Fuelled by Zoe

Fuelled by Zoe I’m an accredited sports and eating disorder dietitian helping people find food freedom so they can feel strong, confident and normal around food ⚡️

05/05/2026

If you find yourself:

• thinking about your next meal straight after your last one
• chaotically snacking all afternoon
• being so “good” in the morning & completely out of control by the afternoon
• saying “I’ve ruined the day now so may as well make the most of it & start again tomorrow”

It’s not because the afternoon version of you lacks discipline, it’s because the morning version of you hasn’t eaten enough to prevent this from happening.

If you don’t get enough energy, protein, carbs &/or fats during the first part of the day, your body will physiologically drive you to eat, a lot. Hunger hormones, food noise & cravings go up. Control & peace go down.

So instead of focusing on fixing your afternoon eating pattern, adjust your morning meals to make them more satisfying & your post lunch problems will go away.

📲 Want to feel in control & confident with food? Book a discovery call to chat about how I can support you in getting there 🫱🏼‍🫲🏽

Lots of love, Zoe

Officially launching 1:1 clinical mentoring & business coaching for nutrition professionals ⚡️💻 I have been mentoring a ...
04/05/2026

Officially launching 1:1 clinical mentoring & business coaching for nutrition professionals ⚡️💻

I have been mentoring a few early career dietitians for the past year & I have loved it SO MUCH. Watching them come into each session feeling overwhelmed & finish the call with clarity, validation, confidence & simple, actionable steps is super fulfilling ✨

I’ve also realised I’m quite good at it (toot toot - that’s my horn) & have a lot to offer those that are feeling overwhelmed, burnout & incapable in this fast paced & competitive industry.

I’ve learnt a fk load through building my own specialised service to a caseload of 70+ active clients over the last 4 years. I’m also a big fan of work life balance so I didn’t sell my soul to the work gods to get it there. I took small steps, prioritised creating a valuable service that people talk about, made mistakes, leaned on support & truly just learnt by doing.

If you’re feeling lost, burnout or riddled with self doubt, I’d love to help you grow into the confident & fulfilled professional you know you can be 🫱🏼‍🫲🏽

I have capacity for 3-5 new mentoring clients depending how frequently you’d like to engage, so if you’re interested, let’s chat!

Lots of love, Zoe

01/05/2026

Terrifying stuff.

In all seriousness, if you do any of these I would love to help you understand why that’s not serving you and how you could get more out of your training. Just send me a message & we can get you to your peak 🔋⚡️🫱🏼‍🫲🏽

Stay fuelled, Zoe

Something to think about. With so much love, Zoe
29/04/2026

Something to think about.

With so much love, Zoe

28/04/2026

Eating “clean” is probably the reason you still don’t have your period after months of trying to get it back.

“Clean” eating keeps you stuck in a cycle of restriction when that’s what landed you here without your period in the first place.

Avoiding certain food groups (especially carbohydrates which are ESSENTIAL for period recovery), volume eating, rigid food rules and a significant lack of convenient, high-energy foods make it very difficult to address the route cause of your missing period - undereating.

Not to mention the stress of actually maintaining a diet with this level of rigidity and the effect that has on your hormones (and mental health).

Period recovery requires more calories (often a lot more than you think), carbohydrates, fats and rest. Not just eating “healthier”. Avoiding all processed foods makes it near impossible for you to achieve that and maintaining a
“clean” diet just perpetuates the food-related fear, guilt and anxiety that caused you to under fuel and lose your period to begin with.

📲 Want to get your period back and find food freedom in the process? Book a free discovery call to chat about what you’re experiencing and how I can support you ✨

Lots of love, Zoe

27/04/2026

Because a life without pleasure and excitement from food is just not one I want to live ✨

My go to protein oats combo at the moment:
• protein yoghurt
• creatine
• peanut butter
• soy protein crisps (always)
• crushed up biscoff biscuits

I’d love to know what your fav oat toppings are in the comments below - I need some inspo!!

Stay fuelled, Zoe

24/04/2026

This works because food is not the problem, the way you think about it is.

Never having “binge foods” in the house has never been an effective long term strategy to stop binge eating. It’s a band-aid fix that makes the actual problem (restriction), worse.

When you label something as “off limits” your desire to have it increases significantly and so does the reward response in your brain when you finally grant yourself access. Restricting certain foods physiologically wires you to lose control around them.

Instead, we want to shift to an abundance mindset, where you have unconditional permission to eat these foods whenever you want. Every time I’ve worked on this with a client, it works.

📲 Want to feel confident and in control around food? Book a free discovery call to chat about how I can support you to achieve food freedom ✨

Lots of love, Zoe

These are all marketing terms, not nutrition terms. Food brands use them to make you think the product is a healthier al...
22/04/2026

These are all marketing terms, not nutrition terms. Food brands use them to make you think the product is a healthier alternative to similar food products. They are not standardised or heavily regulated so they have no legitimate nutritional or scientific meaning.

Terms like this cause more harm than good because they imply that you should be eating “clean” and “natural” and avoiding “nasties” and genetic modification when that’s not actually backed by evidence as being necessary for health. It leads to feelings of guilt, fear, stress, shame and anxiety around food and causes restrictive and disordered eating patterns. All of which are exponentially more harmful than a minute amount of preservatives.

The healthier product is always going to be the one that suits your individual needs and goals at any given time. It’s not black and white. The healthier choice for one person might be the least healthy choice for the next.

If you feel confused about conflicting nutrition information, follow for more evidenced based and supportive sports nutrition and disordered eating content ✨

Lots of love, Zoe

20/04/2026

Underfuelling doesn’t just affect your energy levels and performance. It affects EVERYTHING.

Every organ & system in the body needs energy from calories to function properly. If you don’t give your body enough energy it won’t be able to do everything it needs to because there’s simply not enough energy to go around.

If resources (food) are low, the body can’t afford to spend calories on growing hair, regulating your body temperature or fighting infections. It has to focus on what’s important for survival.

Underfuelling also affects your nervous system because not having enough food is a threat to your survival. Being in survival mode contributes significantly to day-to-day anxiety & stress levels.

📲 If you’ve noticed any of these signs, book a free discovery call so we can chat about what the problem might be & how I can support to go from underfuelled & surviving to fuelled & thriving🔋

Stay fuelled, Zoe

There’s plenty more to be afraid of than a little weight gain 🫶🏼Lots of love, Zoe
17/04/2026

There’s plenty more to be afraid of than a little weight gain 🫶🏼

Lots of love, Zoe

16/04/2026

Part of the reason you binge eat is because you’re not eating enough for your body to function. The body doesn’t like that. It sees it as a threat to your survival, so it produces very strong urges to eat uncontrollably to protect you from starvation.

Binge eating is not caused by lack of discipline. It’s quite the opposite. Your rigidity & restriction around food is the main reason why you lose control & binge. Adding more discipline is only making it worse. As an ex binge eater & eating disorder dietitian, I understand this both professionally & personally.

Instead, you need to consistently give your body the food it needs for physical and mental health. That is where your excellent discipline is best placed if you want to stop binge eating for good.

📲 Want to feel confident & in control around food? Book a free discovery call to chat about how I can support you to overcome binge eating for good ✨

Lots of love, Zoe

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4573

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