Private Practice Alliance

Private Practice Alliance Providing Practitioners Stability in Private Practice. Building alliances for those in private prac

Private Practice Alliance was born when I decided to move from the US to Australia. (Side note: My US consulting firm w...
22/08/2025

Private Practice Alliance was born when I decided to move from the US to Australia. (Side note: My US consulting firm was named Acelder Consulting)

And when it came to strategising what it would look and feel like here in Australia, a few things were key:

1. I didn’t want to just have strategy and advice that is a copy cut and paste. I don’t believe that anything is so cut and dry as that (Yes, even if you’re buying my templates - I want you to edit them!)

2. I never wanted to things “Just because it’s always been done that way.” The session fee policy protected my clients during COVID, my contractor conversations protected my clients through the Sham Contracting situation and My focus on Client Attendance protects my clients through the dips in New Client Referrals.

I am so damn proud of the 20 years I’ve been in this space.

And if you’ve been here from the beginning? Thank you thank you thank you.

P.S. Yes, I’m launching something. Yes, you should join it. 90 Days to Money in the Bank. DM ‘PROFIT.’

We’ve all heard: “As long as the calendar’s full, business is good.”But here’s the truth that could change how you think...
21/08/2025

We’ve all heard: “As long as the calendar’s full, business is good.”

But here’s the truth that could change how you think about client bookings:
That myth came from a surface-level metric - the illusion that bookings equal income, progress, or impact.

It’s been normalised [hello bad coaching and facebook advice!] for practices to assume a full diary means success.

BUT… here’s what we want you to know:

The Reality:

Booked doesn’t mean committed. Attendance - not availability, not bookings - is the number that tells you whether your systems, efficacy, and boundaries are working. Every reschedule is a gap in consistency, profitability, and client outcomes.

Why It Matters:

When you focus on attendance [over bookings], you protect your team’s time, energy, and minimise practice wastage. You stop chasing and start filtering - which means better outcomes for everyone involved.

What You Can Do:

Start treating bookings like contracts, not options. Shift your intake conversations toward commitment: “If you’re not ready to attend, we’re not ready to book.”

Join us in our 90 Days to Money in the Bank where we debunk bad coaching advice to help you see the profits your accountant said you’ve made.

DM us ‘Profit’ and we’ll send you the link to join!

Another kind testimonial from my client.Dione continues to do the work - not just in business growth, but in making sure...
20/08/2025

Another kind testimonial from my client.

Dione continues to do the work - not just in business growth, but in making sure it aligns with who she is and what she stands for. That matters.

Strategy isn’t just about progress. It’s about aligned, sustainable, measurable progress. Grateful to have been part of her journey.

Not all systems are smart.Some are just chaos in a pretty flowchart.Good strategy reduces cognitive load - for you, your...
19/08/2025

Not all systems are smart.

Some are just chaos in a pretty flowchart.

Good strategy reduces cognitive load - for you, your admin, and your clients.

That’s what we teach.

And that’s what works.

P.S. Join us in 90 Days to Money in the Bank where we debunk bad coaching advice and show you how to actually see the profits your accountant swears you’ve made.

DM ‘PROFIT’ and we’ll send you the link to join!

Are you ready for 100% client attendance?Think about what it would be like to only book clients who actually show up:✅ Y...
18/08/2025

Are you ready for 100% client attendance?

Think about what it would be like to only book clients who actually show up:

✅ You protect your clinicians' time and energy

✅ You reduce admin burnout from chasing no-shows

✅ You create stronger therapeutic outcomes through consistency

Sounds pretty awesome, right?

Here’s how you can get started today:
Shift the conversation from booking to commitment.

Before anyone takes a spot in your diary, ask:
"Are you ready to attend this appointment - not just book it?"

Don’t just read about it, be about it! Go put this boundary-setting strategy to work in your practice today.

Not sure how? Join our 90 Days to Money in the bank live coaching course to learn techniques that support not just your bank balance, but your client’s health and wellbeing.

14/08/2025

I’ve seen things.

And by things, I mean “final_final_FINAL_for_real.docx.”

Apparently we’re just handing out private practice advice now, huh? 😬If the advice sounds like “just hire more” or “incr...
13/08/2025

Apparently we’re just handing out private practice advice now, huh? 😬

If the advice sounds like “just hire more” or “increase your fees,”
…it’s not strategy. It’s noise.

Not all advice is created equal.

Especially when it’s not built for your caseload, your admin, your practitioners or your compliance obligations.

Let’s raise the bar.

