Laura Scout Coaching

08/06/2025

A few things bubbling up in my mind today that I wanted to share about hypnosis.
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​Why hypnosis? Because it's science based and is used for things as powerful as surgery without anesthesia. If THAT works then yes I think it will help me...
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​The problem isn't our unconscious mind, it's our conscious mind. And of everything I've learned in 6 years of studying science-based approaches to reaching goals, shutting up our internal critic, habit change, and mood regulation, it's by far the one that has helped me the most (and the fastest). It metaphorically allows us to bypass the conscious mind -- which will relentlessly argue with your most courageous, bold, wild, innovative ideas -- and create new patterns of thinking, feeling, and doing .
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​This is about your habitual, knee jerk ways of thinking. When you replace your knee jerk "I should have gotten more done today" with a KNEE JERK "I am so proud of myself right now" -- I mean imagine how that would feel for you? Now imagine how it would feel over the course of weeks and months? Life is just much more pleasant here.
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​I'm an incredibly impatient person-- primarily with myself. (As you well know if you've been here awhile/know me personally, but there are a TON of new people here so I want to be very explicit about this). Maybe it's because I'm an Aries, I have ADHD, I was the youngest in my family (and no one ever paid enough attention to me -- according to my 4 year old brain), because my brain processes information extremely quickly, or some other reason -- but I want results fast. (Weirdly, I very rarely get impatient with my clients. They delight me every week. I just love each of them so much).
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Ironically, hypnosis has also helped me slow down more than meditation, journalling, or any other practice I've tried.
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It allows me to create completely custom and unique hypnotic experiences -- and I'm at the stage in which I know exactly what to use about 5 minutes into the call. Each element helps in different ways, of course, and also, I am able to change course mid-session if needed. Basically I'm about 200% more adept at my skills now that I've completed my second course and have practiced a ton more hours.
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​If I had to describe this new group in one short sentence, I'd say: I use hypnosis to help you make more money and feel better while do so.

In the words of one of my clients, (talking about hypnosis): I want to do more of that weird s**t today! That s**t works!

Exactly. It works.
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xoxo,
Laura

p.s.
🍓We start next Tuesday !

🍓 4 spots left!

🍓 All the info, including pricing, in my BRAND NEW pdf:
https://www.canva.com/design/DAGpb7t4VRs/6-vMr-GMreTMLY_PmcBKhA/view?utm_content=DAGpb7t4VRs&utm_campaign=designshare&utm_medium=link2&utm_source=uniquelinks&utlId=h118646eb11

🍓Have questions? Set up a time to speak with me here: https://laurascoutcoaching.as.me/italianvillacoachinggroupJune2025

🍓 Imagine looking around in December and being in awe of yourself and your life. Imagine feeling that way most of the time. Imagine noticing you've stopped procrastinating, you do what you mean to be doing, and you feel genuine love for yourself when you look in the mirror (to say nothing of your bank account). Imagine your partner, best friend, or mom saying, "You've changed. You seem more relaxed. What are you smoking?" (Or whatever they'd actually say). Then you can teach them the self-hypnosis template and the effects of this work will ripple out even farther and farther. This week expecially has shown us what happens when people don't know how to regulate their emotions. While I don't know if hypnosis would work for either of them, it surely couldn't make things worse! Join us and get on the fast track to your chillest December since you were 5 yrs old.
Archival pic of me learning to make pasta from scratch
AT AN ACTUAL ITALIAN VILLA IN TUSCANY!

01/05/2025

Aw! FB memories about my biz page!! So cool!

And have fun to read through this and still feel great about this post!

Since it's the weekend, let's have some fun.

I’d like you to play with this sentence starter when thinking about a goal you're working on right now:

"It’s possible that I can ________________."

Once you've found one you like, spend some time hanging out with the sentence.

Have fun with it.

Here are a few that my clients worked on today during our group coaching call:

It’s possible that I can enroll 6 clients this month.

It’s possible I can meet my monthly goal.

Mine is:
It’s possible that I am exactly where I’m meant to be and that I don’t have to hurry.

One of my clients said she felt relieved when she wrote her sentence.

It IS a relief to realize what's possible, isn't it?

That relief is a sign that our prefrontal cortex is engaged and ready to get to work on that goal. We've cleared out the muck that was distracting us and making us forget what's possible.

What is YOUR sentence?

DM me and let me know! I’d love to hear from you!

