Epic Fitness and Coaching

Epic Fitness and Coaching Carl Goldsmith | Female Fat Loss and Physique Coach

😳TOO MANY DON’T ACT LIKE IT….The day I got sober was the day the excuses went with it.My life changed entirely.Sure, I w...
15/09/2025

😳TOO MANY DON’T ACT LIKE IT….

The day I got sober was the day the excuses went with it.

My life changed entirely.

Sure, I was no longer a functioning alcoholic but that wasn’t the only reason.

Alcohol was my biggest demon. 😈

Fighting it was the hardest thing I’ve ever had to do.

It’s also the hardest thing I have to still do daily.

It doesn’t go anywhere, I’m not cured.

Every day I think about it.

Every day I choose not to have a drink. šŸ™

I could make any excuse under the sun to have a drink, and I really could’ve done over the last few years too.

No one would really question it.

But I know where that leads.

No more business.šŸ˜”

No more marriage.šŸ˜”

No more friends.šŸ˜”

No more of this life that I have worked so hard to build.šŸ˜”

But if I did take that sip? I would have only myself to blame.

Not my addiction.

ME.

I don’t hide behind the fact I’m technically an addict, I put it front and centre and I say that if I ever had another drink in my life, that’s my choice.

I’m sober, so it’s not the booze talking, it’s me talking.

I would be my own downfall.

And this is the point.šŸ™Œ

Everything you do today.

Every interaction you have.

Every decision you make?

That’s on you, no one else, you.

So if you dont like where you’re going.

If you’re unhappy with how you look and feel.

Or maybe you’re just miserable.

Sort it out.

This s**t is all on you.

Don’t palm that s**t off, don’t look around and point the finger.

The moment you take control of yourself, the moment you remove the excuses, the moment you realise you have that choice?

That’s the day everything changes! šŸ’Æ

šŸ”„THE RESULTS ARE VERY MUCH PROVEN….I have enough of them now.Scattered around my page and in my highlights.When I create...
14/09/2025

šŸ”„THE RESULTS ARE VERY MUCH PROVEN….

I have enough of them now.

Scattered around my page and in my highlights.

When I created training plans I just wanted to create something that was affordable to all.

Something good enough to stand toe to toe with the idiots that sell programmes as ā€œonline coachingā€ when in fact it’s nothing of the sort.

It’s just a programme.

And that’s not good enough. šŸ˜”

So I created a service that allows any woman to change their physique and their strength.

These programmes will get you those results.

It takes time and effort but it will get you there.

And get you comfortable and confident in the gym whilst you do it!

Interested in full details?

DM the word ā€œplansā€ and I will send the information across! šŸ”„šŸ”„šŸ”„

šŸ”„THAT’S 2.5KG A MONTH OR .6KG A WEEK….This is an online client of mine.I won’t be putting names out, but believe me she ...
13/09/2025

šŸ”„THAT’S 2.5KG A MONTH OR .6KG A WEEK….

This is an online client of mine.

I won’t be putting names out, but believe me she is very real. šŸ™

Every single week I open up this check in and see the results of someone who has the word consistency written across her forehead.

This has been eating 1650 - 1700kcals every day.

There’s been weeks off.

There’s been SMALL blips.

But overall I’ve been so amazed with the progress every single week, never really stalling.

This post is to highlight two crucial aspects.šŸ‘‡

1 - This client rarely goes over calories and at weekends or social situations. She has everything very dialled in.

2 - This is to show what happens when you lose JUST over lb a week consistently.

Stop getting wrapped up in wanting it now. šŸ’Æ

Get used to the long term this is what happens.

As long as you’re consistent across the ENTIRE WEEK, every single week.

Calories, protein, weight training, walk around.

It’s genuinely all you need.

I know that this client will get to anywhere she wants to, because she just stays consistent every month and every week.

That’s the key to all of this.

This is incredible work and I can’t wait to see where it goes to! šŸ”„šŸ”„šŸ”„

šŸ¤”YOU’RE ASKING FOR A STUPID GOAL….There are a s**t load of calorie calculators online.And most of them are probably rela...
12/09/2025

šŸ¤”YOU’RE ASKING FOR A STUPID GOAL….

