09/02/2025
SHAWNA CONNER, LMT, NBCMB
Professional Summary
Wellness leader, Licensed Massage Therapist, and Nationally Board-Certified in Therapeutic Massage & Bodywork (BCTMB) with nearly 30 years of experience in holistic health, education, and leadership. Proven success designing and managing wellness programs, teaching and mentoring new practitioners, and leading multidisciplinary teams in both clinical and community settings. Dedicated to creating integrative wellness strategies that elevate quality of life, support personal growth, and foster community engagement.
Core Competencies
• Wellness Program Development & Implementation
• Staff Training, Mentorship & Supervision
• Corporate & Community Wellness Initiatives
• Holistic Health & Lifestyle Education
• Trauma-Informed Care & Emotional Intelligence
• Workshop Facilitation & Public Speaking
• Policy Development & Compliance
Professional Experience
Owner & Licensed Massage Therapist | Healthy Touch Heals – Clear Lake, IA | 2024- PRESENT
CEO & Lead Practitioner | Healthy Choices Heal, LLC – Fort Collins, CO | 1995 – 2024
- Founded and directed a holistic health business providing massage therapy, life coaching, and wellness education.
- Built a strong client base exclusively through referrals, with long-term monthly clientele.
- Created wellness workshops, guided goal-setting, and coached clients using S.M.A.R.T. strategies.
- Managed human resources for a collective of massage therapists, overseeing scheduling, finances, and client services.
- Led volunteer efforts for hospice massage therapy, training bodyworkers in specialized care for end-of-life patients.
- Providing massage therapy and wellness services through private practice.
- Supporting clients in stress reduction, pain relief, and integrative health approaches.
- Continuing to build a heart-centered, holistic wellness brand.
Educator – Massage Therapy Instruction | IBMC Community College – Fort Collins, CO | 2023
- Taught massage therapy techniques
- Mentored students to balance art and science in massage education and build emotional intelligence.
Massage Therapy Instructor | Middle Tennessee State University – Murfreesboro, TN | 2004
- Taught courses in massage therapy theory, practice, and wellness communication.
- Developed engaging curriculum and fostered professional growth in students.
Massage Birth Assistant / Doula | Independent Practice | 2004 – 2023
- Assisted dozens of families during pregnancy and birth, providing therapeutic massage and emotional support.
- Partnered with healthcare providers to create safe, personalized, and empowering birth experiences.
Education & Professional Development
• Educator Training – IBMC (2024)
• Flexologist Training – Stretch Lab (2021–2022)
• Jay Shetty Life Coaching Certification (2020–2021)
• Massage Therapy Diploma – White River School of Massage, Fayetteville, AR (1995)
• Extensive Continuing Education: Integrative Reflexology, Aromatherapy, LaStone Therapy (Master Level), Reiki I & II, Craniosacral Therapy, Neuromuscular Therapy, Trauma Support, Somatic Experiential Therapy, Ayurvedic Philosophy, Visceral Manipulation, Emotional Intelligence in Education
Certifications
• Board Certification in Therapeutic Massage & Bodywork (BCTMB)
• Licensed Massage Therapist – Multi-State Experience
• Certified Jay Shetty Life Coach
• Massage Birth Assistant
• CPR / First Aid Certified
Leadership & Volunteer Service
• Hospice Volunteer Leader – Organized and trained massage therapists to provide end-of-life care at Alive Hospice (2018–2020)
• Synergy Bodyworks Collective – Managed rent, meetings, and teambuilding for massage therapist collective (2000–2015)
• Board Member & Fundraiser Chair – R**e Recovery & Prevention Center (2005–2006)
• Event Leadership – Coordinated massage services for Graybear retreats and Bonnaroo VIP artists
Professional Affiliations
• Associated Bodywork & Massage Professionals (ABMP)
• National Certification Board for Therapeutic Massage & Bodywork (NCBTMB)
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