03/10/2025
Attention works differently. Care can too.
This October, for ADHD Awareness Month, we're launching our "Now, Not Later" campaign. It's built on a core insight: for many with ADHD, time isn't a straight line, it's a binary of "now" or "not-now".
For too long, this has been mistaken for laziness or a lack of willpower. We're here to say it's not a character flaw—it's a known pattern of the ADHD brain that deserves understanding, not judgment.
Here in Ireland, the need for this understanding is urgent. With public waiting lists stretching for years, many are left feeling stuck in "not-now" when they need support, now.
Our approach is different. We believe in education first, with respectful, clinician-led care when you choose. Swipe through to learn more about how we're changing the conversation.
When you're ready to move from "maybe later" to a clear path forward, we're ready too.