P.s. if you’re a coach who wants to create a future based on what’s possible, let’s talk. Schedule a free consult by clicking here: laurascoutcoaching.as.me

25/04/2025

93% of single moms don’t earn six figures. I think it's time for that to change.
When I was a young single mom, I DREAMED of making six figures someday in the same way I dreamed of winning the lottery. They both seemed about equally likely to happen. (see pic for a throw back to me & the kids way way back then!)
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That's the reason I jumped at the chance to speak when a former client referred me to Stephanie Lucas. She's created a free online summit focusing on changing the statistics about single moms and money. (The talks are spot on for any woman who wants to make more money -- not just single moms). But as a once-again-single-mom, I'm HERE for this!
MAKING BANK: (online; free)
I'm speaking at a brand new online summit focusing on on helping moms make six figures. I'm joining over 20 thriving entrepreneurs (several of whom I personally have worked with and know are BRILLIANT & lovely humans. I'm looking at you SStacy Mayer Coaching& LLindsay Dotzlaf who will be sharing everything from side hustle secrets to building long-term wealth—specifically for single moms who don't want to "dream" about making an abundance amount of money like I used to do back when I was a high school teacher.
Because, F that.
You know who can get sh*t done?
Single moms.
Including 💰💰making bank.
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​I don't usually focus my speaking gigs on this aspect of my identity, but I absolutely adored the chance to do so, where I’ll share how I went from a single mom of two young kids who lost my home in the 2008 housing crisis, feeling desperate to change my financial situation to a life coach running my own business making over 6 figures. You don't want to miss this talk—Click here to grab your free ticket! 🎟️ 🎟️ 🎟️
https://link.six-figuremoms.com/swartzbaugh
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Btw, if you've noticed that I'm talking a lot more about making money lately, that's because I am FULL ON in my intersectional feminist era in which I believe more and more that the more money in the hands of women, the better our planet and societies and communities will be. And I'm impatient for that to be the NORM instead of the white supremacist-patriarchal systems of oppression that we've been living under for hundreds of years. It's time to move on, and part of that massive wave of change is shifting financial abundance to women & non-binary people. This is our work. Let's f*ing go!

24/04/2025

Hey Chicago friends!

I'm doing something BRAND NEW -- 💐🌼💐🪻🌺

I'm collaborating with my friend Verdant Place in a brand new workshop this Saturday! Sliding scale pricing. Please join us if you want to get your hands on some gorgeous flowers, get outside, experience a relaxing and clarifying guided meditation, see a secret garden right smack dab in the middle of Chicago, and meet some new fellow creatives.

​Join Emily & Laura for an afternoon of journaling, meditating and creating a hand-tied bouquet of fresh flowers to take home.
We will explore the emotional side of creativity with a playful attitude, and develop ways to trust ourselves more deeply during the process. This can be helpful in times when we feel stuck or run into obstacles and uncertainty. We will take time to reflect on old habits and develop new insight. We will each choose unique, beautiful stems and build a bouquet of blooms to remind us of our power to reach a breakthrough and truly flourish in our daily lives.
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Please bring your own journal
Refreshments will be provided
Grand Garden is located at 2048 W Grand Ave and is a fully outdoor space
The entrance of Grand Garden is located in the alley, two lots East of vegan restaurant Liberation Kitchen in West Town
Sign up here: https://www.verdantplace.co/flourish
Please share with friends!

22/04/2025

Update -- our workshop has been moved to Saturday May 10th! Click the images below to get all the details

Sliding scale to make this more accesible! Bring a friend and play in the garden with us for a few hours. Your body, mind, and soul will be so glad you did!

Brand new!
In person creativity experience in the Verdant Place’s Grand Garden in West Town.

Come immerse yourself in the renewal and beauty of Spring in the garden!

