06/11/2025
Authenticity: the quality of being genuine, true to one’s own personality, values, and spirit, regardless of external pressures.
We hear a lot about authenticity - bring your authentic self to work, to social media, to every part of life. Especially now, in a world full of curated online personas, AI-generated content, and constant comparison, authenticity seems more important than ever. Anyone can learn the information and skills, but nobody else can be uniquely you and all that comes with that.
But here’s the oxymoron: much of what we call “authenticity” seems fairly contextual. It’s shaped by the environment, the people around us, and what’s deemed acceptable within those parameters.
I’ve had countless conversations with female friends, colleagues, and clients that go something like this:
“I can be my authentic self BUT I make sure to cover up my tattoos.”
“I'm absolutely taken seriously BUT I keep my hair shorter which helps.”
“I know I can speak up here BUT I'm more careful what I say there.”
As women, that tailoring, that constant adjustment, it adds to our mental load and sense of self-worth. We’re told: "be authentic", yet we’re still measured against invisible parameters that we need to remain vigilant of when we walk into a room.
Recently, I had an interaction that really challenged me around this. I received feedback suggesting I needed to show up differently to succeed in a certain environment. It pulled me up short. This was new to me and revealed how much freedom I now have in working for myself, that I perhaps hadn't considered the parameters of authenticity within that particular space that I would have done a few years ago.
I do have the freedom to show up as my authentic self in every interaction with clients because I know whole-heartedly, they've hired me the person, not just my knowledge and skills. It’s a bit mind blowing. And it’s made me wonder:
💬 Do we genuinely want people to be their true authentic selves, or is authenticity conditional - framed by social, cultural, or professional boundaries?
I’d love to hear your thoughts. How do you navigate authenticity in your life and work?