Pure Essentials

Pure Essentials Setting a new standard in clean supplements for every body. We are a women-led business serious about disrupting and redefining the supplement industry.

For good. https://linktr.ee/shoppureessentials Our formulas are free from microplastics, fillers or binders that impact hormone regulation and damage the gut. We are pioneering a new standard of rigor and transparency to give you the best possible supplement to complement, not harm, your body.

Who Needs ItPeople with limited sun exposureAdults seeking to support bone, muscle, and immune healthAnyone wanting a cl...
04/11/2026

Who Needs It

People with limited sun exposure

Adults seeking to support bone, muscle, and immune health

Anyone wanting a clean, organic source of vitamin D

What It Does✅Supports calcium absorption for strong bones and teeth✅Helps maintain immune system balance✅Promotes energy...
04/10/2026

What It Does

✅Supports calcium absorption for strong bones and teeth

✅Helps maintain immune system balance

✅Promotes energy, mood, and overall vitality

What It DoesSupports cardiovascular function and circulationFuels memory, focus, and overall brain healthHelps maintain ...
04/09/2026

What It Does

Supports cardiovascular function and circulation

Fuels memory, focus, and overall brain health

Helps maintain a healthy inflammatory balance

Superior also means a good experience for the consumer. The number one complaint about fish oil supplements? The taste a...
04/08/2026

Superior also means a good experience for the consumer. The number one complaint about fish oil supplements? The taste and the smell. Our Ultra Omega softgel is non-bovine and because our product is pure, you won't experience a strong taste or smell. Pure Essentials is committed to following modern science. Our meticulous omega-3 formula has two primary components, both offering potential health benefits as determined through peer-reviewed studies.

04/07/2026

After working inside supplement industry, we saw the shortcuts.

Ingredients stripped down for cost.
Formulas padded with cheap fillers.
Products designed for margins instead of people.

So we built Pure Essentials differently.

Every formula starts with one question:
Does this truly serve the person taking it?

If the answer is no, it doesn’t belong in the bottle.

Pure Essentials is a women-led company guided by CEO Rachel Ash and President Melissa Ray and built on transparency, rigorous formulation, and higher standards.

Our products are MADE WISE Certified™ and have earned an Elite Trust Score on the SuppCo app.

No shortcuts.
No filler for filler’s sake.
Just supplements made the right way.

Pure Essentials Ultra Omega is a superior omega-3 formula, reflecting our commitment to purity, potency, and sustainable...
04/06/2026

Pure Essentials Ultra Omega is a superior omega-3 formula, reflecting our commitment to purity, potency, and sustainable ingredient sourcing. Superior starts with sustainably caught wild anchovy from the pristine waters of fisheries that are certified by Friend of the Sea and MarinTrust, organizations that honor sustainable practices. Superior is achieved through a process that extracts any potential contaminants or toxins from the fish without diminishing the quality of the fish oil.

Who Needs ItAnyone wanting to support heart, brain, and joint healthAdults with low fish intake or an imbalanced omega-6...
04/05/2026

Who Needs It

Anyone wanting to support heart, brain, and joint health

Adults with low fish intake or an imbalanced omega-6:3 ratio

Health-minded individuals looking for pure, clean omega-3s

Most fish oil gel capsules in your local store are made from cow or pig byproducts. Why? Because it’s cheap and readily ...
04/04/2026

Most fish oil gel capsules in your local store are made from cow or pig byproducts. Why? Because it’s cheap and readily available. We use fish gelatin. So our customers avoid whatever livestock hormones or antibiotics the cows and pigs received, to protect patrons who may be allergic to mammal byproducts, and out of respect for common religious and cultural practices.

We source our fish oil from wild-caught fish in world-renowned and certified sustainable fisheries. No farmed fish or no...
04/03/2026

We source our fish oil from wild-caught fish in world-renowned and certified sustainable fisheries. No farmed fish or non-marine oils. Then we use a gentle yet advanced and effective process that produces highly concentrated fish oil that’s so pure it exceeds toxin and oxidation standards. Fish oil that’s so pure…you’ll notice our omega-3 has no fishy smell or taste.

04/02/2026

Post-COVID growth projections for the dietary supplement industry are skyrocketing. That is attracting hundreds of new companies into the wellness space. You've seen their daytime TV ads and their social influencers. They’re spending big bucks looking for maximum profits.

What they’re selling... Cost-cutting shortcuts. Low quality standards. Sub-optimal ingredient forms. Questionable formulations, and so much more.

Pure Essentials says no to all of that. We're making clean, effective products.

04/01/2026

More than half of the adults in the US take at least one dietary supplement every day. Believing the hype of the all-natural quick fix, most people are unaware that their daily supplement could be doing more harm to their bodies than good.

Many brands on the market are manufactured to keep costs low and profits high. Meaning that many supplements contain harmful dyes, additives, fillers and binders that can cause or exacerbate serious health issues.

Their promise of clean and organic shatters when we realize that some supplements contain crushed rocks, cow hooves or bug resin. When “grain-free” options contain corn. Or when sheep’s grease is the source of vitamin D.

Our mission is to preserve the integrity of nutrients from soil to supplement—formulated with intention, handled with care, and delivered in forms designed for every body.

Check out Pure Essentials At-Home tests.
03/31/2026

Check out Pure Essentials At-Home tests.

Address

121 Varick Street
New York, NY
10013

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+12127583200

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