04/15/2026
These 3 products will be launching soon along with some others but I need to give you the deets on this powerful trio!!!
Why LOVE U detergent and power powder??
My clothes have never smelled cleaner and looked cleaner!! My detergent is formulated with the most cleanest non toxic ingredients all while giving you the cleaning effect of those harsh surfactant ones you buy!
If you have sensitive skin or not🤷🏽♀️ this is perfect for you!!
It is concentrated so less is more! Did you know most detergent you buy in the store is 75%-85% water!!!😳
LOVE U in formulated with only 45%🙌🏽🙌🏽 meaning 1-2oz per load depending on the size!!
NO NEED FOR FABRIC SOFTENER! Everything you need to soften clothes is in this formula so saving money and another step in doing laundry!
Powder Powder is an added bonus! It’s like a super Oxy clean so you can add to your load for more power cleaning for stains, pre treat and soaking stains out, and can be used to clean toilets, tubs, tile & grout, and much more when paired with the power spray which activates the powder and makes a powerful duo cleanser! You get 4lbs of Power Powder in a bag!
Now let’s go over ingredients!! NO GREEN WASHING!! NO toxins, parabens, sulfates, polysorbates, phalates, bleach, ammonias,
DECYL GLUCOSIDE is a plant-derived, biodegradable, and non-ionic surfactant that acts as a gentle, non-toxic, and highly effective cleaning agent in laundry detergents. It is ideal for sensitive skin, effectively lifting grease and dirt while being safe for fabrics and the environment.
Highly Effective Cleaner because it lowers the surface tension of water, allowing it to pe*****te fabrics to remove dirt, grime, and oils efficiently.
Extremely Mild & Hypoallergenic so known as one of the mildest surfactants, it is ideal for baby clothes, sensitive skin, and allergies.
Biodegradable, Eco-Friendly, and Derived from coconut oil and corn, it is plant-based and sustainable, making it a green alternative to conventional surfactants.
It creates a rich, foaming, stable lather that enhances the washing process without needing synthetic additives.
Conditions Fabrics as it cleanses without damaging or stripping fabric fibers.
COCO GLUCOSIDE is a natural, plant-based surfactant derived from coconut oil and fruit sugars, offering a highly sustainable and gentle alternative to synthetic detergents. It’s excellent in removal of oil and grease, high biodegradability, and superior gentleness for sensitive skin and delicate fabrics. As a non-ionic surfactant, coco glucoside is one of the least aggressive, making it ideal for skin-sensitive formulas. It reduces the risk of allergic reactions and skin irritation.
Effective Grease Removal by breaking down oil and grime, ensuring high-performance cleaning while remaining gentle.
Eco-Friendly & Biodegradable: Derived from renewable coconut oil and glucose, so it breaks down easily without harming aquatic life.
It acts as a conditioning agent, making it particularly effective for cleaning delicate items like wools.
It provides rich foam and stable cleansing power.
COCAMIDOPROPYL BETAINE (CAPB) is a coconut-derived, biodegradable, and mild surfactant used in laundry detergents to boost cleaning power, create stable foam, and reduce the harshness of other surfactants. It acts as a secondary surfactant, lifting dirt and grease while remaining gentle on fabrics and safe for sensitive skin.
As a mild, plant-derived surfactant, it effective at removing grease and soil from fabrics, often used in formula for sensitive skin. It significantly increases the foam volume and stability in laundry detergents, which helps lift away dirt.
It lowers the potential skin irritation caused by harsher primary surfactants like SLS or SLES, making it ideal for mild or hypoallergenic laundry products.
It improves the texture and consistency (viscosity) of liquid detergents and remains effective and stable, even in hard water environments.
SODIUM GLUCONATE acts as a highly effective, biodegradable chelating agent in laundry detergents, binding to hard water minerals (calcium, magnesium) and heavy metals (iron, copper) to prevent them from interfering with cleaning. It enhances stain removal by breaking soil-fabric bonds, prevents soil redeposition, and protects laundry machine components from scale, especially in high-temperature or alkaline environments. It has a superior hard water handling so it works better than many alternatives at suppressing hard water ions, which allows surfactants to clean more efficiently.
Soil Removal & Anti-Redeposition by breaking calcium bridges that hold dirt to fabrics, it loosens soils and keeps them suspended in the water, preventing them from settling back onto clothes and effectively removes and prevents mineral deposits, scale, and rust stains on fabrics and within washing machines.
