What are the opening hours?

Monday 9am - 1pm 2pm - 5:30pm Tuesday 9am - 1pm 2pm - 5pm Wednesday 9am - 1pm 2pm - 5:30pm Thursday 9am - 1pm 2pm - 5pm Friday 9am - 1pm 2pm - 5:30pm

DirectVision Opticians

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DirectVision Opticians

Trusted family-run opticians with branches in Great Barr and Sheldon. NHS and private eye care, stylish frames, and clear pricing — no hidden extras.

Direct Vision Opticians is your local, family-run optical practice with locations in Great Barr and Sheldon. We offer NHS and private eye tests, a full range of contact lens services, hearing care through Hidden Hearing, and expert help choosing the perfect glasses — including our exclusive J.HYDE collection. Our approach is simple: personal service, professional advice, and transparent all-inclus

ive pricing. Whether it’s your child’s first test, a contact lens check, or premium varifocals, we’ve got you covered.

📍 Locations & Contact Info:
📍 Great Barr:
122 Hillingford Avenue
Great Barr
Birmingham
B43 7JU
📞 0121 325 0665

📍 Sheldon:
297–299 Church Road
Sheldon
Birmingham
B26 3YH
📞 0121 742 9599

📧 Email: info@jhyde.co.uk
🌐 Website: www.mydirectvision.com

⏰ Opening Hours (suggested format – adjust if needed):
Monday–Friday: 9:00am – 5:00pm
Saturday & Sunday: Closed

25/07/2025

Summer holidays = more screen time.

But if your child is rubbing their eyes or squinting — it’s not just tiredness.

📱 Tablets, phones, games…
These can cause eye strain, even in children.
A quick eye test can spot issues early and keep them seeing clearly.

👁️ Free NHS eye tests for children
📍 Book at Direct Vision – Great Barr or Sheldon

📞 Call now or message us to book before the the school holidays start.

23/07/2025

Headaches, squinting at screens, or rubbing their eyes?

It’s not just the heat. It could be their vision.

✔️ Free NHS eye tests for kids
✔️ School Holiday appointments available now

📍 Book at Great Barr or Sheldon before the rush.

21/07/2025

Great Barr & Sheldon — we’ve got your family’s eye care covered.

✔️ Free NHS eye tests (kids & adults eligible)
✔️ 2 pairs from £99
✔️ Friendly, independent service
✔️ Book before the back-to-school rush hits!

📍 Call or message us to book at your nearest location.

04/07/2025

👓 Got a teenager who’s due an eye test?

We’ve got:
✅ Free NHS eye tests
✅ Modern frames they’ll feel confident wearing
✅ Great Barr & Sheldon clinics

Perfect timing for summer — no pressure, just expert care.

📅 Book now

18/06/2025

💻👓 Do your eyes feel strained after a long day on screens?
It might be time to upgrade your lenses.

At Direct Vision, we help you choose the right lens for your lifestyle, including:

✅ Blue light filters
✅ SmartLife lenses for screen users
✅ Anti-glare & thinner lens upgrades
✅ Advice that’s practical, not pushy

📍 Great Barr & Sheldon
👉 Book now

11/06/2025

👶👦 Is your child over 5 and never had an eye test?
It might be time! Early checks help spot vision issues that can affect learning, reading and focus in school.

✅ Free NHS eye tests for all children under 16
✅ Friendly, expert staff
✅ Relaxed, child-first approach

📍 Great Barr & Sheldon
💬 Walk-ins welcome or book online

🔗 Book now

08/06/2025

👓 Is your child due an eye test?
NHS eye tests are FREE for all children under 16!

Clear vision helps kids thrive in school, sports, and social life.
📅 Appointments available throughout June — book early before the summer rush!

📍 Direct Vision | Great Barr & Sheldon
✅ Kid-friendly, expert care
✅ NHS-funded tests
✅ Stylish glasses for every age

01/06/2025

👓 Looking for comfort and confidence in your next pair of glasses?

Get 2 pairs from just £99, including your eye test.
Choose from comfortable, everyday styles that fit your face and your lifestyle — with optional upgrades to suit how you work, drive, or scroll.

📍 Great Barr & Sheldon
💬 Walk-ins welcome or book online

23/05/2025

Half-Term Kids’ Eye Tests – Book Now

Half term starts Friday — perfect timing to book your child’s eye test while school’s out.

✅ Free NHS eye tests
✅ 2nd pair of glasses just £20
✅ Fun, stylish frames for kids and teens

📍 Clinics in Great Barr & Sheldon
✅ Walk-ins welcome – booking ahead recommended

18/05/2025

🌞 See Summer Coming!
Get 2 pairs of glasses from just £99, and your eye test is included.

Whether it’s for you, a check-up for the kids, or both — our stylish frames and expert team have you covered this summer.

📍 Great Barr & Sheldon
👓 NHS & private patients welcome
💬 Walk-ins welcome or book online

11/05/2025

📘 Teens sitting GCSEs or A-Levels? Their vision could be affecting their performance.

If your child is 16–18 and in full-time education, they’re entitled to a FREE NHS eye test – and glasses, if needed.

Why it matters:
👁️ Vision problems = reduced focus, eye strain & stress
✅ NHS test & glasses included

📍 Great Barr & Sheldon
📅 Book now to help them feel more confident this exam season

20/03/2025

🌞 The Clocks Are Going Forward – Is Your Vision Ready? 👓

With longer days and brighter light ahead, now is the time to protect your eyes!

☀️ More sunlight = More glare & eye strain
👓 Upgrade to anti-glare & transition lenses
🕶️ UV-blocking sunglasses keep your eyes safe outdoors

💡 NHS patients – book your free sight test today!

📅 Appointments available – book now!

Address

Birmingham

Opening Hours

Monday	9am - 1pm
	2pm - 5:30pm
Tuesday	9am - 1pm
	2pm - 5pm
Wednesday	9am - 1pm
	2pm - 5:30pm
Thursday	9am - 1pm
	2pm - 5pm
Friday	9am - 1pm
	2pm - 5:30pm

Telephone

+441213250665

Website

http://www.mydirectvision.com/

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