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The Cleaning Guy

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The Cleaning Guy

Helping cleaning companies shine with proven tips and strategies.

09/27/2025

Most cleaning companies think they stand out because they “do inspections” and send clients a report.
News flash: every company does that.
Telling a client their building is clean isn’t impressive. That’s what they’re paying you for.

If you want to actually stand out, train your team to spot what the client doesn’t see.
• Lights out.
• Walls that need patching or paint.
• Exit lights with dead batteries.
• Trip hazards.

That’s value.
That’s how you become more than a cleaning vendor — you become a partner who helps them run their facility better.

09/25/2025

This is why I check in with every client, every month.

Not long emails. Just a quick message:
“How are we doing? Anything I can help with? Any feedback?”

Almost every time, something comes back:
• A referral.
• Another facility.
• Or like today — a client asking to increase service from 3 to 5 days.

That’s extra revenue… just for staying on their radar.

The lesson?
Monthly check-ins aren’t busywork. They’re money.

09/23/2025

In this business, you’re going to win and you’re going to lose.
Sometimes it’s not even your fault. What matters is how you handle it.

One of our best clients just told me they’re bringing back their old cleaning company. Not because we did a bad job — they love us — but because one of the owners is friends with that vendor.

We could’ve enforced the contract. Instead, we chose the relationship. We kept the day porter services, we kept the trust, and we made the manager’s life easier.

Losses happen. But if you handle them with grace, clients remember. And more often than not, they come back.

09/16/2025

The cleaning industry is underserved when it comes to tech.

Take just one example: getting leads and pricing a job.
Right now, it looks like this:
• Market yourself endlessly.
• Hope the right person finally calls.
• Schedule a walkthrough that fits both calendars.
• Drive across town, sit in traffic, pay for gas and maybe pay for parking.
• Take measurements, gather info, head back to the office.
• Crunch numbers, build the proposal, send it.
• Wait… and maybe negotiate if they even call back.

Hours wasted. One opportunity. No guarantees.

This is all going to change. Soon, it’ll be done with a click of a button.

The industry will never look the same again.
Stay tuned. Big things are coming.

09/15/2025

The fastest way to kill your reputation?
Over promise. Under deliver.

Most cleaning companies make this mistake. They tell the client, “We can do it all, no problem.”
Then reality hits — short staff, missed details, excuses.

Clients don’t remember what you promised.
They remember what you delivered.

Here’s the rule: say less, do more.
Under promise. Over deliver.
Make it impossible for the client to question your value.

That’s how you keep accounts long-term.

09/13/2025

Got a call from a prospect building out a new location.
She wanted preliminary pricing based on square footage. No problem, I sent it over.

A few weeks later, she tells me they’ve got multiple quotes and are interviewing vendors. We schedule the call.

Here’s where most people lose — they just show up and talk business.

I did my homework.

Her area code matched mine. Looked into it. Turns out she grew up near me, even taught at the same school my son goes to. During the call, I brought it up — and it sparked great memories for her.

That set the tone.

By the end, she and her husband (the doctor of the center) said they wouldn’t even bother interviewing the other vendors. They asked for a quote for their second location. And the doctor even suggested we schedule quarterly meetings at our town’s famous ice cream shop.

Why?
Because we connected before we talked contracts.

Lesson: Don’t just pitch. Do your homework. Find common ground.
Commonalities build trust faster than proposals ever will.

09/11/2025

Got a request for once-a-week cleaning in a tough area to staff.

I budgeted high wages to make sure we didn’t deal with weekly turnover.
Prospect comes back and says, “We got a lower quote. Can you match?”

My response: No.

Because I’m not going to take a hard-to-fill account, pay minimum wage, and then ruin the relationship when the service fails.

I’d rather protect my reputation than chase cheap business.

Relationships > Revenue.
Every time.

09/09/2025

Most cleaning companies chase new clients.
Smart ones keep the ones they have.

Every time you lose an account, you set yourself back a year.

Retention is simple:
• Check in monthly.
• Fix issues fast.
• Send proof.
• Do small extras.

Stop hunting more fish before you fix the holes in your net.

09/07/2025

You’re leaving money on the table.
Most of you sell only nightly cleaning.

That’s like McDonald’s only selling burgers and saying,
“Fries? Nah, we don’t do that.”

Want to double revenue without doubling clients?
Sell add-ons: floors, carpets, windows etc.

Clients already trust you.
They’ll buy more if you just ask.

09/05/2025

Most cleaning companies think they need better prices.
Wrong.
You need more leads.

If you only get 2 walkthroughs a month, you’re forced to beg and discount.
If you get 20 walkthroughs a month, you don’t care if 15 say no.

Leads = power.
Spend more time learning how to generate leads than how to clean grout.

09/03/2025

A lot of people ask me about tapping into the commercial segment.
Yes, it’s a great vertical. But here’s the truth: don’t jump into big facilities before you’re ready.

Start small.
Work 5,000 sq ft buildings. Learn the systems. Build your team.
Then scale up.

The biggest mistake you can make is landing a massive contract too early and messing it up — because when that happens, you don’t get a second chance.

The key is production rates.
For general evening cleaning, it’s typically 4,000–5,000 sq ft per hour. But it varies with scope and client needs.

Know the numbers. Learn how to apply them.
Do that, and the big opportunities will come.
Skip it, and you’ll choke when they do.

08/31/2025

Want to set up new hires for success?
Don’t just throw them into the job and hope they figure it out.

If you want quality that lasts, follow a 3-step training system:
1. Watch a 15-minute training video — cover basics, safety, and expectations.
2. Shadow a senior for 2 shifts — learn hands-on, see the right way to do the job.
3. Supervisor sign-off — nothing counts until the supervisor confirms they’re ready.

This system does two things:
It sets the cleaner up to succeed.
And it protects the quality of your accounts.

Training isn’t an expense. It’s an investment.

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