BE SEEN OPTICS

Independent Brands. Distinctively Cool Eyewear.

Operating as usual

10/06/2022

Limited Edition! One production only. Theo Eyewear Mille+94 col 12. 44-26-140. Stunning! +94

10/04/2022

High fashion unapologetically oversized cat eye Ahlem asunglasses project power, poise, confidence. This frames assertive personality comes courtesy of it exaggerated upswept design

10/01/2022

Ingenuity meets artistry in this mesmerizing butterfly silhouette. Intricately crafted with Barton Perreria signature ultrathin, acetate and grooved to inlay are gold plated and colored Japanese titanium.

09/29/2022

Made of lightweight stainless steel with details if Mylon, Spruce in Pitch Black/Glossy Gold with Hi Contrast polarized lenses

09/27/2022

This limited edition Cora features, unique oversized temples, which feature interwoven crossgrain silk ribbons, connected by a 24K gold logo, plated bead, allowing for the sunglasses to drape around the neck each frame his number and comes with a limited edition presentation box and authenticity card

09/24/2022

Play up your best features in the university flattering Bolsha sunglasses. Designed to fit almost every face shape, this look is sculpted and defined. The thick, squared, acetate, encompassing the lens is statement, making and expressive.

09/23/2022

It’s been a great 5 years at Be Seen Optics. We went from a pipedream to one of San Diego’s best optical shops! We couldn’t have done it without you, our loyal patrons. Thank you, and please let us serve you for years to come!

09/21/2022

Glasses are more than a medical device. They are instant style, personality, and identity. Find yours at Be Seen Optics.

09/19/2022

A red-letter day for Be Seen Optics: when we opened our second location in 2021. Have you been? Stop by at 73375 El Paseo in Palm Desert.

09/16/2022

More Be Seen Optics memories! Here’s our co-owner Christian modeling the coolest Christian Roth shades in 2017.

09/16/2022

More Be Seen Optics memories! Here’s our co-owner Christian modeling the coolest Christian Roth shades in 2017.

09/14/2022

You will never regret taking care of your eyes. Bring them to the experts at Be Seen Optics!

09/12/2022

Be Seen Optics has always welcomed dogs of all sizes, especially our own office dog, Slater!

09/09/2022

Oh wow, here’s a memory. When Be Seen Optics went from the drawing board to reality! It’s been a great 5 years. Thank you for supporting this small business!

09/07/2022

Same, girl. Same.

Photos from BE SEEN OPTICS's post 09/03/2022

5th year anniversary and were having a and trunk show today. All styles and color. Stop by and get styled by us!!

09/03/2022

5th year anniversary and were having a and trunk show today. All styles and color. Stop by and get styled by us!!

09/03/2022

Megan picked these gorgeous smoke and blush crystal frames from Anne et Valentin, and we think she looks amazing! Now you can find your new favorite pair. The last day of our 5th anniversary trunk show featuring Theo and Anne et Valentin is happening today from 11:00 to 4:00!

09/02/2022

We posted this picture of Peggy in Theo’s Plooi frames last year, and they sold out immediately! Now it’s your turn to stun in Theo eyewear. Our 5th anniversary trunk show featuring Theo and Anne et Valentin is happening today 9/2 and tomorrow 9/3 from 11:00 to 4:00 each day.

08/31/2022

It’s almost time to celebrate 5 years of Be Seen Optics! On Friday 9/2 and Saturday 9/3, come see tons of eyewear from Theo and Anne et Valentine at our La Jolla location. The reps are bringing everything they have, so be ready to try on a lot! This trunk show is an annual tradition and our way of bringing you even more of the best eyewear in the world. We’re opening the trunks from 11:00 to 4:00 each day. See you there!

08/29/2022

If you know David, you know he loves his Theo eyewear. And now you can browse the full Theo line! Our trunk show featuring Theo and Anne et Valentin is happening this Friday and Saturday, 9/2-3. Join us for this annual tradition from 11:00 to 4:00 each day.

08/26/2022

More Be Seen memories! Here are our owners Christian and David with the president of MYKITA North America. He came to wish us the best at our grand opening in 2017. We still carry MYKITA and recommend it for anyone who wants light, comfortable, well-engineered eyewear.

08/24/2022

We can’t wait to celebrate 5 years of Be Seen Optics! On Friday 9/2 and Saturday 9/3, come see tons of eyewear from Theo and Anne et Valentine at our La Jolla location. The reps are bringing everything they have, so be ready to try on a lot! This trunk show is an annual tradition and our way of bringing you even more of the best eyewear in the world. We’re opening the trunks from 11:00 to 4:00 each day. See you there!

08/22/2022

As we approached our 5th anniversary, let’s look at some memories! Here’s our owner David happily serving the crowd some great eyewear at our grand opening in 2017.

