09/09/2023
Did you spot the similarities? 👀👀
Last week, I had the honour to attend the Sustainability Campaign Clinic. The weekend was beyond amazing!
Here are my key takeaways:
1. Collaborate, not compete. 🤝
2. Know the ecosystem. Map out everyone's roles and strengths. Partner & leverage. 🎼
3. Build credibility and network. This will take time and consistent effort. 💹
4. To maximise the marketing and outreach efforts, ride with the current trends and affairs! 🌊
5. For systemic change to happen, help one another. Find out the challenges and struggles authorities are facing. Support them and vice versa. 👯♂️
6. Effective communication. Make science and climate change issues easy and simple to digest. ⚡
7. Our emcee is so sweet and also talented! ☀
8. The cool lawyer partner showed up in her 'party dress' as a speaker for the session! Caveat: must be damn good at your craft to do this. 😎
9. Our ASEAN friends have so much energy and ambitious visions for a greener future! 💋
10. Doing this with cute partner .s 🐣
Sustainability is not a sexy topic to begin with. The journey can be pretty lonely, especially when change is slow or "not everyone's priority".
Thank you WWF SG for organising the programme, and support from Temasek Foundation! Got to meet many like-minded friends and heroes who have been fighting in the environmental space