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Jenny McDonald - The Food Freedom Fairy, Coventry (2026)

06/01/2026

This evening I had the pleasure of speaking at another WI meeting! Thank you to treacle tarts WI for making me so welcome!

My food freedom message resonated with the women in the room.

The thing is….when we peel back the layers it’s not about the food, it’s about your relationship with yourself. Food is just the crutch, the same as smoking, drugs or alcohol.

If you are ready to ditch the diet and heal your relationship with food forever then comment below or DM me the word FREEDOM and I’ll send you my free training 🧚

23/12/2025

As we head into Christmas 🎄
I want to offer a gentle reminder.

This season is often painted as magical and cosy…

But for many women, the reality looks very different.
Family dynamics
Old patterns
Pressure to please
Grief, loneliness, or overwhelm

That feeling of being pulled in a hundred directions at once.

If food feels louder over the coming days, please hear this 🧚🏼‍♂️
It doesn’t mean you’ve failed.
It usually means something else is asking for your attention.

One thing I gently invite you to notice is mindless eating that comes from frustration rather than hunger

Those moments where food becomes a way to cope with an awkward comment, a tense room, or emotions you don’t quite have space for.
Not to stop it
Not to judge it
Just to notice it.

Here are 3 ways you can support yourself over the festive days without restriction or rules

🧚‍♀️ Pause and check in
Before automatically reaching for food, gently ask
“What am I actually needing right now?”Comfort, space, reassurance, or simply a deep breath often come first.

🧚‍♀️ Let enjoyment be intentional
Eat the foods you love with presence.
Pleasure chosen on purpose feels very different to eating on autopilot from stress.

🧚‍♀️ Give yourself emotional permission
You are allowed to feel however you feel over Christmas.
You don’t have to be cheerful, grateful, or calm for your experience to be valid.

Food freedom isn’t about perfect choices.
It’s about awareness, compassion, and coming back to yourself… especially at this time of year.

If the next few days feel heavy, you are not broken.
And if they feel joyful, you don’t need to hold back either.

Be gentle with yourself
That’s where real change always begins 🧚‍♀️✨

27/10/2025

What’s your go-to snack when stress hits?

We’ve all got one , the thing we reach for when life feels too much.

For some it’s biscuits, for others it’s cheese, wine, crisps or chocolate. 🍫

Here’s the truth though: it’s not a lack of willpower.
It’s a pattern.
It’s comfort.
It’s habit.

When stress builds, your brain does what it’s designed to do , it searches for safety.

And if food has ever made you feel soothed, your mind remembers that.

It becomes the shortcut to calm.

The problem is, the calm doesn’t last. The guilt kicks in… and the cycle repeats.

3 ways you can start breaking that pattern today:

🧚Pause before you grab. Even 10 seconds to take a breath helps you choose consciously instead of automatically.

🧚Name what you’re really craving. Is it rest? Comfort? Reassurance? When you meet that need directly, food loses its power.

🧚Start keeping gentle notes. No judgement, just curiosity. Notice when and why the urge shows up — that awareness is gold.

You don’t need more willpower, you need more compassion and understanding for why the behaviour’s there.

🩷Freedom begins the moment you stop fighting yourself.

21/10/2025

I look at this photo and want to scoop that little girl up and tell her she’s not broken.
That her worth has nothing to do with her weight

That she doesn’t need to shrink herself to be loved 😥

Back then, I didn’t know any of that.

I thought if I could just be smaller, everything else would fall into place. So I dieted, I binged, I restricted, I started again… over and over.

Each time I promised myself this one will work.

Each time I ended up right back where I started… feeling like a failure.

And that’s why I do what I do now.

Because I know how it feels to be stuck in that cycle, chasing confidence and freedom through diets that only steal both.

The truth is, until you work on you, your beliefs, emotions, and the way you use food to cope - you’ll keep coming full circle.

The answer isn’t in a weight-loss drug or the next ‘plan that finally works’

It’s in healing your relationship with food, your body, and your self-worth.🧚

If I could whisper something to that little girl, it would be this…

You don’t need to be fixed. You just need to come home to yourself.

Three gentle ways you can start doing that now

🧚Notice when you eat from emotion, not hunger, no judgement, just awareness.

🧚Speak kindly to yourself in the mirror, even when it feels awkward.

🧚Ask…what do I really need right now? comfort, rest, connection, or fuel?