There are a s**t load of calorie calculators online.

And most of them are probably relatively accurate.

HOWEVER.

There is one MASSIVE flaw with them. šŸ¤”

A lot of them will ask you ā€œhow much do you want to lose a weekā€.

Or.

ā€œHow active are youā€.

Or both.

You now have one of two issues.

1 - You tell it that you’re super active. You’re not.

2 - You ask for a stupid fu***ng target like 1-2kg loss a week.

And now you’ve failed.šŸ‘

On one hand if you’re not super active you won’t be in a deficit anyway.

So no results happen.

On the other hand if you manage to input correctly and then ask for a stupid amount a week, it will be far too hard to sustain.šŸ’Æ

You will end up over eating at weekends and then moan that ā€œcalorie counting doesn’t work for youā€.

It does.

You just need to adjust your expectation.

1lb a week to start with.

An easy 500kcal a day deficit.

And stop telling calculators you’re super active.

Just look at BMR and adjust from there. šŸ‘ˆ

šŸ¤”TECHNICALLY IT’S PROBABLY THE WORST FOR FAT LOSS….Purely because the calorie burn is likely lower than most other forms...
11/09/2025

šŸ¤”TECHNICALLY IT’S PROBABLY THE WORST FOR FAT LOSS….

Purely because the calorie burn is likely lower than most other forms.

And before someone chimes in and say ā€œyeah but, muscle burns calories and increases the metabolismā€.

Right, gotcha. šŸ‘

But over the course of a 12 month period, whilst dieting you’re not going to put on so much muscle that your metabolism changes wildly.

Either way, if you’re doing weight training for fat loss you’re seeing it completely wrong.

Calories are for fat loss.šŸ‘ˆšŸ‘ˆ

Increasing the deficit with steps and cardio or removing calories is how we look at fat loss.

Weight training is there to build muscle, strength, confidence and be good for all round health and well being.

We NEED it for muscle.

We NEED it for strength.

But we don’t NEED it for fat loss.

I know everyone is trying to promote weightlifting and that is awesome.

But don’t sell it on a fallacy.

It’s probably the s**ttest thing for calorie burn.

But it’s AMAZING at everything else. šŸ™Œ

šŸ¤”AN IMPORTANT LESSON IN FITNESS AND BUSINESS….My journey with Epic has certainly had its ups and downs.I’ve had numerous...
10/09/2025

šŸ¤”AN IMPORTANT LESSON IN FITNESS AND BUSINESS….

My journey with Epic has certainly had its ups and downs.

I’ve had numerous times where I’ve considered walking away.

Most recently in July.

One of the biggest issues is that it’s a solitary journey. šŸ™

It’s lonely.

It’s not to say I don’t have support around me, I do.

Especially in Georgia, she hears all of my ups and downs with it all.

But everything rests on me still.

I have to be in my head a lot, figuring everything out and making sure it’s not a wrong move.šŸ’Æ

It has to be right, because in this business I have to put everyone else first, that’s how it works for me.

The problem with that is that it only matters to those people in those minimal moments.

The hour or two a week they’re connected with it.

I live and breath my business, they don’t.

Which is exactly how it should be.šŸ‘

But, it makes it lonely.

At times I feel dragged down by it all, but I am ultimately ok with it because I have ambition for greater things.

I can draw parallels of all of that to fitness.

You’re doing this for you, no one else.

You’ve got to stop worrying that other people get it.

Or they see it.

Or that they even fu***ng care.😳

They probably won’t.

This isn’t why you’re doing it though.

You have to respect the journey.

Respect that it’s lonely at times.

But we always remember why we do it in the first place.

Because the road most travelled is the average road, we know where that leads, it’s the road 90 percent of people travel.šŸ˜”

No thanks.

I don’t want that road.

I want the other road.

I want to take that road that leads me to a different kind of life entirely.

A life with no limits.

So whilst I may struggle at times.

Whilst I may think of walking away.

I never will.šŸ’Ŗ

I know where that leads.

