How it unfolded
I am a RN working at the forefront of nursing. I witnessed so many patients who could benefit from a quality home care provider. Being involved in care conferences allowed me direct understanding of the clinical need when patients didn’t meet the standard insurance guidelines for the realistic assistance they could benefit from. I overheard a conversation, which lead to many inquiries with many people on multiple levels and platforms. I shared my determination with some and held it back from most. Some I shared it with, I received positive feedback, and there were confrontations as well. However, I “youtubed” what I wanted to know, the last video I watched, I listened to the story of a home care CEO and how she raised her own bar. I literally cried while I was taking notes. I networked as I was directed to take standard steps. I spent money I didn’t have, I couldn’t sleep, I spent hours on end researching, designing marketing materials, conferences, etc. When I tell you this company was built on faith, determination, and dedication, in that order. The 5 year goal I set, turned into a brand in 2 months. My clinical expertise coupled with my strong advocate skills worked in favor of advancing. For more details on the company, please feel free to visit our website (link is on page).
