Rip Esselstyn

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🌱💪 Founder of & Host of the Plant-Strong podcast
đźš’ Best-selling author of The Engine 2 Diet, Plant-Strong & more
🥔 Whole food health advocate

29/07/2025

The healthiest amount of alcohol to drink is zero.
That’s not a scare tactic—it’s the consensus from decades of research.

Alcohol has been linked to 200+ health conditions, including heart disease, liver damage, and at least 7 types of cancer. And despite what the headlines might suggest, no amount is “safe” or “good for you.”

But here’s the real problem:
We’ve normalized alcohol so much that saying you don’t drink feels more controversial than drinking itself.

Let’s break the stigma.

28/07/2025

The wellness world has a butter problem.

We take one nutrient (like K2), ignore the broader context, and suddenly foods loaded with saturated fat are being marketed as heart-healthy.

This isn’t about nuance. It’s about narrative—and it’s leaving people more confused than ever.

If you’re feeling whiplash from all the nutrition noise… you’re not alone.

That’s why we stick with the basics: whole plants, clear science, no spin.

(original video via Paul Saladino MD)

The carnivore crowd are out here thinking it’s a flex that they only p**p once a week.They’ll tell you daily bowel movem...
25/07/2025

The carnivore crowd are out here thinking it’s a flex that they only p**p once a week.

They’ll tell you daily bowel movements mean you’re “losing nutrients” and that fiber is just filler and waste.

But here’s the truth:

âś… Nutrients get absorbed in the small intestine, not the colon.
✅ What comes out is waste, not “lost nutrition.”
âś… Daily p**ps mean your digestion works, and that your gut is being fed, not starved.

Let’s stop treating basic human physiology like a debate.

24/07/2025

Let’s be clear: your body isn’t craving meat, it’s craving nutrients. And plants deliver everything you need, without the baggage.

Protein? Your body needs amino acids, not animal flesh. And every single one is found in plants.

Iron, calcium, omega-3s, B12? Also covered. No steak, no fish breath, no middlemen.

Want to get strong, stay healthy, and live long?
Eat plants. Learn the science. Ignore the noise.

(via )

23/07/2025

7 simple movements I do most days to stay limber, grounded, and strong.

No equipment. No gym. Just me, the elements, and the sound of Lake Superior doing its thing 🌊 (Turn your sound on for full ASMR effect.)

If you try any of these, tag me. I’d love to see you in motion 💪

22/07/2025

We’re done waiting for the food industry to fix itself.

PLANTSTRONG has officially joined the GoodPop Good Food Collective—a coalition of mission-driven brands and experts advocating for real transparency in food labeling, ingredient standards, and consumer education.

Because let’s face it: the current system is confusing on purpose. And people deserve better.

Our first mission? Push for front-of-pack labels that clearly show added sugar, sodium, and saturated fat—so you don’t need a PhD to know what’s in your food.

We’re proud to stand alongside other values-driven brands to raise the bar—and rebuild trust where it’s been lost.

Let’s do this 💪

The latest trend from the keto and carnivore crowd? Rebranding saturated fat as “brain fuel.”Butter in your coffee. Beef...
21/07/2025

The latest trend from the keto and carnivore crowd? Rebranding saturated fat as “brain fuel.”

Butter in your coffee. Beef tallow on everything.

But when your diet drives up LDL, fuels inflammation, and restricts blood flow… that’s not helping cognition. It’s hurting it.

Wild how far people will go to keep animal products on the menu.

18/07/2025

Big B-day wishes to this 90-year-old energizer bunny that runs on carrots, kale, sweet potatoes, whole grain bread, mushrooms, eggplant, broccoli, cauliflower, black beans, chick peas, pinto beans, lentils, brown rice, farro, and steel cut oats!

Let’s make your next decade the best yet!

We ❤️ you,
Rip & Jane

17/07/2025

The federal government is suing California…because they claim it’s too expensive for farms to meet basic animal welfare standards.

The law they’re fighting wasn’t perfect, but it required that hens be given enough space to extend their wings—something every living being deserves.

And that is what they say costs too much.

Meanwhile, Americans are eating more eggs than we have in 50 years.
Eggs are the #1 source of cholesterol in our diet.
And heart disease is still the #1 killer.

We’re sacrificing basic decency and our health… for what?
A cheaper breakfast?

Eat plants. Protect your heart. Show compassion 🌱

16/07/2025

Your gut bacteria are listening to every bite you take.

Feed them fiber-rich plant foods, colorful fruits & veggies, Omega-3s from nuts & seeds, legumes & whole grains, and they’ll reward you with short-chain fatty acids that reduce inflammation and boost your health from the inside out.

Feed them meat, dairy, soda, and ultra-processed foods, and you’re giving the “bad guys” the upper hand.

Let’s stop fueling disease and start feeding health.

(via .alandesmond)
Study: Gut, 2021. PMID: 33811041

15/07/2025

French fries start as potatoes, but once they’re peeled, fried, and salted, you end up with a food that’s high in fat and calories, and low in fiber and water. Not to mention the corn syrup-laden ketchup that's typically served along with them!

I broke this down at our most recent PLANTSTRONG Retreat, where I host a week of lectures, movement, and meals alongside some of the top experts in nutrition and lifestyle medicine.

👉Want to join us next time? Learn more here: https://plantstrong.com/pages/black-mountain-retreat

Most people think heart disease is inevitable. It’s not.It’s mostly caused by what’s on your plate.The saturated fat, th...
14/07/2025

Most people think heart disease is inevitable. It’s not.

It’s mostly caused by what’s on your plate.

The saturated fat, the cholesterol, the ultra-processed junk… It slowly injures your arteries every day.

The good news? You can stop the damage. And in many cases, the body starts to heal—fast.

Cut the cause. Fuel the repair. Eat more plants 🌱💪

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