You have to put in the effort whether someone is watching and when no one gives a s**t.

Because this journey, in life, business, fitness is always going to be yours.

So make it what you want to make it! šŸ™Œ

😳YOU’RE EATING MORE THAN YOU THINK….Starvation mode doesn’t exist.You don’t hit a lower calorie point and the body stops...
09/09/2025

😳YOU’RE EATING MORE THAN YOU THINK….

Starvation mode doesn’t exist.

You don’t hit a lower calorie point and the body stops burning fat, don’t be daft.

At that point there’s a few things to think about.

- Are you still tracking? Tracking accurately?
- Are you tracking meals and days AHEAD of eating them?
- Are you WEIGHING food?
- Are you logging all alcohol?
- Are you not tracking weekends?
- Are bits of the kids foods being eaten?
- Are you having ā€œthe odd biscuitā€?

I’m sure there’s a tonne more, but the point is if you’re guilty of any of these then you’re eating more than you think. šŸ¤”

Fat loss works on calorie restriction.

The deeper you go the quicker it comes off.

As is seen with mounjaro.

Your metabolism likely isn’t adapted either, unless you’ve lost a S**T LOAD of weight and have been doing it for over a year consistently without any kind of break.

And I’m sure someone will chime in and say.šŸ‘‡

ā€œSo how come when I put my calories up I started to lose again?ā€.

Firstly, if we aren’t talking measurements I don’t care because a scale loss is water dropping to the lowering of stress.šŸ‘Œ

Secondly, if we ARE talking actual loss and measurements it’s because you were then eating calories that you could stick to.šŸ‘Œ

Going lower calorie is hard to stick to.

Unless you have a very big goal, most will overeat around it.

So again.

One last time.

You don’t have to listen to me if you don’t want to, but you can’t argue with how mounjaro works.

And mounjaro wouldn’t work if starvation mode actually existed. šŸ‘

😤 ANOTHER WEEKEND, ANOTHER HANDFUL OF EYE OPENING CONVERSATIONS….Look, my Ā£10 plans may not be the answer to everyone’s ...
08/09/2025

😤 ANOTHER WEEKEND, ANOTHER HANDFUL OF EYE OPENING CONVERSATIONS….

Look, my Ā£10 plans may not be the answer to everyone’s problems.

But it delivers a great service and more than most do for £200 a month.

I am under no illusions that it’s perfect.

But I work hard on it weekly.šŸ‘

I answer hundreds of questions daily.

I cancel payments no questions asked.

I make sure that it over delivers for the price.

And why do I do it? šŸ¤”

Because of the conversations I KEEP ON HAVING.

Women being emotionally blackmailed and duped in to signing up to something they can’t afford.

With stupid length contracts.

And with coaches who just don’t do a job, let alone a good job.

If the starting rate for an online coach is £200 a month now, then the industry is in big fu***ng trouble. 😳

Numpty f***s thinking they can charge that and deliver f**k all and get away with it.

How do they? Because they have a mentor behind them who shows them how.

ā€œNever tell them your priceā€.šŸ’Æ

ā€œGet them on a discovery callā€.šŸ’Æ

Then they work through a script making you feel like utter s**t and that the world will implode if you don’t sign up to something there and then.šŸ˜”

Fu***ng.

Appalling.

Think about it this way.

You don’t view a house and THEN get on a call to see how much it costs.

You don’t test drive a car and then find out you can’t afford it.

You dont go to onthebeach.com, find a lovely holiday for the family, pools, hot tub and all only to find out the travel agents won’t tell how much it is unless you jump on a ā€œdiscovery callā€.

Get. Completely. F**ked.šŸ–•

This industry is broken because it’s full of idiots with a god complex.

If someone can’t tell you their price without a call, it’s too expensive.

Even if they have to put a quote together, it doesn’t matter.

At that point it’s not ā€œshowing valueā€ or convincing someone they can afford something that isn’t worth the money they’re paying.

