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Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 9am - 5:30pm Friday 9am - 5:30pm

Positive Impact

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Hastings
Positive Impact

Positive Impact is a specialist, vision-care company, dedicated to help grow the business of its clients through in-practice sales and training.

Positive Impact was established by Nick Atkins and Maxine Green. Who between them they have over 50 years experience in both retail optics and the optical industry, the majority of which was spent in senior sales, marketing and professional services roles. Our sales calls are delivered only by experienced sales professionals with extensive knowledge of the ‘eye business’. Our in-practice training is delivered by qualified ophthalmic professionals. Positive Impact believes that sales are built upon good relationships and mutual respect. We also believe that face-to-face meetings are the most effective way for people to communicate and develop the trust needed to generate sales. Our Vision is:

To work in partnership with our clients with a single-minded purpose and passion to achieve commercial goals
To deliver a sales strategy and infrastructure on brief, on budget and on time which, through effective product detailing, will drive sales and generate profit
To provide a flexible and cost-effective approach to your sales needs
To create innovative strategies that will positively impact opinions, perceptions and increase demand for our clients products or services

Our core services are:

Face-to-face vision-care sales calls
In-practice training and CET delivery
Virtual sales solutions
Product Evaluation Groups

02/01/2026

We're pleased to share our patient-friendly webinars throughout - with some fantastic expert speakers.

Designed to support the conversations you're already having in practice, these sessions help patients better understand dry eye disease and take meaningful steps toward care.

We invite you to share these free, educational events with your community. They could also be a great resource for your front of house and optical team.

Get more info and registration link: https://www.dryeyezone.co.uk/dry-eye-january

19/12/2025

TFOS DEWS III is here - but what does it mean in practice?

Join our webinar with Prof. James Wolffsohn for a clear, expert-led breakdown of the latest updates in dry eye diagnosis and management, including refinements to assessment, symptom evaluation, and subclassification to support more personalised care.

📅 8th January | ⏰ 6:30pm
🎓 1 CPD point available

Register now: https://attendee.gotowebinar.com/register/403235345222544727

Because clearer diagnosis leads to better dry eye care.

28/11/2025

Dry Eye January is almost here and our little office elves have been hard at work packing your toolkits ready to come through your door.

Inside, you will find everything you need to plan your activity, create engaging displays, welcome patients into the conversation, and spark meaningful discussions about dry eye all month long.

Not registered to get one? Click here: https://forms.gle/veZybUJy9xrp27xC8

20/11/2025

We are pleased that the Eye Association UK is supporting Dry Eye January and providing more resources for registered practices. Here's a sneak peek of what you might find inside your toolkit - coming soon! 👀

31/10/2025

Our free Dry Eye January toolkit is now available. The 200+ practices already registered will have received theirs to their inbox.

Not registered yet? Sign up today to receive yours: https://forms.gle/FNTGUhMQsZiRrxMG7

17/10/2025

🎉 Absolutely thrilled to announce some incredible news! 🎉

The entire Positive Impact team is delighted to be shortlisted for not one, but TWO prestigious categories at The Optician Awards this year!

🏆 Optical Supplier Award

🏆 Contact Lens Award

A massive THANK YOU to all our lovely customers! Your fantastic testimonials are what secured our nomination for Optical Supplier of the Year—we truly value your partnership 🙏

For The Contact Lens Award, we are confident that our revolutionary Cleadew range of contact lens care by Ophtecs is setting a new standard in patient comfort and safety.

Wish us luck! We look forward to celebrating the best of the industry ✨

03/10/2025

Dry eye symptoms affect many people, often without them knowing there are effective solutions. Dry Eye January is a fantastic opportunity to raise awareness and guide patients to the supportive care available at local practices like yours!

Make sure you're registered to receive your free toolkit soon!👀

Register Here: https://forms.gle/Vuggvn5ZJKu3q1C17

19/09/2025

Dry Eye January is back for its second year! 👁️✨

Last year, independent practices across the UK joined forces to raise awareness of one of eye care’s most common yet overlooked conditions: dry eye disease. From sharing social posts to running in-practice events, you helped patients recognise their symptoms and seek support.

In January 2026, we’re doing it all again — bigger and better.

✔ Register to get your free practice toolkit with ready-to-use flyers, posters, social graphics, videos, and patient comms
✔ Choose from our campaign ideas what'll work best for your practice
✔ Discuss with your team and get them excited - keep your eyes peeled for our activity and other ways you can get involved

Take the first step by registering here: https://forms.gle/eNf3Q5xAoMKb9urj7

You'll hear from us soon with all your free resources👀

Together, let’s make Dry Eye January 2026 the year more patients get the relief they deserve. 💙

24/06/2025

Attending Independents Day? Your next practice innovation awaits!
Discover the unique advantages of NaturalVue Contact Lenses.

Find us at Stand 11 to learn more!

18/06/2025

🚨 Innovation in Opti-Cosmetics: A must-attend webinar for ECPs!

Are you ready to integrate truly eye-safe beauty into your practice?
Join us tomorrow for an insightful interview where Nick Atkins will speak with the visionary founder, acclaimed US Ophthalmologist Dr. Diane Hilal-Campo.

Discover how Twenty/Twenty Beauty can benefit your practice:

✨ Understand the rigorous research behind eye-safe formulations (free from 60+ irritants).

✨ Offer a vital, vegan, cruelty-free, and sustainable beauty solution for patients who struggle with traditional makeup.

✨ Explore the wide array of mascaras, eyeliners, serums, shadows, and more.

✨ Gain practical insights on implementation, enhancing patient loyalty, and creating new revenue streams.

🗓️ Thursday, 19th June at 18:30h
👉 Register now to secure your spot: https://attendee.gotowebinar.com/register/3500084608258479709

17/06/2025

Heads up! Just letting you know we'll be closing a little early on Thursday, 19th June, at 16:00h for important staff training.

We'll be back bright and early, open as usual from 9:00h on Friday.

Thanks for your patience as we invest in our team to serve you better 💪

30/05/2025

Some more details of the discussions and expert speakers you'll find at our Annual CPD Conference in Birmingham on 29th June:
💡The Glow-Up: Where Ocular Comfort Meets Aesthetic Innovation 💡
💡 Craig & Trusit’s Excellent (Dry Eye) Adventure! 💡
🗓️ Sun 29th June 2025 | Birmingham
✨ 11 CPD points
🎓 Dynamic lectures & workshops
🤝 invaluable networking

👉 Book your place today!
https://www.eventzilla.net/e/specialist-club-annual-conference-2138666390

Heads up: We're at the same venue as iDay (29th-30th June)! Attend our conference only, or visit the iDay site for combined event discounts: www.independentsday.co.uk

Address

Swallow House, Theaklen Drive
Hastings
TN389AZ

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm

Telephone

+441424851375

Website

http://www.positiveimpact.co.uk/

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