga Teacher

So if 2025 is the year you start growing your Yoga & Wellness business, get in touch now! I’m happy to have a chat about what you might need help with. 💜

I’m here to show you that once you’ve learnt how to market your Retreats, you’ll be able to sell them out even on the da...
20/10/2024

I’m here to show you that once you’ve learnt how to market your Retreats, you’ll be able to sell them out even on the days when you aren’t feeling great!

If you’re struggling to sell out your Retreat spaces, then this is what you need to know!Finding out AS MUCH AS YOU POSS...
13/09/2024

If you’re struggling to sell out your Retreat spaces, then this is what you need to know!

Finding out AS MUCH AS YOU POSSIBLY CAN about who your dream guest is, what they like doing/don’t like doing, what their hobbies are, what their financial situation is, what commitments they have etc etc is THE WAY to make sure your Retreat is full.

By knowing everything about your dream Retreat guest, you’ll be able to create Retreats & events that are EXACTLY what they want and need. It will also make things soooooo much easier for you, in terms of marketing and advertising your Retreats, because you’ll be super clear on who it’s for, where they spend their time online and how to reach them.

It’s how I have been successfully selling out my Retreats for the last 8 years!

And if you need help about how to gather all this information, sign up to the self-paced online course which starts NEXT FRIDAY and is currently on sale for just £49!!!

When is the best time to start planning your Retreats for the following year?Because believe it or not, there is a best ...
11/09/2024

When is the best time to start planning your Retreats for the following year?

Because believe it or not, there is a best time which will get you SOLD OUT!

So, WHEN is the right time?

Well this will really depend on your dream clients, so if you’ve done the foundational work on this, you’ll know every little detail about them! But a few things to think about:

📆 Do they need to book annual leave from their job?

👶 Do they need to schedule in childcare?

💰 Do they need plenty of time to save up money/spread the cost?

For me, I tend to advertise my weekend Retreats 10-12 months in advance. This gives my clients plenty of time to get all their commitments sorted and plenty of time to work out their finances.

If you’re thinking about your 2025 Retreats but not sure where to start, DON’T PANIC! I am here to help!

My new online, self-paced Sales & Marketing course for Yoga Teachers who want to sell out their Retreats is HERE and doors open on 20th September.

This course is for you if you need help with advertising, selling and marketing your Retreats to the right people so that you’re feeling less anxious about it being a flop and more confident in your own abilities.

The course is currently on a PRE-ORDER SALE until 20/09, so you can grab this course for just £49 (usually £99). Click the link in my stories to join us before the price goes up!

Are you a yoga teacher with a passion for creating amazing Retreats, but struggling to SELL OUT? You’re not alone—many y...
30/08/2024

Are you a yoga teacher with a passion for creating amazing Retreats, but struggling to SELL OUT? You’re not alone—many yoga teachers find it challenging to turn their Retreat dreams into sold-out realities. That’s where Full House comes in!

This self-paced online course is designed specifically for Yoga Teachers like you, who are ready to take their Retreat business to the next level. Whether you’re just starting out or you’ve hosted retreats before, Full House gives you the tools and strategies you need to build deeper connections, grow your community, and master the art of marketing, sales, and content creation. Interested? Click the link in my stories because IT’S ON PRE-ORDER SALE!!

Can I be really real for a second? Not knowing who your dream clients are (like, REALLY are), is keeping you stuck.You s...
16/07/2024

Can I be really real for a second? Not knowing who your dream clients are (like, REALLY are), is keeping you stuck.

You see, I know you want to run multiple sell out Retreats that your dream clients go wild for and I promise you that you *can* achieve that, you just need to go about things a different way.

And here’s how.

If you want to get your Retreats in front of your dream clients (and ultimately SELL OUT), you need to spend some time getting super clear on the foundations:

🧘🏼‍♀️ Who your dream client really is (the nitty gritty stuff about them)

🧑‍🌾 What they like doing, their hobbies, lifestyle, their social media interests

❌ Their problems, wants & needs

It’s how I have gone from creating a Retreat and praying people will buy it, to creating Retreats that I KNOW will sell out on repeat (and they do!)

Is this something you’ve found yourself stuck with in the past? Feel free to comment or shoot me a DM, I’d love to chat. This is something I help people with every day and I’d love to support you.

If you’re ready to create an unforgettable, sold out Retreat for your clients, then the Sold Out Retreat Academy Venue G...
15/07/2024

If you’re ready to create an unforgettable, sold out Retreat for your clients, then the Sold Out Retreat Academy Venue Guide (UK edition), has truly been made just for you.

The 100 venue listings means that you’ll be spoilt for choice with Retreat spaces to choose from, whether you are looking for a high end luxury house or a glamping site.

Through county/area listings, you will save hours of time searching the internet for a venue - just find the area you are looking in the ebook and browse the venues.

Bedroom/bathroom details help you to work out if the venue is big enough/small enough for your group.

And price guides will instantly let you know if the venue is within budget or not.

If you’re sitting there nodding your head thinking “yep, this is exactly what I need to finally start planning my 2024 sold out Retreat”, then order your copy of the 2024 Sold Out Retreat Academy Venue Guide (UK edition) via the link in my stories and use code SPRINGDISCOUNT to get 25% off!