When I first started Private Practice Alliance, I won’t lie. I knew it would be an uphill battle. I’m not a clinician s...
12/08/2025

When I first started Private Practice Alliance, I won’t lie. I knew it would be an uphill battle. I’m not a clinician so it would be hard to find my place in the space where only clinicians are “allowed” to have a voice in coaching clinicians. I’m not Australian, so I’d always be seen as that “loud, brash American.” I’m not a man, so I’ll never hold the power men automatically get.

But I always came back to this.

Spreading the message of I’m f*ck’n good at what I do. I know my s**t. I’m so far ahead of the worries of right now, that my clients aren’t left with scrambling with the same policy changes (hello bulk billing during COVID or sham contracting) that clients of other coaches are left with. And for me, that’s good enough.

It’s not just the gaps in attendance that hurt your business.It’s the invisible ones - like unclear next steps, open fil...
11/08/2025

It’s not just the gaps in attendance that hurt your business.

It’s the invisible ones - like unclear next steps, open files, and GP letters that never get written.

Active Client Follow-Up isn’t about chasing- it’s about closing off the episode of care with clarity.

Want more about active client follow-up?

DM me “Active Client” and I’ll send our blog straight to you."

What do you do when a client disappears mid-therapy journey and you’re unsure if you should reach out?You’re not alone… ...
10/08/2025

What do you do when a client disappears mid-therapy journey and you’re unsure if you should reach out?

You’re not alone… this happens to a lot of brilliant, busy clinicians.

Here are 3 things you can try to get started:

🟡 Define “active” in your practice - is it based on attendance, engagement, or future bookings?

🟡 Teach your admin team what clinical consistency looks like so they can help support rebooking.

🟡 Don’t wait. Set the expectation from session one that follow-up is part of your duty of care - not desperation.

This list won’t take care of everything, but it will give you clarity, structure, and a client experience you’re proud of.

👇 Want to dive deeper?

DM me “ACTIVE CLIENT” and I’ll send you the full blog.

The #1 question we get about active client follow-up?“Isn’t that a bit pushy? I don’t want to seem salesy…”And today, w...
10/08/2025

The #1 question we get about active client follow-up?

“Isn’t that a bit pushy? I don’t want to seem salesy…”

And today, we’re answering it once and for all.

Follow-up isn’t sales. It’s clinical care.

It shouldn’t be awkward.

And it’s absolutely not optional.

It’s about cleaning up your caseload, reducing private practice wastage, and making sure your duty of care doesn’t stop when a client ghosts after session two.

When done right, follow-up protects your time, your systems, and your clients. It helps you figure out who’s still in therapy, who needs to be discharged, and who’s quietly stuck but unsure how to come back.

It’s not about being pushy - it’s about being responsible.

Strategically. Clinically. Ethically.

Want more about active client follow-up?

DM me “ACTIVE CLIENT” and I’ll send you the full blog.

One of my favourite things my trainer says?“Time under tension builds muscle.”And honestly, it applies just as much to t...
08/08/2025

One of my favourite things my trainer says?

“Time under tension builds muscle.”

And honestly, it applies just as much to therapy.

If you don’t hold clients (and yourself) through the tense, uncomfortable parts, you never develop that therapeutic muscle strength.

When you hold what’s hard - as the expert you’re meant to be - it does two powerful things:

🟡 Builds Resilience for the Client

They learn to repair the relationship instead of ghosting when it gets uncomfortable.

🟡 Develops Your Clinical Grit

You get better at handling tough feedback, holding boundaries, and guiding deeper work.

If a client wants to bail the second the “ick” shows up, active follow-up gives you a way to re-engage.

It’s a clinical nudge that says:

“Yes, therapy is uncomfortable sometimes. But that’s where real change happens. Let’s sit with it and work it out.”

Want more about this? DM “ATTENDANCE” and I’ll send you the full blog.

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152D Epsom Road
Melbourne, VIC
3032

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Leaning in: Learning

In Feb 2018 Pana and I launched a consulting firm, Apollo Consulting Services. In Jan 2019, we rolled into a company, The Australian Mental Health Alliance. As we were learning who our ideal clients are, we evolved and moved forward. As of 1st Aug 2019, Pana will move on to a whole new opportunity that he has been provided outside of our company. In order to honor our partnership agreement, Pana and I will eventually dissolve the two brands. As a part of that transition, you've seen the new brand "Private Practice Alliance." This brand really embodies what we've learned and where this company will continue to grow. Our focus will be for practitioners to find stability, empowerment and happiness in the private practice setting. It will involve leaning in by using masterminds of like minded professionals, self-guided courses for practitioners and our fundamental one-to-one coaching. The change will impact you very little, but when and if it does, I'll be sure to take you on the journey. A BONUS to the change is that some of our content is now available in course format. This means you are welcome to sign up to work through our programs at your own pace. This content will be available to you from our new website: www.privatepracticealliance.com

We’re excited to continue with you on this journey.