08/19/2022

A strong shape and subtle colors make these Theo Eyewear frames a winner for Mark.

08/17/2022

When you get your glasses from Be Seen, you’ll have to get used to hearing this. Not only will your new glasses be handmade and high-quality, they’ll be perfectly styled and fitted for your face. Are you ready to stun?

08/15/2022

Peggy’s going to shake up her next Zoom meeting with these great white and yellow frames from Theo Eyewear.

08/12/2022

Get bold! These orange frames from Theo Eyewear are meant to stand out.

08/10/2022

Always wear sunglasses when you’re outside during the day. If you don’t have a good pair, we can fix that.

08/08/2022

Peace, love, and glasses! Check out these navy and lime green stunners from Theo Eyewear.

08/05/2022

If you want to experiment with color, but you don’t want to go overboard, select slim frames like these hot pink ones from MYKITA.

08/03/2022

UV is strong in the summer, even when it’s cloudy. Protect your eyes with a new pair of sunglasses, styled perfectly for your face.

08/01/2022

Tortoise does NOT have to be boring. Just ask Erika!

07/29/2022

Come join our diva club. Get styled in the perfect summer sunnies.

07/27/2022

FINAL WEEK! Get a great price on beautiful, handmade glasses through July 31, 2022.

At La Jolla, take 50% off all Face A Face and Salt Optics frames when you buy with prescription lenses.

At Palm Desert, take 25% off one frame with prescription lenses, or 30% off two or more. Any brand!

Rules:
- Must purchase prescription lenses to receive the discount for the frame.
- Must pay in full the day of purchase.
- In-stock frames only. No discounts on special orders.

La Jolla: 5702 La Jolla Blvd. Suite 102
Palm Desert: 73375 El Paseo Dr. Suite E

07/25/2022

Honestly, what else do you need?

07/22/2022

Wow! Oliver Goldsmith sunglasses are a great choice for a look that’s classic, yet fresh.

07/20/2022

Our summer sale continues! Rare deals are waiting for you at both locations now through July 31, 2022.

At La Jolla, take 50% off all Face A Face and Salt Optics frames when you buy with prescription lenses.

At Palm Desert, take 25% off one frame with prescription lenses, or 30% off two or more. Any brand!

Rules:
- Must purchase prescription lenses to receive the discount for the frame.
- Must pay in full the day of purchase.
- In-stock frames only. No discounts on special orders.

La Jolla: 5702 La Jolla Blvd. Suite 102
Palm Desert: 73375 El Paseo Dr. Suite E

07/18/2022

Avrohem is sporting his new glasses from Theo Eyewear in a subtle, soft green.

07/13/2022

Here’s another shot of our co-owner Christian trying on new styles at Vision Expo. What do you think?

07/11/2022

Theo combines black metal and green plastic in this shape that’s extra-flattering to petite faces.

07/08/2022

Trying to find us in La Jolla? We’re on La Jolla Boulevard near the corner of Bird Rock Avenue.

07/06/2022

These thick and bold frames from Theo Eyewear seem pretty masculine, but actually look great on both men and women.

07/04/2022

Happy Independence Day from your favorite provider of independent eyewear! Here’s our co-owner, Christian, trying on new sunglass styles at Vision Expo. We brought in several new lines for you to try on – all independent and handmade.

07/01/2022

What a clever and unique shape from Theo Eyewear! And the shiny red metal makes it a standout.

06/29/2022

Booking an eye exam couldn’t be easier. Point your camera at this QR code, click, then book on our website!

06/27/2022

Come help us make room for more frames! We’re having a huge sale at both our locations now through July 31, 2022.

At La Jolla, take 50% off all Face A Face and Salt Optics frames when you buy with prescription lenses.

At Palm Desert, take 25% off one frame with prescription lenses, or 30% off two or more. Any brand!

Rules:
- Must purchase prescription lenses to receive the discount for the frame.
- Must pay in full the day of purchase.
- In-stock frames only. No discounts on special orders.

La Jolla: 5702 La Jolla Blvd. Suite 102
Palm Desert: 73375 El Paseo Dr. Suite E

06/24/2022

Everybody wants sunglasses for summer! Peggy stole Erika’s favorite pair from Piero Massimo for this picture, but she doesn’t seem upset.

Videos (show all)

Sneak peek of Be Seen Optics Palm Desert
You got this!
Weekend anniversary with social distancing.
How Barton Perreira is made
Our year on Instagram!
Dialogue from Theo Eyewear
Happy Halloween from Be Seen!
Our glasses block haters
Compromise elsewhere
Come to a night of ART + MINGLING at Be Seen Optics!

Location

Telephone

Address


5702 La Jolla Boulevard Suite 102
San Diego, CA
92037

Opening Hours

Monday 10am - 4pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 4pm
Saturday 10am - 4pm

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