04/03/2025

Last week, I went to an in person networking brunch for women in business. I was really excited because I haven't attended one of these in a long time, I am so ready for more in person connection, and it was a group I'd never heard of.
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The mingling (and the food) were both excellent-- so many interesting people at different stages of their business! Delicious fresh fruit!
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I sat down for the first presentation excited and open.
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And about 15 minutes in, my heart sank.
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I felt like I was in a time machine back to the not so great olden times when marketing was all about consistency, branding, making your IG "grid" look a certain way, and using colors that have certain meanings. The women up on the marketing panel went on and on about these rules and the way to do it (one of them did keep saying make it work for you). But the overall mood in the room was all of these women taking notes and asking questions about how to get their socials, logo, brand look & feel, and even their outfits "right." It gave me full body yuck.
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Ick.
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I was so disappointed.
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Here's MY hot take:
Your marketing -- as a creative, a coach, an artist, a graphic designer, side hustle guru, a tidying expert, photographer or whatever your gift to the world is -- should NOT look like that of a big corporation. It shouldn't look like you have an advertising firm and a marketing team working on your brand. (I mean, unless your business is huge and you want it to be even huger and you actually do have a team that does all of this work for you). Unless you literally want your marketing to feel like Amazon's or Walmart's or Coke's.
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Please don't. No.
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Why? You are NOT a big business! You are a creative/entrepreneur/coach.
Which is SO much more interesting than a big business!
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1. Have you noticed what most big corporations are up to right now? Ick. Why emulate them?
2. Big corporations are trying to appeal to wide masses of people --they are in mass production, mass sales, people as numbers. Ick. Do you want to treat your audience/ clients like this?
3. Big corporations are for the most part led by a bunch of white cis gendered older men. There's very little diversity at the top still in 2025. Again: Ick. Do you want your marketing and approach to sales to follow in the traditions and well-worn practices because "that's the way it's always been done"? Ick. No. I don't think you do.
4. You are so. much. more. compelling. than. your. logo. even. if. you. love. your. logo. (I love mine, but it's the least interesting thing about my business!
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OK so here's what I think YOUR people would LOVE you to do:
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1. Be as yourself as possible when you're networking, marketing, sharing, selling. Be transparent. Be honest. Be clear. NOTE: This does not mean you should diminish what you offer. For example: Being honest for me means that the $10 class I now finally have for sale feels like it's worth $100. That's my truth! I think it is the best teaching I've ever done. And I think the price is ridiculously, deliciuosly low. I'm in love with the whole thing. I think everyone who wants to get paid more, have more funds, feel flush, and get really hot about making more money should buy it. If they can't afford it, I think they should ask a friend to gift it for them. (This has already happened by the way!). This is me being honest. I'm not diminishing what I've created because I honestly think it is INCREDIBLY good and helpful for the people I want to help, i.e. you [FIRST NAME GOES HERE]. ​
2. Get clear on how good your work is. Spend time working on noticing it. Make lists of the reasons it's fu***ng amazing. Journal about all of the time and classes and certifications and hours of practice and experiences you've put into your work. Pay attention to how effective you are at what you do. Collect every single response into a "happy file" for the days you're feeling doubt (because you will, cause you're human). But practice thinking "my work is fu***ng amazing" or something like that. Because it is. Practice this daily.
3. Act like you are a human being who works with/sells to humans. Connect. Share your stories. Be real. Be messy. Show your quirks. Tell your jokes, share your kinks, do whatever you can to convey the special sauce that YOU are and that NO ONE else is or can ever be. Even if they steal your stuff, they aren't you so they can never provide what you provide. Stop holding back your specific talent, your exact jam that is what fires you up and transforms your clients' lives. Experiment with the funnest, most creative and/or easiest ways to do this. Maybe it's all about IG stories for you right now. Maybe you want to email 20 people who you know who'd love your stuff. Maybe you're going to walk into coffee shops and offer to hang your art /sell your stuff on their walls to make their shop look even more funky and cool.
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​Your homework, should you choose it, is to make a post/share/email/offer in the next 24 hours that is 10% more real than you've ever done before. If you feel a bit nauseous, you're doing it right.
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I'm pushing you, because I believe in you, I know your people need you, and I know you are ready for this next layer of you-ness to be out there. (and if you know you're not, I trust you to know that and take care of yourself).
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much love to you,
xoxo,
Laura
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p.s. If you missed the live class From Freaked Out to Funded, I have the best news ever! You can now buy the recording. Same price as live: $10. (It's honestly worth $100). You'll be a different you when you finish watching -- a you who is ready to GET PAID. Click here to purchase it. And consider buying two and gifting the second one to a friend who you KNOW needs this right now (this has already happened -- how wonderful). The resistance needs FUNDS, so let's get people funded, shall we? Buy the class by clicking this link:
https://wondrous-thinker-4890.kit.com/.../from-freaked...
Below: me right before teaching the class live!

07/07/2024

Hey you amazing human!

I wanted to be sure that *you* know that I'm doing a pop up offer in July and it would be super delightful to have you in it!

It's 5 weeks/ with 4 1-hour 1:1 sessions.I'm using my new certification with Melissa Tiers so there will be light trance and other unconscious mind techniques in all the calls! The cost is half my normal price -- because that's mu JUICY JULY pricing! $555.

The photo shows you what you get to swap out of your mind chatter and what we can create instead.

Imagine your midsummer filled with more of the BLUE list below and a whole hell of a lot LESS of the green.

But honestly there are 3 spots left, so if you're into this sort of pop-up, midsummer infusion of motivation & joy, please do book it quickly. I will not be adding any more spots.

Click this link below to grab your spot!

https://app.acuityscheduling.com/catalog.php?owner=16830906&action=addCart&clear=1&id=1772576

No matter what you decide, I hope you're doing fabulously!!

xoxo,
Laura