Whoop! This September I’ll be celebrating hosting Retreats for 8 years and 10 years running my Yoga business! 🥳I don’t t...
13/07/2024

Whoop! This September I’ll be celebrating hosting Retreats for 8 years and 10 years running my Yoga business! 🥳

I don’t think retreat leader me 8 years ago could have imagined finishing a Retreat feeling AMAZING (not crying her eyes out 😭), or running multiple sell out Retreats every year, or even something as simple as getting a good night’s sleep in the run up to a Retreat!

I’ve come so far from the nervous wreck I was 8 years ago, wondering if people would book, wondering how to sell, wondering if I was good enough to be a host…to now confidently booking, planning and leading Retreats on repeat!

I’m proof that you DON’T need a huge following to sell out your Retreats, you just need to be super clear on why you’re doing them, who you’re serving and consistently show up for those people. All the other stuff like sales & marketing can be learned, even if (like me) you have zero sales & marketing experience!

If you’re at the start of your Retreat journey and are feeling overwhelmed, unworthy and actually a little bit lost with it all, my advice is to dig deep, build strong foundations & relationships first and once those foundations are in place, start planning your Retreats.

Happy Retreat planning!

Are you struggling to sell out your Retreats? Or get them in front of the right people?Then this is for you!Some days I ...
10/07/2024

Are you struggling to sell out your Retreats? Or get them in front of the right people?

Then this is for you!

Some days I feel like I’ve cracked the code when it comes to selling out profitable Retreats! But this isn’t a secret that I want to keep all to myself self, and I think Yoga Teachers all over the world need to know…so here goes!

Here are my 5 top tips to advertise your Retreats:

🙌🏼 Start with your mailing list - these people know and love you & what you do!

🙌🏼 After you have advertised your Retreat to your mailing list, start posting about it on social media. Use a mix of images, reels, lives and stories to reach your dream guests.

🙌🏼 Get people to tell their friends about your Retreats! You could offer an incentive if they get someone to sign up. Word of mouth is INVALUABLE! It’s the best kind of advertising for your Retreat!

🙌🏼 Use Retreat advertising groups & pages to get your event in front of lots of interested eyes.

🙌🏼 Have a marketing & content plan, so you have an idea of what & when you’re going to post for maximum impact!

Which of the above do you think would make the biggest difference to improving your guest numbers & selling out your Retreat?

Want to learn more of the strategies & processes that I have used over the last 8 years, which have sold out multiple Retreats EACH YEAR? Keep your eyes peeled for something coming soon 👀

Have you ever wondered how I ended up running multiple sell out Yoga Retreats every year?!Well, stick around because tod...
29/06/2024

Have you ever wondered how I ended up running multiple sell out Yoga Retreats every year?!

Well, stick around because today I am dishing the details!

This week’s blog is all about my Retreat hosting journey - from the novice host who booked a whole weekend without seeing the venue 😱 to 8 years expertise under my belt and an absolute obsession with finding amazing spaces.

Grab yourself a cup of tea and sit out in the garden for 10 minutes & give this blog a read!

https://www.soldoutretreatacademy.com/blog/my-retreat-hosting-journey

When I first started running Yoga Retreats in 2016, I was looking at all the other Retreat Leaders and thinking “how doe...
27/06/2024

When I first started running Yoga Retreats in 2016, I was looking at all the other Retreat Leaders and thinking “how does she not look tired, I am exhausted?”

And back then I didn’t know what I do now... and that is that almost every Retreat Leader goes through a similar type of struggle.

I remember sitting there, at the end of my first few Retreats after everyone had gone home and just crying my eyes out!! I was so exhausted (I rarely sleep well when I’m leading a Retreat), I’d put my absolute all into the weekend and as soon as my guests left, I crashed!

Back then I thought things were never going to change but I tell you this story to tell you one very important thing... Things do get better!! I promise.

Yes, there are always struggles and challenges, but I learnt something on each Retreat I did (and still do)! I know my limits now, I ask for help instead of trying to do everything myself and I make sure that I include a little bit of Self Care during the weekend.

This could be something as simple as sitting quietly for 15 minutes before everyone gets up. Or using my favourite skincare products before bed, or maybe even just having some time out to call my loved ones for a quick chat.

Retreats are hard work, there’s no denying that. But watching the transformations that your guests go through is absolutely worth every sleepless night, every early morning and every sobbing mess at the end of a weekend 🤣.

Keep going - you’re doing great!

I’ve said it before and I will say it again...👏🏻Go. 👏🏻 Look. 👏🏻 At. 👏🏻 A. 👏🏻 Venue. 👏🏻 BEFORE. 👏🏻 Booking.👏🏻 It!Why? Bec...
19/06/2024

I’ve said it before and I will say it again...
👏🏻Go. 👏🏻 Look. 👏🏻 At. 👏🏻 A. 👏🏻 Venue. 👏🏻 BEFORE. 👏🏻 Booking.👏🏻 It!

Why? Because you can never truly know if that venue is for you and your guests, without seeing it first. The photos always show the venue in it’s best light and you can never really understand the floor plan without being there!

Don’t make the mistake that I did, booking my first Retreat venue without seeing it first and one of the guestrooms turned out to be the junk room in the loft 🙈🙈🙈.

Knowing what you’re going into also helps stops the stress before you arrive!

And if you are having a hard time knowing what to look for on your visit?

Here’s a helping hand - my ultimate Retreat Venue checklist!

So remember, don’t be tempted to book a venue, just because you saw a post on Instagram and it looked good! It might be completely gorgeous, but just totally unsuitable for the Retreat you’re planning!

Ps I’ve added my dream/nightmare Retreat venue floor plans too!

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