04/15/2026
Living in the AI age makes it so much harder for horse owners to know who they should trust. Chatgpt makes it so easy for "professionals" to pump out daily content without having to sit down and be present with what they're writing. You just speak an idea into your phone and a polished article emerges.
The problem with this isn't the strategy of multitasking, it's the uncertainty of ability in the real world.
How do you know that professional can produce results that back up the articles AI has written for them?
This is part of the reason many of us are having to take off half of a work week to head to Houston to face the vet board to fight to keep our jobs.
This is what makes people weary of our therapy industry.
I was looking this morning at a continuing education course that I was really interested in taking. Then the more I looked into it, the more I realized all of the posts were written by AI and I'm about 90% sure the whole website is AI created too. Maybe it was done to save time, but I couldn't bring myself to spend the money on it.
I realize if I'm questioning this as a professional then I know it has to be hard to navigate as a horse owner. Let me give you a few tips that might help...
✔️ Ask the professional to create a custom protocol for your horse specifically.
🚫 If they can only produce information that sounds like they memorized their own equipment pamphlet or Chatgpt post... I would question the ability of the professional. If they can't answer your "why" and "how" questions... I'd consider it a 🚩
👉 You'd be amazed at the "professionals" I encounter that can't explain their equipment or techniques... So they dress it up with fancy wording, beautiful photos, or talk in circles about what it does. Can you actually walk the talk your AI post says you can?
These type of people are why we struggle to get the veterinary industry to take us seriously.
✔️ There's no magic potion, supplement, equipment or technique that fixes everything.
🚫 If someone is screaming from the rooftops a piece of equipment is the "cure" for everything... They're a BIG reason the vet board is trying to take our jobs.
👉 Equipment cannot "make the body heal". However it can assist the body in faster or more thorough healing. For me personally, when I encounter "professionals" that are entirely dependent on their equipment that tells me they haven't put enough skills points in themselves and in my experience that is a 🚩
✔️ Ask that professional how they feel about speaking to or working with your regular team of professionals that cares for your horse.
🚫 If they get quiet or shy away from speaking with your vet that might be an indication they don't know how to articulate their findings into words while staying in their scope of practice. Their excuse might be: "vets suck and never believe me anyway." I see a lot of victim mentality when in reality it's a lack of skill.
👉 Other professionals might not find value it what you have to say. I have plenty of vets that disagree with me, but I still provide my findings and evidence with confidence. I know what I see/feel and professional difference of opinion doesn't phase me. Most times I find that it is extremely easy to work with a team of professionals and collaborations create big results. Most times it's all in how you word things and the energy you put out.
When I encounter "professionals" that hate on vets and other professionals constantly, I find those people reek of insecurity and negative energy... That's a big 🚩 for me and I don't want that kind of energy near a horse...
💁♀️ There are so many excellent professionals out there that could really help your horse, and I don't want you to judge us all by the extremely flamboyant actions of the 🚩red flags🚩 of the industry. Hopefully these tips help you navigate the posts on social media.