08/11/2025
A common stereotype of s*xuality professionals is that they are “hypers*xual” and that their “obsession” with s*x is what motivates them to enter the field. However, research tells us that this view is inaccurate.
In a study published in the Journal of S*x and Marital Therapy, hundreds of s*x educators, researchers, and therapists were surveyed about their s*x lives and their reasons for entering the field.
The three most commonly cited reasons for becoming a s*xuality professional were “the field is interesting” (94%), there is still “a lot left to learn about s*xuality” (84%), and the desire to “improve s*xual health” (79%). Overwhelmingly, people’s motivations for entering the field didn’t have anything to do with their own s*x lives.
In terms of s*xual behavior, while s*xuality professionals reported more acceptance of s*xual diversity, they were actually less likely to report having had casual s*x in the past year compared to the national average; however, they did report much higher rates of condom usage.
Certainly, there is individual variability—some folks have much higher levels of s*xual behavior than others. However, the overall trend tells us that the stereotypes about s*xuality professionals aren’t grounded in reality.
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Luria, M., Byers, E. S., Voyer, S. D., & Mock, M. (2013). Motivations and s*xual attitudes, experiences, and behavior of s*xuality professionals. Journal of S*x & Marital Therapy, 39(2), 112-131.