14/11/2025
Job Advertisement – Brand Executive
Position: Brand Executive
Department: Marketing & Brand Management
Location: Hybrid, Lahore
Reports To: Brand Manager
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Role Overview
We are looking for a dynamic and creative Brand Executive to support the planning, ex*****on, and monitoring of brand marketing initiatives. This role involves managing day-to-day social media activities, handling PR and influencer relations, coordinating UGC (User-Generated Content), supporting product launches, managing shopify store front. The ideal candidate will be highly organized, proactive, and passionate about building brands that resonate with customers.
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Key Responsibilities
1. Social Media Management
• Manage and oversee all brand social media accounts.
• Plan, create, and schedule engaging content aligned with brand strategy.
• Monitor trends, competitor activity, and industry benchmarks.
• Track KPIs and prepare monthly performance reports.
2. Public Relations (PR) & Influencer Management
• Coordinate with PR agencies and external media partners for coverage and features.
• Manage influencer collaborations and UGC campaigns to drive engagement.
• Draft and distribute press releases, media notes, and partnership updates.
• Maintain strong relationships with media, bloggers, and key opinion leaders.
3. Brand Campaigns & Product Launches
• Assist in the planning, ex*****on, and monitoring of brand campaigns across digital platforms
• Support in organizing product launch events and online activations.
• Coordinate with internal and external stakeholders for seamless campaign ex*****on.
4. Content & Creative Support
• Work closely with creative teams/agencies to ensure brand consistency in all materials.
• Contribute ideas for innovative content, brand storytelling, and campaign concepts.
• Assist in developing marketing collateral, packaging, and promotional material.
5. Website Management & Omni-Channel Marketing
• Overall website performance, ensure speed, no bugs or errors, updating banners etc
• Upload new products, make changes to current products etc.
• Experiment with new shopify apps to increase conversion
• Create and execute email marketing strategies
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Qualifications & Skills
• Bachelor’s degree in Marketing, Business Administration, or related field (Master’s preferred).
• 1–2 years of relevant experience in brand management, digital marketing, or PR.
• Strong understanding of social media platforms and digital marketing tools.
• Excellent communication, presentation, and interpersonal skills.
• Creative thinker with strong organizational and multitasking abilities.
• Ability to work in a fast-paced environment and manage multiple projects.
• Proficiency in MS Office and Google Work Space
• Bonus: Previous experience handling shopify store
All interested kindly share your CV at Aqsa.Nasim@futeshop.com or careers@tabrospharma.com
