Hitchcock Family Medicine

Hitchcock Family Medicine Hitchcock Family Medicine provides direct primary care for family and pediatric medicine, internal me

People aren’t dropping healthcare.They’re dropping insurance.We’ve had multiple people just this week reach out after lo...
04/21/2026

People aren’t dropping healthcare.
They’re dropping insurance.

We’ve had multiple people just this week reach out after losing coverage—or deciding they simply can’t justify the premiums anymore. It’s been happening all year, and it’s accelerating.

When the system gets too expensive to use, people find another way.

Direct Primary Care isn’t just access to your physician.
It’s access to care at real prices—wholesale medications, transparent imaging, and affordable labs—without the middleman.

That’s what people are looking for.

https://www.wsj.com/health/healthcare/losing-health-insurance-here-are-ways-to-cut-medical-bills-98eceb67

With increasing numbers of Americans forgoing health insurance because of cost, other services provide ways to lower bills.

So what does a DPC membership actually include?Think same-day or next-day appointments, extended visit times, and the ab...
04/20/2026

So what does a DPC membership actually include?

Think same-day or next-day appointments, extended visit times, and the ability to call, text, or email your doctor directly.

It’s care that fits into your life—without the barriers that usually get in the way.



Same-day care | Direct access | Extended visits | Convenience | Patient experience

Healthcare without the middleman just hits different.         Direct access | Affordable care | Membership model | Famil...
04/17/2026

Healthcare without the middleman just hits different.



Direct access | Affordable care | Membership model | Family medicine | Preventative health

Text your doctor. Yes, really.         24/7 access | Direct communication | Telemedicine | Convenience | Primary care
04/13/2026

Text your doctor. Yes, really.



24/7 access | Direct communication | Telemedicine | Convenience | Primary care

We believe great healthcare starts with listening. No rushing. No pressure. Just time to understand what matters most to...
04/11/2026

We believe great healthcare starts with listening. No rushing. No pressure. Just time to understand what matters most to you and your health.



Extended visits | Personalized care | Doctor relationship | Preventative health | Patient experience

This is what healthcare should’ve been all along.         Simplified care | Membership healthcare | Direct access | Prev...
04/07/2026

This is what healthcare should’ve been all along.



Simplified care | Membership healthcare | Direct access | Preventative care | Health

A common question: “Do I still need insurance?”DPC covers your primary care needs—but it pairs well with insurance for t...
04/05/2026

A common question: “Do I still need insurance?”

DPC covers your primary care needs—but it pairs well with insurance for things like emergencies or specialist care.
Think of it as your first line of defense—and your most consistent support.



Primary care coverage | Insurance pairing | Preventative health | Access | Support

Imagine having a doctor you can text when something feels off—and actually getting a response from someone who knows you...
04/02/2026

Imagine having a doctor you can text when something feels off—and actually getting a response from someone who knows you. That’s the difference here.



Direct communication | 24/7 access | Membership care | Primary care | Convenience

How much does it cost to see your doctor?For a lot of people, that question alone is stressful.You don’t know the price ...
03/31/2026

How much does it cost to see your doctor?

For a lot of people, that question alone is stressful.

You don’t know the price until weeks later.
You’re not sure what’s covered… or what isn’t.
And sometimes it’s easier to just avoid going altogether.

Healthcare shouldn’t work that way.

There’s a simpler model where you know what you’re paying, and where your care doesn’t stop at the visit.

Many of our patients also have access to:
• Low-cost labs
• Affordable medications
• Imaging at a fraction of typical prices

All designed to make healthcare more predictable—and actually usable.

Healthcare, Direct.

👉 Learn more: www.Hitchcock.md

— Dr. M Hitchcock

What is Direct Primary Care—and why are more people choosing it?It’s a simple model: instead of billing insurance for ev...
03/29/2026

What is Direct Primary Care—and why are more people choosing it?

It’s a simple model: instead of billing insurance for every visit, you pay a flat monthly membership. That covers your primary care—visits, communication, and ongoing support.
No copays. No surprise bills. No rushing.

Just direct access to your doctor, longer appointments, and care that’s built around you—not an insurance company.



Membership model | No insurance billing | Transparent care | Patient access | Primary care

How many times have you sat in a waiting room wondering why you have an appointment if you aren’t seen for an hour after...
03/24/2026

How many times have you sat in a waiting room wondering why you have an appointment if you aren’t seen for an hour after that?

You won’t find that here. You are taking time out of your day to come to us, and we won’t make you wait all afternoon to see the doctor.



Primary care | Membership medicine | Patient access | Preventative care | Tennessee healthcare

Your care should feel as welcoming as it looks. 🏡✨At Hitchcock Family Medicine, we’ve created more than just a clinic—we...
03/22/2026

Your care should feel as welcoming as it looks. 🏡✨

At Hitchcock Family Medicine, we’ve created more than just a clinic—we’ve built a space where you’re known, heard, and cared for without the rush. No crowded waiting rooms, no confusing bills—just personalized, accessible healthcare for you and your family.



Family Medicine. Holistic Care. No Insurance Needed. Personalized Care. Community Care.

Address

5104 Hixson Pike
Hixson, TN
37343

Opening Hours

Monday 9am - 4pm
Tuesday 9am - 4pm
Wednesday 9am - 4pm
Thursday 9am - 4pm
Friday 9am - 4pm

Telephone

+14238011010

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About Hitchcock Family Medicine

We at Hitchcock Family Medicine believe that the business of medicine has become too complicated. The doctor-patient relationship has been eroded by third-party middlemen. By returning to a direct relationship, both medically and financially, we are able to return the medical decision-making power back to the doctor and patient and out of the hands of the insurance companies. Call (423) 763-1942 to set up an appointment.