Eco-Friendly and Safe: It is non-toxic and biodegradable, aligning with green cleaning initiatives and It remains stable, making it ideal for hot water washes.
VEGETABLE GLYCERIN in laundry acts as a natural softener, stain remover, and fabric conditioner, making clothes gentler on skin while reducing synthetic chemical exposure. As a humectant, it attracts moisture to fibers, softening laundry, and acts as a solvent to break down tough stains like mustard, coffee, and oil. It is safe, eco-friendly, and ideal for sensitive skin! It’s a natural fabric softener as it is hygroscopic, meaning it absorbs moisture from the air to keep fabrics soft and pliable. It acts as a gentle, plant-based alternative to conventional softeners that can leave chemical residues. It is a natural solvent that breaks down stubborn stains. It is particularly effective on: Mustard: Loosens stain bonds, making them easier to wash away. Coffee & Berries: Helps lift, especially when pre-treated in cold water.
Grease & Oils: Breaks down tough oil-based stains.
Hypoallergenic and Gentle as it is plant-based and non-toxic, it is excellent for clothing worn by those with sensitive skin or allergies and helps maintain the integrity of fabrics.
SODIUM CITRATE is a highly effective, non-toxic water softener and laundry builder used to improve cleaning performance, particularly in hard water. It acts as a chelating agent, binding to calcium and magnesium ions to stop mineral buildup, which allows detergent to lather better and clean more thoroughly.
Boosts cleaning Power by reducing mineral interference, it helps detergent lift stains, dirt, and grease more effectively and It acts as a natural alternative to harsh chemical softeners, preventing scale build-up in pipes and washing machines. Prevents Residue by preventing binding of detergents to minerals, it ensures detergents rinse cleanly, resulting in softer, cleaner clothes. It is biodegradable, non-toxic to aquatic life, and Generally Recognized As Safe (GRAS) by the FDA and It maintains an optimal pH level, which helps protect fabrics and improves the efficacy of cleaning agents.
ENZYMES(AMYLASE, PAPAIN, CELLULASE)
AMYLASE in laundry detergent breaks down starch-based stains—such as pasta, gravy, baby food, and chocolate—into simple, water-soluble sugars that are easily washed away. It acts as a specialized cleaner that prevents starch from acting as a glue for other dirt, works efficiently at low temperatures, and helps remove stubborn food residue without damaging fabric
PAPAIN is a natural proteolytic enzyme derived from papaya, acts as a powerful, eco-friendly cleaning agent in laundry detergents by breaking down tough protein-based stains like blood, grass, and egg. It enhances cleaning efficiency at lower temperatures, reduces the need for harsh chemicals, and helps preserve fabric integrity
CELLULASE in laundry detergent provides significant benefits by acting as a "polishing" agent for cotton and cellulose-based fabrics, removing microfibrils (fuzz) and pills to restore fabric smoothness. It enhances cleaning by releasing trapped dirt, prevents fabric dinginess (greying), boosts color brightness, and provides a softer feel, ultimately extending the life of garments.
PRESERVATIVES
Dehydroacetic acid and benzyl alcohol act as a safe, broad-spectrum, paraben-free preservative system in liquid laundry detergent, preventing bacterial, mold, and yeast growth. They offer high compatibility with other ingredients, ensuring formula stability and safety for sensitive skin while meeting natural certification standards (ECOCERT/COSMOS) so a natural or green preservative option, free from formaldehyde, parabens, and halogens, making it suitable for modern, eco-conscious laundry brands.
SODIUM PERCARBONATE is a white, granular, water-soluble powder known as solid hydrogen peroxide or oxygen bleach. It is widely used as an eco-friendly, non-toxic cleaning agent, laundry booster, and sanitizer that decomposes into water, oxygen, and soda ash. It is effective for stain removal, whitening, and removing mildew.
SODIUM CARBONATE is a white, odorless, water-soluble salt used primarily in glass manufacturing, detergent formulations, water softening, and pH regulation. It is generally considered biodegradable!
Don’t forget to pick up your laundry spray and dryer balls in LOVE U for drying your clothes and making them smell heavenly 😍❤️
I seriously cannot wait for you all to try this and the other household products I will be launching soon!!
