DirectVision Opticians

DirectVision Opticians Trusted family-run opticians with branches in Great Barr and Sheldon. NHS and private eye care, stylish frames, and clear pricing — no hidden extras.

Direct Vision Opticians is your local, family-run optical practice with locations in Great Barr and Sheldon. We offer NHS and private eye tests, a full range of contact lens services, hearing care through Hidden Hearing, and expert help choosing the perfect glasses — including our exclusive J.HYDE collection. Our approach is simple: personal service, professional advice, and transparent all-inclusive pricing. Whether it’s your child’s first test, a contact lens check, or premium varifocals, we’ve got you covered.

📍 Locations & Contact Info:
📍 Great Barr:
122 Hillingford Avenue
Great Barr
Birmingham
B43 7JU
📞 0121 325 0665

📍 Sheldon:
297–299 Church Road
Sheldon
Birmingham
B26 3YH
📞 0121 742 9599

📧 Email: info@jhyde.co.uk
🌐 Website: www.mydirectvision.com

⏰ Opening Hours (suggested format – adjust if needed):
Monday–Friday: 9:00am – 5:00pm
Saturday & Sunday: Closed

Clear vision for the festive season starts with an eye test.NHS & private appointments available in December.📍 Great Bar...
08/12/2025

Clear vision for the festive season starts with an eye test.

NHS & private appointments available in December.

📍 Great Barr & Sheldon

Book today

Kids often don’t realise they’re struggling to see — especially in winter.Book their free NHS eye test before the Christ...
06/12/2025

Kids often don’t realise they’re struggling to see — especially in winter.

Book their free NHS eye test before the Christmas break.

📍 Great Barr & Sheldon

Book today

Eye strain creeping in this winter?Blurred vision, headaches or squinting could mean your prescription has changed.👓 NHS...
04/12/2025

Eye strain creeping in this winter?

Blurred vision, headaches or squinting could mean your prescription has changed.

👓 NHS & private eye tests

📍 Great Barr & Sheldon

Book your checkup

Start December With Clear Vision 👓NHS & private eye tests available — book your December appointment.📍 Great Barr & Shel...
01/12/2025

Start December With Clear Vision 👓

NHS & private eye tests available — book your December appointment.

📍 Great Barr & Sheldon

Book now

Kids Due a Winter Eye Test? 🎄Free NHS eye tests available for children under 19.Perfect for the winter school term and p...
29/11/2025

Kids Due a Winter Eye Test? 🎄

Free NHS eye tests available for children under 19.

Perfect for the winter school term and pre-Christmas checkups.

📍 Great Barr & Sheldon

Book today

Night Driving Feeling Harder? 🌙If driving at night feels uncomfortable, your prescription may need updating.Small change...
26/11/2025

Night Driving Feeling Harder? 🌙

If driving at night feels uncomfortable, your prescription may need updating.
Small changes can make a big difference in winter.

📍 Great Barr & Sheldon

Book a checkup today

Winter can be tough on your eyes.If you’re noticing more squinting, fatigue or sensitivity, it might be time for a check...
24/11/2025

Winter can be tough on your eyes.

If you’re noticing more squinting, fatigue or sensitivity, it might be time for a checkup.

👁️ NHS & private tests
📍 Great Barr & Sheldon

Book your eye test

Clear Vision for Every Budget 💷From NHS eye tests to premium ZEISS lenses — there’s an option for everyone.📍 Great Barr ...
17/11/2025

Clear Vision for Every Budget 💷

From NHS eye tests to premium ZEISS lenses — there’s an option for everyone.

📍 Great Barr & Sheldon | 👓 Quality care, honest pricing

Book your appointment today

Dry Eyes This Winter? We Can Help 💧Heating and cold air can make eyes feel dry and tired.Ask about our dry eye comfort s...
15/11/2025

Dry Eyes This Winter? We Can Help 💧

Heating and cold air can make eyes feel dry and tired.

Ask about our dry eye comfort solutions this winter.

📍 Great Barr & Sheldon

Book a consultation

Free NHS Eye Tests This Winter 👓Many adults and children qualify for free NHS eye tests this winter.👧 Kids | 👵 Over 60s ...
12/11/2025

Free NHS Eye Tests This Winter 👓

Many adults and children qualify for free NHS eye tests this winter.

👧 Kids | 👵 Over 60s | 💳 On benefits
📍 Great Barr & Sheldon

Check eligibility today

See Clearly After Dark 🌙Upgrade to ZEISS anti-glare lenses for clearer, safer night vision this winter.📍 Great Barr & Sh...
08/11/2025

See Clearly After Dark 🌙

Upgrade to ZEISS anti-glare lenses for clearer, safer night vision this winter.

📍 Great Barr & Sheldon

Book now

Clear Vision for Winter DrivingStay safe and confident behind the wheel with ZEISS anti-reflective lenses.📍 Great Barr &...
06/11/2025

Clear Vision for Winter Driving

Stay safe and confident behind the wheel with ZEISS anti-reflective lenses.

📍 Great Barr & Sheldon

Upgrade today

Address

122 Hillingford Avenue
Great Barr
B437JU

Opening Hours

Monday 9am - 1pm
2pm - 5:30pm
Tuesday 9am - 1pm
2pm - 5pm
Wednesday 9am - 1pm
2pm - 5:30pm
Thursday 9am - 1pm
2pm - 5pm
Friday 9am - 1pm
2pm - 5:30pm

Telephone

+441213250665

Website

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