27/11/2025
Luvio ✨is back!!
There’s a kind of magic in a full breath - the depth, the lift, the effortless return.
For over a decade, Loco Love has been the inhale - the ritual, the pause, the holy habit that draws you inward. It’s the High vibe moment you carve out for yourself. Intentional. Nourishing. Plant-based and pure. We’re still talking about Loco Love.
Now we’re introducing Luvio - the exhale.
The overflow. The ease. The joy that spills outward into the everyday. We were inspired by the Italian culture of craftsmanship, of quality and of celebrating family, small moments and savouring life deeply. Not sweating the small stuff and instead noticing how much beauty is around us in the everyday moments.
Where Loco Love invites you into depth, Luvio reminds you to lift your head and notice the poetry already happening around you — the sunlight on your wall, the crumbs on your kitchen floor, the unexpected moment that becomes the best part of your day.
And yes, Luvio is made differently too.
While Loco Love remains entirely plant-based, Luvio introduces butter and cream in the inclusion in the Salted Caramel Crunch — a mindful choice to create a bolder, melt-in-your-mouth indulgence. Still clean. Still considered. Still made with intention, but a little more relaxed. There is also a small amount of cane sugar in the caramel inclusion in the caramel bar (the glucose is added in a tiny amount to help the Maillard reaction in the caramel so it doesn’t re-crystalise). Luvio is different to the Loco Love pure range, we wanted to give you an authentic caramel experience. But still honour a better for you option.
Luvio is not a supplement. Not medicine.
It’s delicious chocolate, reimagined — for sharing, snacking, and enjoying without overthinking.
Loco Love and Luvio together are the full breath.
A beautiful reminder that life is happening right now — and you deserve to taste all of it. 💫💫