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Heather Ashley Health and Fitness

Hem
Sverige
Åre
Heather Ashley Health and Fitness

🔥 Transformational coach 🤩🚀
🧊 Advanced Wim Hof instructor
🔥 Corporate team building + public speaking 🎙️ I don't believe in diets, I believe in lifestyle.

I help my clients to lose weight + regain confidence once more. Maybe you're feeling out of control with your relationship towards food + you want to take back control; boosting your energy levels whilst looking and feeling great! I can help you find your confidence again through my transformational coaching programmes. We're all unique, that's why my programme is designed to suit YOU. It's a choice we make. It's these small choices and decisions we make every day that reap us the best rewards. Get in touch. I can support you to make sustainable life long changes that will improve your health so you can be your healthiest, happiest, most confident self.

16/01/2026

Last 2 spaces if you know anyone who wants to join us PM me 🙌🏽

13/01/2026

Sooo many precious moments…

So many precious people 🙏🏼

Such a powerful Method 🔥

What starts as simple tools ⚒️ to self regulate, feel great, reduce inflammation/anxiety/stress, improve sleep 💤 increase energy. Yes the list goes on…

Culminates as one.

Connection.

To self and others ♾️

Pushing through our fears, challenging ourselves in a safe, controlled way, we grow together.

Net result = Health, happiness and strength ❤️

I have so many why’s behind my purpose as a Wim Hof Method instructor.

My intention here is to share some precious moments I’ve had the honour and privilege to witness 🙏🏼❤️

If you want to join me and Lulu on our Polish adventure 3 - 8th February get in touch we’ve 2 last spaces left 🚀

Have you tried the Wim Hof Method yet?

09/01/2026

Snippets from last nights insta live.

Less than one month the amazing Lulu and me will be guiding a small group into the depths of the Wim Hof Method (WHM) at the heart of where Wim’s travels began ❤️

Our instructors playground where both myself and Lulu became WHM instructors ✨

Last 2 places 🚀
3 - 8th February
WHM adventure 🔥
Poland 🇵🇱
Hotel Olympia

Have you tried the WHM yet?

DM me if want to learn more, come join us ✨

29/12/2025

2.5 years ago I made a choice.

A choice I didn’t fully want to do but knew I had to. Soooo I committed to stop drinking alcohol for 6 months.

Everyone seems to think (or maybe my perception) you must be an alcoholic to remove it. I wasn’t. I knew my relationship with it wasn’t serving me, at times toxic. Funny enough it is toxic, poison ☠️. Only I never saw it.

Being brought up as a publicans daughter I thought that was how adults have fun. How wrong I was.

So I decided to feel and face the emotions. Face life. No matter how challenging it was. Not run and try to be the best example I can for my boys and myself.

I chose to be present.

Reflecting on the past couple of years, my life would be very different. It’s been the most challenging time for me, but I’ve stayed true to my higher self, been present and chosen to face my emotions no matter how painful they are 🖤 whilst respecting my body.

I believe in life perspective is everything.

For me to shift this I needed:

Have a strong enough ‘why’
Right tools ⚒️
Right support
Take each day at a time

I still find it hard to believe how my perspective has shifted. I’m so glad I did as with any small change, little by little becomes a lot.

I don’t judge anyone who chooses to drink, I drank for long enough!

I only share in the hope if like me it’s not serving you then to give it a go. Come over to the light side✨. I promise you it’s far brighter 💫

After all what’s the worst that can happen? 🤷🏻‍♀️

I’d love if you can share your top tips for anyone who’s considering pausing for a bit. Even if only planting the seed 🌱

Lastly I’d like to thank everyone that’s supported me and continues to be there for me. I love you ❤️

PS
Photo 13 is the pic I took the morning after my last drink. Was a visual reminder for me I was on the right path.

28/12/2025

❗️RISK ASSESSING ENTRY TO THE SEA❗️

I am compelled to remind sea swimmers of how to assess whether it’s safe to enter the sea or not after the awful events where 2 men have been lost and others injured after the Christmas Day swim at Budleigh, Devon. It really upsets me to see so many ill-informed comments after the event on news reports about this tragedy and how to assess the sea. Solid advice is not reaching enough people sadly.

For full disclosure, I am an open water coach and have been running group swim events and breaks in the Outer Hebrides for almost 7 years all year round in all weather. We have led hundreds of sea swimmers safely on many offshore adventures. I have spent the last 5 years running sea safety courses with Steve from H2OTraining and we know through experience there are many many more people who still enter the sea in all weathers but don’t fully understand the dangers or how to spot them.

