17/03/2026
Does anyone remember the Coles Funny Picture book with its iconic rainbow design on the cover? The Cole's Book Arcade, Melbourne, 1883, the brain child of the extraordinarily eccentric E W Cole was once one of the biggest bookstores in the world. It was a whimsical, fantastical experience, the "go to" place in the city featuring monkeys, talking birds, a tea room, a hall of mirrors, exotic plants, jugglers, buskers, entertainment, and thousands of books including his own publication The Cole's Funny PIcture Book.
EW Cole died in 1918 and the business was carried until 1929 on by his extended family, who lived at Friesa (Oxford) 21 Isabella Grove, Hawthorn for many years. There is a large family plot at the Boroondara Cemetery at Kew.
Images. 1. Museums Victoria 2. State Library of Victoria, 3. E Love, 4. David Wakeham