START STOP

START STOP Don't settle for average days & restless nights.

Your energy curve isn’t broken — it’s biological.Most people expect their focus to stay flat all day, but your brain was...
12/07/2025

Your energy curve isn’t broken — it’s biological.
Most people expect their focus to stay flat all day, but your brain was never designed for constant output. When you work with your natural rhythms instead of against them, performance climbs instead of crashes.

Start was built for that: clean, controlled energy that works with your brain’s timing — not on top of it.

12/05/2025

It’s wild how much changes when your energy finally feels consistent.

No spikes, no crashes — just clean, controlled focus that actually lasts.

That’s the difference people feel when they Start.

Your brain treats bright evening light as daytime.Even a short dose can suppress melatonin production by up to 50%, dela...
12/05/2025

Your brain treats bright evening light as daytime.
Even a short dose can suppress melatonin production by up to 50%, delaying your natural wind-down window and reducing sleep quality.

This is why consistency, darkness, and controlled stimulation matter — especially if you want a smoother transition into rest and better recovery the next day.

Ten minutes of morning light.That’s all it takes to set your brain up for sharper focus and cleaner energy.
12/03/2025

Ten minutes of morning light.

That’s all it takes to set your brain up for sharper focus and cleaner energy.

11/28/2025

Most people stack random fixes all day — coffee, then more coffee, then electrolytes, then adaptogens, then something for stress.

Start combines all of it properly.

A 5-in-1 formula designed to help you stay clear, steady, and focused without burning out halfway through the day.

You don’t need more stimulation.

You need better structure.

This is what “regulated vs. unregulated” actually means on a biological level:• Prefrontal Cortex: When regulated, execu...
11/26/2025

This is what “regulated vs. unregulated” actually means on a biological level:

• Prefrontal Cortex: When regulated, executive function improves — decisions feel easier. When unregulated, it becomes harder to plan, prioritize, or think clearly.
• Attention System: Regulation strengthens selective attention, helping the brain filter noise. Dysregulation makes everything feel equally urgent or distracting.
• Nervous System: A regulated state slows breathing, stabilizes energy, and reduces cognitive load. An unregulated state keeps the body in survival mode — fast, shallow breathing and mental fatigue.

Drink Start Stop is formulated to support this transition:
caffeine paired with L-theanine for controlled stimulation, electrolytes for stable cellular function, and adaptogens for stress regulation — all working together to help your brain stay in a regulated, high-functioning state.

The best nights aren’t the ones where you collapse into bed — they’re the ones where your brain actually knows it’s time...
11/26/2025

The best nights aren’t the ones where you collapse into bed — they’re the ones where your brain actually knows it’s time to shut off.

No spirals, no overstimulation, no leftover stress running in the background.

Drink Start Stop helps your mind downshift so your sleep can finally catch up.

Your mind becomes what you feed it.Choose inputs that sharpen you, not drain you.
11/25/2025

Your mind becomes what you feed it.
Choose inputs that sharpen you, not drain you.

11/21/2025

Your desk might be chaos, but the essentials are obvious.

Your brain isn’t built to hold everything at once.It’s built to filter. To prioritise. To subtract.But modern life force...
11/20/2025

Your brain isn’t built to hold everything at once.

It’s built to filter. To prioritise. To subtract.

But modern life forces it into the opposite:
– too many inputs
– too many switches
– too much noise

These four principles explain why mental load breaks clarity long before it breaks you.

11/19/2025

Drink Start Stop was built for one reason.

To solve the energy crash, overstimulation cycle that most people think is “normal.”

The formula didn’t come from trends, but from years of seeing what actually works for real focus, real recovery, and real consistency.

Every distraction triggers a full reset.On average, it takes 23 minutes for the brain to return to peak focus after an i...
11/19/2025

Every distraction triggers a full reset.

On average, it takes 23 minutes for the brain to return to peak focus after an interruption.

Guard your attention like it matters, because it does.

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