Rockon Media

11/27/2025

Lots to be grateful for!!!

11/02/2025

Halloween

10/22/2025

Using pen and paper 📝 stay safe

Photocred: .justin.calder

10/22/2025

Using pen and paper 📝 stay safe

08/21/2025

The great once said, “Impressionists are my favorite.”

IMPRESSIONS are often treated as a vanity metric, especially when marketers have to approach a client/CMO after a campaign didn’t pan out as intended. “But look how many impressions we got!!!!”

In that context, impressions are just wildly inflated numbers that detract from a campaign that likely struggled due to not making a real impact.

The true value of an impression is when a brand actually leaves one: a message that makes people pause, think, and remember.

🔑 show up consistently
🔑 speak with confidence

08/17/2025

We all want the same thing.

08/12/2025

Working remote really pushes our buttons.

08/08/2025

Left the office for 3 minutes…

03/03/2025

Time to talk about Commitment Issues...

During the recent Sports and Active Nutrition Summit, Clinton Calder of ROCKON MEDIA shared insights on how brands should approach social media. Calder’s key message? Dive in, be bold and discover what resonates with your audience.