From Patients to SuperFans: How to create Brand Ambassadors

From Patients to SuperFans: How to create Brand Ambassadors "The secret to business success and longevity lies within the strength of your COMPANY CULTURE." H

Change is hard! We all agree. But CHANGE is unavoidable and necessary for our company and team to build a successful fut...
03/25/2022

Change is hard! We all agree. But CHANGE is unavoidable and necessary for our company and team to build a successful future.

The more we resist it the more we delay innovating and growing. Although things are working fine right now with what you do, don’t stop questioning the STATUS QUO.

Ask yourself: “What I am not seeing? What are we not doing that we should do? What are the protocols and procedures we have had for over a year that are obsolete?”

The after pandemic scenario presents itself with fast changing needs that must be addressed and welcomed.

Don’t resist change, instead DRIVE IT!

Say with me: “If it ain’t broke ... challenge it!”

One thing I learned over the years is that  ….… nothing is here to stay and everything is in constant mutation.Change is...
03/17/2022

One thing I learned over the years is that ….

… nothing is here to stay and everything is in constant mutation.

Change is part of life and business and we must learn to not only to cope with it but also to welcome it and drive it. 🚀

Because, ... we will never be done anyway. 🦄

Are you with me on this? Let me know in the comments 💪🏾

“We will never be done [...] “ - Tony Hsieh

I’ve been a fan of  ‘s work for a while now. I watched her LinkedIn Live Shows and now tune into her new LinkedIn Audio ...
03/16/2022

I’ve been a fan of ‘s work for a while now. I watched her LinkedIn Live Shows and now tune into her new LinkedIn Audio Event “The B Show”.

I finally got to meet her this week at Social Media Marketing World 2022 in San Diego. What you see on video is 100% Mary.

WARNING: she’s hilarious 🤣💖🌈

03/16/2022

Are you referable? 😱

We are all chasing revenue increases by attracting new patients into our medical practices, so we go all out with an exciting marketing campaign that makes us look amazing.

I have a question for you: once you get a new patient interested in trying your services for the first time, is your team ready to amaze them?

What does it take for your team to deliver the level of amazement you promised in your ads?

Let me know in the comments ⬇️

Ready to turn your patients into an army of Brand Ambassadors?One if the first steps to take is to build a telephone exp...
08/08/2021

Ready to turn your patients into an army of Brand Ambassadors?

One if the first steps to take is to build a telephone experience your patients will rave about. One of the main complaints patients report is that doctors are hard to reach, front staff is unwilling to help or at times rude and that hold times are way too long.

So, stop being average and start shining by simply implementing my 5 steps program that will turn your front office into a free marketing agency that generates brand ambassadors who will sing your praises to all their friends.

Download the FREE Masterclass now and start changing your future today.

In this training you will learn how to build a winning telephone experience that will set your medical private practice apart from your competition.

This put a big smile on my face 😃As I was walking around the neighborhood with my family today I had to suddenly stop an...
07/25/2021

This put a big smile on my face 😃

As I was walking around the neighborhood with my family today I had to suddenly stop and admire the incredible fruits of the work PS39 did with some of my help during the pandemic.

Last year I was asked by the administration of PS39, one of the local elementary schools in Park Slope, Brooklyn, to help them in their journey of discovering, organizing and announcing their core values. I was pleasantly surprised when I was approached to facilitate this task. Public schools don’t usually think about their Culture. I was elated, excited and ready to help.

Seeing the fruits of their work today put a smile on my face. Their core values displayed so proudly for everyone to read is a big win in the world of education.

I am proud of you, angels at PS39 💪🏾

It’s like I’m on fire 🔥 ..... and I’m loving it. I get comments about my hair more often than desired. ‘It doesn’t look ...
05/12/2021

It’s like I’m on fire 🔥 ...
.. and I’m loving it. I get comments about my hair more often than desired.

‘It doesn’t look professional.’ ‘People are not going to take you seriously’. ‘Who’s going to take advice from someone who looks like that?’.

The truth is : why should this matter? Why is our society so stiff, so judgmental, so ready to put you in a box?

If this happens because of my pink hair, I can’t even imagine what my brown skinned friends must go through each day of their lives.

Would you please join me in making a small change each day? Let’s live a judgment free day 💃🏿🎉🙏

Work hard ... but don't forget to RECHARGE HARDER 💪🏾Happy Friday y'all!
04/16/2021

Work hard ... but don't forget to RECHARGE HARDER 💪🏾

Happy Friday y'all!

04/02/2021

I'm so excited for today's Healthcare Disruptor Talk on Clubhouse at 1PM.

Here's what you'll hear about:

1. How to move from offering TRANSACTIONS to delivering Memorable EXPERIENCES

2. How to create a Winning Team that works towards the same goals and runs on the same values

3. How to create the railroads for your new Patient Experience Strategy

I hope to see you all there.



If Self-Doubt and Fear of the Unknown are torturing you, here's a little help for you today.Happy pre-weekend day!      ...
03/26/2021

If Self-Doubt and Fear of the Unknown are torturing you, here's a little help for you today.

Happy pre-weekend day!

High winds, my daughter screaming at her computer screen while inn remote school and iguanas running through my legs dur...
03/25/2021

High winds, my daughter screaming at her computer screen while inn remote school and iguanas running through my legs during the Live Show did not stop me from delivering. If you missed the LIVE show on Linkedin, here's the recording :-)







I know deep down you know what type of leader you are. But have you ever thought that maybe there's room for growth? During this Linkedin LIVE we will...

03/25/2021

Getting ready for the LinkedIn LIVE today at 10:30am, winds are blowing but we will power through and get it done 💪🏽🦄💃🏿



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Company Culture and Marketing go Hand in Hand

The Unicorn in the Room was born from the need to simplify the overwhelming path small and large businesses go through to find their voice.

When I launched my second business in 2012 I had no idea how hard and important was to find my voice to emerge from the clutter and noise that existed on the market. Finding the higher purpose became the key to making my business an oasis for my customers, a unique place where they would experience something new, unexpected and that would change the way that service/product had been experienced before.

I had created the Unicorn in the room.