I am not commenting on what happened to those poor men. They have lost their lives and their families and loved ones will be devastated. Show some kindness to them but please try and understand how this could be prevented through a proper PERSONAL risk assessment.

I have never swam at Budleigh but from my own assessment through videos I can see a number of red flag warnings not to enter and want to share this to help some understand why it would have been a big NO from me to enter:

🚩 Those waves were almost double the height of an average sized person
🚩 Big waves can mean rips. That wall of water has to go somewhere and by the looks of it, there were travelling rips going down the coast
🚩 They were frequent, every 6-7 secs maybe less
🚩 The shore looked steep and pebbly where they were breaking
🚩 They were dumping waves which have a lot of weight and force potentially smashing you to the stones if you are caught at the break.
🚩 Herd mentality may have prevailed over any personal risk assessment. Don’t rely on safety in numbers in those conditions
🚩Weather warnings were in place

Whether it was organised or not if you are going to enter the sea in winter make sure YOU understand the basics of how to risk assess whether it’s safe for YOU to enter. Never mind anyone else. There have been organised swims where people have lost their lives too. You are the only person responsible for your safety when entering this type of environment. Yes, go with other more experienced sea swimmers if you’re new to this but don’t fully rely on any other person to ensure your safety. Get educated.

Don’t be under the illusion that a quick dip within depth would have kept you safe in those conditions. There were far too many red flags already.

Although I don’t run the online course with Steve anymore I would highly recommend you get yourself signed up to be better equipped at keeping yourself safe. It’s called Safer Sea Swimming. I’ll put a link in the comments.

Here also is a link to the RNLI safety advice.. they are not just there to rescue. They offer sound advice. And yes in all weather a tow-float can save your life by making you visible for rescue. Countless people are saying why there would have been no point. Absolutely not true. It’s possible you will be rescued sooner or sadly retrieved to allow loved ones to grieve 💔

https://rnli.org/safety/choose-your-activity/open-water-swimming

Be safe everyone but be responsible for yourself and respect the sea around the UK especially in the winter 👍🏻

(📸 picture below is of a group of sea swimmers in the Outer Hebrides)

Norma

20/12/2025

In case you’re wondering why we jump into an icy ❄️ lake 🥶🥰.

Plus tons more benefits 🔥 join me to learn, explore, practice this life changing Wim Hof method 🥰🙏🏼

Poland 🇵🇱 adventure Feb 26, last few spaces 🚀. See link 🔗 in bio or DM me for details 🙌🏽 .

19/12/2025

Facings our fears…

Together ♾️

We are stronger 🔥. Surpassing all that is limited in our minds, a new you awakens 💫

With deeper joy, capacity and all there is…love ❤️

These moments can’t be described, only felt in the heart ❤️.

To be able to support, witness and share our beautiful, strong Team Pink 🩷 come together as one is a memory that will last forever 🙏🏼✨

Couldn’t be more proud of you all🔥🩷

Thank you The Iceman (Wim Hof) for your wisdom, determination and selfless love 🙏🏼❤️

Big thanks to awesome Peet capturing these precious moments 🙏🏼📸

Spaces available for next one in April.

Or join me in poland 🇵🇱 Feb 26 DM me for details ✨. Last 3 spaces 🚀

16/12/2025

I have one word for our week with in Sweden 🇸🇪

Magical ✨💫

Always an honour to be part of this week. Team pink 🩷 Thank you for your beautiful smiles, hugs, trust + surrender.

What an absolute honour to witness the growth and have these precious shared adventures 💫

The spirit of Wim + Sweden 🇸🇪 brought us together 🙏🏼❤️. We now leave with the keys 🔑 .

Keys to health, happiness + strength.

Let’s keep spreading the magic 💫

All the love, all the power ❤️
DM me if you want to join Wim’s next one April 26, or Poland 🇵🇱 with me + February 26 🔥 PS Part 2 to follow 💫

Adress

Åre

Öppettider

Måndag	08:00 - 17:00
Tisdag	08:00 - 17:00
Onsdag	08:00 - 17:00
Torsdag	08:00 - 17:00
Fredag	08:00 - 17:00

Webbplats

https://www.heatherashleyhealthfitness.com/, https://activities.wimhofmethod.com/instructors/heather-ashley-4

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