07/02/2026
Kindness was always cool, wasn’t it?
Before it became a strategy, a brand voice, or something you perform when people are watching.
Because of what I’ve lived through, what I care about, and what I feel called toward, I’ve naturally found myself in the wellness space. As a younger, more naïve version of me, I assumed this world would be safer, kinder, and more authentic. I looked up to people I believed were healed, awake, and enlightened. I put them on pedestals, and I think many of us did, and still do.
But being here myself, amongst some of those individuals, has been a quiet wake-up call. Beyond the treachery behind closed doors, kindness, I’ve learned, can be used as currency or camouflage. As a way to get ahead while avoiding accountability. Someone can speak gently to you and still be cruel to others. Someone can quote scripture, chant mantras, or host ceremonies, while leaving real harm in their wake.
Not everyone who’s done plant medicine, balances their chakras, or talks about love has actually integrated the wisdom. You can be “spiritual” and still bypass your shadow. You can preach compassion while refusing to take responsibility. You can sound enlightened and still lack emotional honesty.
Real kindness isn’t aesthetic, and I note that by asking to make it cool again, we might encourage more performances of it. But true kindness isn’t loud and doesn’t need an audience.
It shows up in how you treat people when there’s nothing to gain. In how you speak about others when they’re not in the room. In how you handle conflict without spiritualizing your way out of discomfort. In whether you’re willing to be wrong, listen, and repair.
Growth isn’t measured by rituals completed or language mastered. It’s reflected by how safe people feel around you, especially when their trauma and wounds aren’t speaking. By how you hold power, and how honestly you meet the parts of yourself that still need healing.
Kindness was always cool. We just forgot it was meant to be lived, not displayed.