The Conscious Parent Company

The Conscious Parent Company The Conscious Parent is for parents who consider the choices they make for their little ones.

You serve the food.
You hold your breath.
You try to sound calm.
But your whole body is bracing.You’re watching for the ...
30/08/2025

You serve the food.
You hold your breath.

You try to sound calm.
But your whole body is bracing.
You’re watching for the wince.
The pushback.
The moment it becomes a scene again.

And beneath it?
Panic.
The quiet kind.
The kind you carry alone because how do you explain that your child’s refusal to eat feels like a personal failure?

You think:
Is it zinc?
Is it trauma?
Is it me?

You Google in the dark.
You cry after lunch.
You blame yourself even if you don’t say it out loud.

But what if refusal is the body protecting itself?

What if their system is bracing too against pressure, against rhythm that doesn’t feel safe, against overwhelm they can’t explain?

This is why we don’t just talk about food.
We talk about minerals.
Rhythms light, dark. 
Nervous system state.
The energy of the room.
The pace around meals.

And the parent who’s been carrying it all without anyone noticing ❤️

28/08/2025

Your skin is intelligent, self-healing and designed to protect you.

By choosing natural skincare that supports your skin's biome balance, you protect its ability to thrive.

Our skincare range is suitable for every skin type, every season and every stage of life. From everyday hydration to targeted scar and stretch mark care, we help you care for your skin’s ecosystem — with the gentleness it deserves.

Visit us for more.

26/08/2025

Strengthening skincare.
No stripping. No tightness.
Just a soft, hydrated canvas, ready to absorb the nutrients it needs.
Biome-friendly. Pro-collagen. Pro-elasticity.
For skin that feels clean, calm and in perfect balance.

Visit us for more.

21/08/2025

Your skin is an ecosystem.
Delicate. Intelligent. Alive.
The Conscious Parent skincare range works in harmony with its natural rhythms.

Balance is restored.
Moisture is sealed.
Resilience returns.
From scars to stretch marks, from daily stress to seasonal change—
we honour its every layer.

Visit us for more.

Sole water, have you heard of it?(Pronounced so-lay.)Sole water is simply water that’s been fully saturated with unrefin...
16/08/2025

Sole water, have you heard of it?
(Pronounced so-lay.)

Sole water is simply water that’s been fully saturated with unrefined salt.
When it’s ready, there will always be undissolved crystals at the bottom. The water now holds sodium and a range of trace minerals, in a form your body can actually use.

In times gone by, we drank from springs, wells and streams where water picked up minerals from rock and soil.

Today, our tap water is heavily treated and filtered in the industrial sense. By the time it reaches us, most of those naturally occurring minerals are gone.

Somewhere along the way, we also learned to fear salt and with that came a deep distrust of sodium itself.

Yet every cell, every heartbeat, every nerve signal depends on it.

How to make it

> Use a clean glass jar (no plastic, no metal lid)
> Fill about one-third with an unrefined salt you trust Celtic sea salt, or a pure Himalayan salt- from brands like (Redmond’s Real Salt, BAJA gold, Le Guerande, Pro-fusion any other recommendations welcome ☺️)
> Top up with filtered water
> Stir with a wooden spoon (never metal)
> Cover with a breathable linen cloth or a lid lined with parchment paper
> Leave for 24 hours. If all the salt dissolves, add more and wait another day.
> When crystals always remain at the bottom, it’s ready.

How to use it
> Add about 1 teaspoon (5 ml) of sole to a glass of water in the morning ideally on an empty stomach . Start low and notice how your body responds.

What it’s said to help with
* Replacing minerals lost through sweat, stress, and depleted soils
* Hydration at a cellular level (for children and adults)
* Steadier energy
*Supporting the adrenals
* Supporting digestion and muscle function
* Helping the body hold water where it’s needed

I keep mine on the counter with love and gratitude written on the jar.
I believe water holds memory and that intention changes how we meet the day.

As with anything that changes your mineral intake, notice how you feel.

Have you heard of sole water before? Or is it something that you do already?

Grey hair in your 20s, 30s, or 40s? It might not just be genetic.We’re often told to accept it.It’s natural. It runs in ...
13/08/2025

Grey hair in your 20s, 30s, or 40s? It might not just be genetic.

We’re often told to accept it.
It’s natural. It runs in the family. It’s nothing to look into.

But in clinic, I’ve come to see something different.

When hair starts to grey early, it’s often one of the first visible signs of deeper depletion — especially in people who’ve been carrying stress for a long time, navigating burnout, or recovering from postnatal shifts no one warned them about.

What I see behind early greys:
– Copper depletion
– B12 issues, despite “normal” bloods
– Low adrenal minerals (especially sodium and potassium)
– Digestive compromise that blocks absorption
– Sluggish bile flow
– Nervous system dysregulation
– Heavy metals the body’s storing because it doesn’t have the energy or resources to excrete them

And I want to be clear:
This isn’t about chasing darker hair.
Or implying something’s wrong with you.

Some people love their greys and that’s beautiful 😍

But if they arrived younger than expected…
if something in your body shifted and you’re not sure why…
you’re allowed to ask questions.

That’s where HTMA comes in.
Not as a test to diagnose, but as a way to read the terrain …the patterns the body has adapted around.

