26/08/2025
Posting Ennui
The Instagram Fatigue No One Talks About
Ever opened your app, stared at the “+ New Post” button… and felt nothing?
That’s not laziness. It has a name: Instagram POSTING ENNUI
What is ennui?
Ennui = that low-grade cocktail of boredom, dissatisfaction, and meh.
Posting ennui = when the act of sharing on social media feels like a chore, not joy.
posting ennui isn’t a failure. It’s feedback. It’s your brain asking for authenticity, not performance.
Why it happens:
• Pressure to curate → crafting the “perfect” version of yourself is exhausting.
• Vo**ur vibes → you scroll endlessly, watching others, but don’t feel like posting yourself.
• Thin engagement → likes without meaning make it all feel pointless.
• Craving authenticity → the filter vs. reality gap is too wide.
So if you’re feeling the fatigue, you’re not alone—maybe it’s time to stop performing for the feed and start sharing when it feels real.
Do you feel this too? 👀👇