10/03/2026
Dearly Beloved, We Are Gathered Here Today to Get Through This Thing Called Life...
You know that feeling when you sit down at the start of a new quarter, set your goals with genuine optimism, and then life decides to absolutely bo****ks up your plans?
Yeah. That.
Maybe you get knocked on your arse with illness for three weeks. Or your biggest client project falls through at the last minute. Or you're dealing with a divorce, a house move, caring for an elderly parent, or just the relentless chaos of running a business when everything feels like it's constantly on fire.
And suddenly, that journal you started with such good intentions? It becomes a painful reminder of everything you're NOT achieving. So you stop opening it altogether. Because who wants to keep staring at a list of goals you're "failing" at?
I used to do this all the bloody time. I'd be journaling away, feeling productive and on track, and then something would knock me sideways and I'd just... stop. Because looking at my unmet goals felt like looking at hard evidence of my own inadequacy.
But here's the thing: the times when you think you really don't want to journal are probably the times you need to do it most.
Most business journals are designed around one thing: tracking progress towards goals. Did you hit your targets? Tick. Did you complete that project? Tick. Did you achieve what you set out to do? Tick, tick, tick.
Which is fine when life is cooperating. But when is life ever that bloody straightforward?
As a business owner, you're not clocking off at 5pm and forgetting about work. Your business doesn't exist in some neat little box separate from the rest of your life. It's all tangled up together - your work stress affects your relationships, your health impacts your productivity, personal drama sucks the life out of you and makes running your business feel impossible.
And here's something nobody tells you: problems and challenges in business are completely normal. You are a problem-solver. There will always be something to work on. And when things are finally going well? We inevitably try to expand, take on more, push ourselves further. It's almost the way we're designed.
So if your journal is only measuring whether you ticked off your goals or not, you're setting yourself up to feel s**t about yourself every time life throws you a curveball. Which, let's be honest, is most of the time.
That's why earlier this year, Kev and I made a change to the 12-week journal we designed for our clients. We added something we call the Daily Character Check.
It's simple. At the end of each day, you rate yourself on how you showed up - not on whether you achieved your goals, but on how you handled whatever the day threw at you.
Give yourself a 0 if you abandoned your plans and avoided challenges. A 5 if you followed your plans loosely and handled challenges inconsistently. Or a 10 if you committed to your plan and/OR tackled challenges with a great attitude.
And this is the bit that matters: you can give yourself a 10 even when everything's gone to s**t and you've achieved precisely nothing you set out to do.
Let me give you an example. Last month, I was ill for pretty much the entire month. Started with a cold, developed into sinusitis, and it absolutely floored me. I'm not talking about soldiering on with a sniffle - I was properly wiped out - I actually ended up in bed for three days halfway through it all which is virtually unheard of for me, and I was really struggling either side of that.
All my goals? Completely scuppered. A whole month of plans down the drain.
After three days in bed, I started to become a bit more mobile. And you know what the temptation was? To try and catch up. To open my laptop and get sucked into six hours of emails. To revive the household. To make up for lost time.
But I didn't. Well, I let myself do little bits of those things, but I made myself a proper schedule around getting rest. I said to myself: as soon as I start to feel tired, I'm going to rest again. I allowed myself to sit on the sofa and watch TV. I cleaned up my diet completely - no alcohol, no processed foods, I even weaned myself off caffeine because I didn't want it interfering with the sleep my body desperately needed.
And when I looked at my journal those days, I often gave myself a 10.
Not because I'd achieved anything so to speak. Not because I'd ticked off a single goal. But because I recognised that supporting my recovery was the smartest thing I could do. I showed up to the challenge of being ill with the best possible attitude.
Under the old way of thinking, I'd have given myself a zero. I was incapacitated, unproductive, useless. And that would have been demoralising as hell.
But the Daily Character Check let me see it differently. I was doing the very best I could under challenging circumstances. And that deserved credit.
This isn't just about being nice to yourself (though God knows we could all do with being kinder). It's about maintaining your self-esteem and sense of capability when things aren't going to plan.
Because if you start thinking of yourself as a failure every time life gets in the way, you're in trouble. It's like being on a diet, having one biscuit, and thinking "sod it, might as well eat the whole packet now." That black-and-white thinking gets worse when you're stressed, and it can completely derail you.
And here's the thing about stress that most people don't realise: when you're beating yourself up for not getting things done, you're actually adding to your stress levels. And when those stress hormones are firing, it makes logical, rational thought more difficult. The fight or flight response literally takes blood flow away from the area of your brain that needs it most for clear thinking. So you're not just being hard on yourself - you're actually making it harder to solve the problems you're facing.
I see this with clients all the time. Something goes wrong - a project falls through, a client messes them around, they lose a big opportunity they were counting on - and they start beating themselves up. "I knew I shouldn't have done it that way. I knew this was wrong. I'm such an idiot."
But sometimes things just happen that aren't your fault. You don't have to blame other people, but you also don't need to flagellate yourself. You just need to pick your t**s up and get on with life.
And that's what the Daily Character Check helps you do. It helps you ask: okay, that didn't go to plan, but how can I show up well today anyway?
Your big project fell through? Can you spend time reaching out to old clients, asking for referrals, doing something aligned with filling that gap? Then you can give yourself a high score for responding well to disappointment.
You're going through a major transition in your business - maybe hiring someone to take over your role so you can focus on growth? It's completely normal to feel uneasy about that. It would actually be weird if you had no reaction at all. Uncertainty is uncomfortable. But you can still give yourself credit for moving forward despite that discomfort, for recognising that growth opportunities rarely come without a hitch.
The journal Kev and I made for our clients isn't just about work goals. It covers all the areas of your life - your business, yes, but also your home life, your relationships, your health, your lifestyle. All of it. Because for a small business owner, work never happens in isolation. It's all part of the same messy, complicated, beautiful thing called life.
And working with us means learning to see your life as that whole unit - recognising how it all dovetails together, and how keeping yourself sane and healthy and functioning well has a direct impact on how your business runs.
I've been journaling for about 10 years now, and I wish I'd had this Daily Character Check feature years ago. When I was going through menopause. When my father died. When I was dealing with difficult periods in building this business. I think I would have been so much kinder to myself.
So if you use a journal - even if it's not ours - try adding this for yourself. At the end of each day, give yourself a score out of 10 for how you showed up. Not for what you achieved, but for your attitude, your resilience, your willingness to tackle challenges or be kind to yourself when you needed it most.
Because keeping that dialogue open with yourself, especially when things are difficult, is crucial. You can't just ignore yourself when things aren't going to plan. That's when you need your journal most - to check in, to remind yourself how you've coped with challenges before, to give yourself credit for turning up with a good attitude even when everything feels like it's falling apart.
Life gets in the way. We sit down at the start of each quarter and write our goals feeling full of hope, but inevitably things happen. And being able to keep a sense of positivity and self-respect throughout those challenges? That's not just nice to have. That's essential.
“Dearly beloved. We are gathered here today to get through this thing called life”, as Prince would say. It's messy, unpredictable, and rarely goes to plan. But you can still show up well to it. And that's worth celebrating.
Let’s go crazy!
(Who can tell I’m off to see a Prince tribute on Friday? LOL…)
Dr “Everything Sometimes Be Not Alright” Vicki
P.S. If any of this resonates with you and you're struggling with keeping your head above water in your business, get in touch. Let's have a chat and see if we're aligned to work together. Sometimes all it takes is someone who actually understands what you're going through to help you see things differently.