So naturally, we refuse to separate the two. We believe that there is power in human moments, and we’re more than willing to be the ones to connect brands to real people in real places with real needs. We were formed out of the thought that philanthropy could actually be cool. Now we’re providing endorsement opportunities for challenger brands to sponsor riders and surfers as they deliver medical supplies to villages in remote locations. Think escapade and aid. We connect companies with people that need help and demonstrate their products in action by supplying marketable content from honest moments. It’s a pretty simple concept, but it’s changing the face of charity. We like to think of ourselves as the grungy and grittier version of the Fellowship of the Ring, but in this case, we’re trekking across rugged terrain to change lives and have the motorcycle and surf trip of our dreams.