It’s not about the symptom.
It’s about the survival strategy underneath.



At , we don’t reduce things to surface-level fixes.
We work with pattern, rhythm, and data that makes sense of the chaos.

Grey hair might just be part of your story.
But sometimes, it’s the beginning of the body finally asking to be heard.

See our bio for our journal on reversing greys naturally.

You’re years past birth.But something still feels off.You wake tired.You lose your words.You feel brittle.Reactive.Flat....
11/08/2025

You’re years past birth.
But something still feels off.
You wake tired.
You lose your words.
You feel brittle.
Reactive.
Flat.
No one warned you that postpartum could stretch this far.

Not because you’re doing it wrong
but because the body doesn’t run on weeks.
It runs on reserves.

This is the part we built The Conscious Parent for.
The long, quiet part.
Where you’re still holding everything,
and no one’s holding you.

We’re building an ecosystem around that truth:
Articles that name it.
Practitioners who track it.
Products that support it.
And a book that maps it all
so you don’t have to keep guessing.

Because what you’re carrying isn’t invisible.
It’s in your minerals.
Your rhythm.
Your sleep.
Your skin.
Your nervous system.

And it’s time someone actually said so.

This isn’t a comeback story.
It’s a return to the truth of what your body’s been trying to say all along.

You don’t need a lecture about routines.Or better habits.Or being more organised.This isn’t about that.This is about rhy...
08/08/2025

You don’t need a lecture about routines.
Or better habits.
Or being more organised.

This isn’t about that.

This is about rhythm.
The kind no one taught you to notice.
The kind your nervous system was wired for
before the rushing started.

If your days feel scrambled.
If you’re snappy.
If your child is always on edge.
If you both feel like you can’t catch your breath

That’s not just stress.
That’s rhythm, pulled off track.

And you can’t fix it by trying harder.
Or sleeping more.
Or forcing stillness when your system is stuck in charge.

You have to start noticing.
Noticing the pace you’re living at.
What’s draining you.
What’s disconnecting you from your body’s natural rhythm.

That’s what this post is.
Not a supplement stack. Not a big morning routine. Not a massive protocol.

Just a remembering.

What rhythm were you wired for
and what’s been pulling you away from it?

You keep waking.Your heart races.Your cravings spike.You’re told it’s anxiety.But it might be sodium.Not salt.Not that w...
06/08/2025

You keep waking.
Your heart races.
Your cravings spike.
You’re told it’s anxiety.

But it might be sodium.

Not salt.
Not that white shaker bottle on the chippy counter.
Not the kind laced through ultra-processed food.

I mean her.
The real sodium.
The one your cells remember.
The one your blood, tears, and nerve signals rely on.

She was never the villain.
But she got painted that way.

So we cut her.
To shrink the bloat.
To “get shredded.”
To be good. Clean.
And somewhere in the middle of all that fear
we lost something vital.

Because sodium isn’t just “salt.”
She’s a signal.
She holds charge.
She works with potassium, not against it
creating rhythm between your cells, your brain, your heart.
She helps you hold on to hydration,
not just drink more of it.

She steadies blood pressure.
Lets your muscles contract.
Your emotions stabilise.
Your brain think straight under pressure.

But she’s leaking from most of us.
Not because we eat too clean
but because we live too fast.

You lose her when you sweat.
When you breastfeed.
When you go too long without food.
When your adrenals crash.
When your kidneys can’t regulate aldosterone.

And even junk food sodium doesn’t help.
That kind doesn’t restore balance
it adds to the loss.

Your blood test might look “normal.”
But tissue levels can still be low.
And that’s when symptoms whisper in:
Flat.
Foggy.
Craving.
Waking at night to wee.
Anxious but can’t explain why.

Some salts are full of life and minerals.
Others are stripped, bleached, or cut with anti-caking agents.
Some aren’t even what they claim to be.

But something in us still remembers.
Animals walk for miles to lick her.
Kids crave her without being taught to.
We cry her.
We sweat her.
We’re made of her.

She wasn’t the problem.
She’s been holding you quietly all along.

31/07/2025

Many school uniforms labelled non-iron, stain-resistant or easy-care are treated with PFAS and Teflon—chemicals designed to repel, but not to nurture.

With daily wear, heat and friction, our children’s skin can absorb more than we realise.

We love natural alternatives from EcoOutfitters—organic cotton school wear made simply, ethically and with care.









If you’ve been feeling it too the urge to step backthe ache to slow downthe noise of even the quietest corners online…Yo...
17/07/2025

If you’ve been feeling it too
the urge to step back
the ache to slow down
the noise of even the quietest corners online…

You’re not alone.

We’ve been quieter here, not because we’ve disappeared,
but because everything started to feel too fast.
Too loud.
Even the good things started to feel like pressure.

We still care.
Deeply.
But we’re not here to post for the sake of it.
We’re here to listen. To notice.
To speak when the words come from something real.

And maybe that’s you too.
Maybe you’ve been feeling the pull
not from burnout,
but from something older.
Something deeper.
Something that remembers.

We’re still here.
And maybe you are too.
Rooting down.
Not rushing in 🫶

With love
Emma-Louise & Clare

Address

G4 Business Centre, 19-21 Carlisle Street East
Sheffield
S47QN

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