Your healing starts when you stop trying to control food and start understanding yourself.

What would you tell your younger self?

06/10/2025

📣 Save the Date – Friday 13th February 2026 ✨

Ladies, it’s time to PRESS PAUSE!!!

We know how easy it is to keep going, juggling business, family, life… and forgetting to stop and just be. Next February, Socially Shared Online Community and Karen Heap invite you to step out of the day-to-day and into a day designed just for you.

🧘🏼‍♀️ PAUSE is a beautiful event for women in business to recharge their mind, body and soul. Expect relaxation, inspiration and a little magic — a reminder that you can’t pour from an empty cup.

I’m thrilled to be co-hosting this day alongside the amazing Lisa Cressy. Together we’ll be creating an experience full of calm, connection and creativity, a day that fills you up from the inside out.

📅 Save the Date: Friday 13th February 2026

📍 Details to be announced soon!

Take this as your sign to press pause — just for one day — so you can return refreshed, inspired and ready to rise again 🧚🏼‍♂️

Tag your business besties who need this reminder to pause too 👇🏼

21/09/2025

This weekend, I spent two days around other women who are on their own mission as coaches.

A mission to support more people in becoming their most empowered and best version of themselves!

And it was a great reminder for me as to why I LOVE group work!

🙌 We feel seen and heard, we recognise we are not the only person with this struggle

🙌 The community is a supportive space where we lift each other up, and cheer each other on

🙌 We rise together - we see other success and we want that for ourselves, we inspire others with our success

🙌 There is power in a group, a community, a tribe.

And this is exactly why, for me group work is AMAZING!!!

Tell me when have you experienced the power of group work?

12/09/2025

Things I’ll Never Do If You’re My Client 👇

❌ Ask you to share before-and-after photos in your underwear

❌ Clap at the number of pounds you’ve lost

❌ Hand you a gold star for “being good”

❌ Make you hold up a sign with how many inches you have lost

Why?

Because you are not a transformation photo.

You’re not a number.

You’re not a success story just because the scales went down.

👏 I celebrate when you eat the cake and don’t feel guilty.

👏 I celebrate when you speak kindly to yourself for the first time in years.

👏 I celebrate when you put yourself first

👏 I celebrate your peace. Your power. Your progress — inside and out.
‌
When I work with a client, it’s not about body comparison or public measurement.

It’s about healing.

It’s about learning to trust yourself.

It’s about feeling free in your mind, not just your jeans.

So no, I won’t post your half-naked before-and-after.

But I will cheer you on when you:

🧚🏼‍♂️ Leave the house without changing outfits 7 times

🧚🏼‍♂️ Stop calling yourself a failure for eating a biscuit

🧚🏼‍♂️ Start believing that you are enough — right now

That’s the kind of transformation I’m here for.
And if you’re ready to experience it?

Just DM ME the word FREEDOM and let’s chat before you miss my last intake for 2025!!!

Because this is about freedom, not control.
And you deserve to feel proud of so much more than a number.

08/09/2025

I see you.
Switching from diet to diet.

Telling yourself, “This one will be different.”
Convincing yourself you’re being “good” this week.

You’re watching what’s worked for other women — and trying to make it fit.

Cutting carbs because Karen did.

Trying intermittent fasting because it worked for someone on TikTok.

Avoiding bread even though your soul is crying out for toast and butter.

And y’know how I can spot it?

Because it doesn’t look like you.

I see the fake energy behind the “I’m fine!”
The pretend confidence when you’re tracking every gram and still feeling out of control.
The way you light up when you’re not obsessing about food — but those moments are rare.

And honestly?
It’s exhausting.
Not just to watch — but to live.

Here’s the truth:

When you try to force your body and mind into someone else’s plan, it jars.

It doesn’t fit.

It’s like borrowing someone else’s clothes — and then wondering why you feel uncomfortable in your own skin.

✨ Food freedom isn’t about copying what worked for someone else.
It’s about reconnecting with yourself.
Your needs. Your body. Your patterns. Your peace.

And it starts by getting radically honest:
💛 What do I actually want?
💛 What have I been pretending is working?
💛 What if the answer isn’t another plan, but a totally different approach?

If this hit a nerve, here’s your next step:

Grab a piece of paper and write out all your food thoughts — the rules, the guilt, the “I shouldn’t have eaten that.”
That’s where the real problem lies.
And that’s where the solution starts too.