I believe in my pricing, it’s why it’s always front and centre! šŸ’Æ

šŸ”„REAL RESULTS FOR LESS THAN A COSTA…..MacDonald’s has the best coffee anyway, but I can’t make it that cheap. šŸ˜‚But here ...
07/09/2025

šŸ”„REAL RESULTS FOR LESS THAN A COSTA…..

MacDonald’s has the best coffee anyway, but I can’t make it that cheap. šŸ˜‚

But here we have a service that will cost you less than one coffee from Costa a week.

A service that provides women with training plans to build muscle, strength and an overall physique.

Whether you only want to be slightly toned.

Or a perkier bum. šŸ‘

Maybe ditch the fat on the arms.

Or bring out the defined stomach for a holiday.

Or you just want to all round look and feel amazing in your clothes.

I built this service to do all of that.

And I’ve priced it so anyone can use it.

It’s not s**t.

It’s not a con.

It’s not got hidden fees.

It’s the real deal for Ā£10 a month.

There is absolutely none of the bulls**t you find in the rest of the industry! šŸ™Œ

If you want to know how it all works, DM me the word ā€œPlansā€ and I will send the info across to you. šŸ”„šŸ”„šŸ”„

šŸ¤”A WEEKEND LINGERS MORE THAN A DAY…..Depending on the intake it can detail things for a week.If you want to just have we...
06/09/2025

šŸ¤”A WEEKEND LINGERS MORE THAN A DAY…..

Depending on the intake it can detail things for a week.

If you want to just have weekends off then fine.

Just stop moaning about a lack of results that come with it! šŸ‘ˆšŸ‘ˆšŸ‘ˆ

😳YEP, EVEN MY FULL COACHING IS AFFORDABLE….I’m going to make this post super simple.I have a track record for helping wo...
05/09/2025

😳YEP, EVEN MY FULL COACHING IS AFFORDABLE….

I’m going to make this post super simple.

I have a track record for helping women get in photoshoot shape, whatever that looks like to them.

Muscle, strength, definition, 6 packs and above all else, confidence. šŸ™Œ

Being in this kind of shape changes every aspect of how you hold yourself.

It genuinely is life changing.

And I really do enjoy doing it.

And I’m looking for more women who want to completely change who they are.

A total physique overhaul.šŸ’Ŗ

I want to get you in photoshoot shape.

Whether you want to do a shoot or not is up to you, but let me help you feel like you can in the first place!

Full online coaching meaning all training, all nutrition and all accountability.

All for £80 a month!

Who said getting in incredible shape should be super expensive?!

Interested in some more information?

DM the word ā€œCoachingā€ and I will send across the details! šŸ”„šŸ”„šŸ”„

šŸ¤”WHY IS IT THAT EVERYONE WHO DOESN’T GYM, HAS A PROBLEM WITH IT?ā€œDon’t get too manly.ā€ā€œI don’t like my women with too mu...
04/09/2025

šŸ¤”WHY IS IT THAT EVERYONE WHO DOESN’T GYM, HAS A PROBLEM WITH IT?

ā€œDon’t get too manly.ā€

ā€œI don’t like my women with too much muscleā€.

Firstly, muscle isn’t actually masculine or manly.

The average guy doesn’t actually have that much muscle at all. 😳

Secondly if you don’t like muscle on women, no one fu***ng cares.

Your opinion is just an opinion.

It’s not fact.

Muscle actually does the complete opposite of what the naysayers think.

It creates the toned look.

It creates definition.

It completely changes a persons confidence.šŸ‘Œ

And maybe this is why people get worried?

Because a strong woman chasing a bit of muscle is a strong woman inside and out?

Maybe it threatens the status quo?

Maybe it goes against the usual stereotypes that are still so prevalent nowadays.

Maybe, just maybe the reason people comment about it is because firstly they’re jealous and secondly they don’t like the thought of any of that happening?

I would go with yes on that.šŸ‘ˆšŸ‘ˆšŸ‘ˆ

Whatever you choose to do.

Do it for you.

Muscle isn’t manly.

Muscle is how you build your glutes, tone your arms and look incredible in your clothes.

Go against the stereotypes and do the things that you want to do.

Build a physique you’re proud of and give the middle finger to anyone that goes against it! šŸ–•

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