And if you want some help? I’ve got you.

📞 Drop me a 💛 below or message me and I’ll send you the link to book a free, gentle chat.
The last Food Freedom Formula group of 2025 starts soon — and I’d love to help you finally find what works for you.

Because food freedom isn’t one-size-fits-all.
It’s you-sized. And it’s waiting.

06/09/2025

You don’t need more discipline…

You don’t need the next dose…

You don’t need a stricter routine…

You are not the problem!
And your willpower? It’s not failing you!

The real issue is the misalignment between how you’re trying to lose weight and what your body and mind actually need.

You’ve been taught to restrict, control, and punish.

But lasting change comes from understanding, alignment, and trust.

That’s what we do inside Food Freedom Formula

The final group for 2025 starts this month

This is your last chance to join us in 2025

✨ 6 spaces only.
✨ No dieting.
✨ Real weight loss. Real freedom.

Drop a 🩷 or comment “READY” and I’ll send you the details.

You’re not here to start over again. You’re here to break the cycle for good. 💫

30/08/2025

WHY YOU CAN’T LOSE WEIGHT

(Spoiler alert ‼️ it’s not the donuts!!)

😩Your efforts are in the wrong place.

You are ignoring the fact that you need to work on your mindset, understand your emotional eating and develop strategies that will enable you to keep the weight off long term - not just whilst you are dieting.

❌You don’t believe you can.

As much as you want to lose weight, deep down you have resigned yourself to never being able to reach your goal. You know you will battle year after year losing a bit for your holidays only to regain afterwards. Thats just what you do.

🙈You focus way too much on restriction.

You count calories and restrict food, you feel deprived but vow to continue until it gets too hard. Then you binge and feel like you are back to square one! It takes you ages to refocus as you feel like a failure.

😥You set unrealistic expectations.

You aim for a huge weight loss and when you don’t hit that target you become de-motivated and give up.

So what’s the answer?

Work on your mindset 🧠

Become aware of your thinking patterns around food, what situations are you more likely to turn to food, what unhelpful habits have you developed. How can you make some shifts in your thinking?

Let go of unhelpful beliefs 👊

Work out what beliefs you have about food and yourself that are unhelpful. Then make the decision to let them go and install new beliefs that will support you in achieving your goals.

Don't focus on just counting calories ❌

Focus on eating nourishing unprocessed foods and getting in tune with what your body needs.

Be realistic ❗️

Weight loss and changing your relationship with food is a process that needs care and attention. It doesn’t happen overnight. Some weeks you lose others you don’t. But every week is an opportunity to learn! Aim to enjoy the ride not just the destination.

BONUS TIP: Work on self-love ❤️
Why because when you love and appreciate you as you are now you are more likely to take care of yourself!

Need more support? 🤗
Join me for The Food Freedom Formula next month.
DM me the word FREEDOM for more info!

23/08/2025

‘The thing is Jenny, I eat really healthy!’

I hear this all the time.

And yes, on the surface, your plate might look saintly. Lots of colourful veg, a drizzle of olive oil, maybe some avocado on the side.

But here’s the catch…

🧚Are you actually getting enough protein to feel satisfied?

🧚Are you fuelling your body with balance, or just piling it high with ‘healthy’ things and still feeling hungry an hour later?

🧚 Are you reaching for low-fat yoghurts
, cereal bars or smoothies and thinking you’re winning, when in reality, they’re keeping your blood sugar on a rollercoaster? 🎢

You see, the term healthy on products can be misleading!

And here’s the real giveaway…
You tell me you eat healthy all day, then bam, the biscuits, chocolate or crisps creep in later. 🍫

That binge or craving is your body waving a flag.

It might mean
⭐️You’re not giving it enough of the right nutrients

⭐️ You’ve built a habit around certain foods and times of day

⭐️ Or, let’s be honest — you’re eating your emotions, not your hunger

If this is you, don’t beat yourself up.

It doesn’t mean you’re failing, it just means your body and mind are trying to tell you something.

And once you learn how to listen (and respond in the right way), that’s when true food freedom begins. 🩷

Jenny McDonald - The Food Freedom Fairy

06/01/2026

23/12/2025

27/10/2025

21/10/2025

06/10/2025

21/09/2025

12/09/2025

08/09/2025

06/09/2025

30/08/2025

23/08/2025

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