Utilitarian.world

20/11/2025

21/10/2025

The scan isn’t just a step — it’s the moment effort turns into impact. 💡

At the new “Loop” store in Eindhoven, that moment comes to life through a network of partners each closing the loop in their own way:

♻️ — turning old shoes into new materials
🏗️ + — shaping those materials into the store itself
🎨 .eu — designing a space that tells the story beautifully
💻 .world — powering the digital return experience that connects it all

Together, we’re making circularity something customers can see, touch, and feel — proof that purpose really does look good.

See story for link to article

28/11/2024

Black Friday has become synonymous with overconsumption, with some reports suggesting that up to 80% of purchases may end up in landfills.

Is Black Friday to blame for this issue? Not entirely. As the saying goes, “It’s the economy, stupid.”

Consider this: if you need a new pair of running shoes today and can get them at a discounted rate, are you doing something wrong? Your response might be, “No, but Tim, we aren’t talking about just one pair of running shoes; we’re referring to individuals maxing out their credit cards on items they don’t need simply because they’re on sale.” And you’re correct.

Let’s be honest—this behaviour isn’t limited to a single day. Consumers have been conditioned to “wait for the sale” or “never buy at full price.”

My challenge is: Do you want to call it Green Friday because your product is sustainable? Go further - insist your customer returns an existing product to get the discount - bring one back before you buy another.

We won’t solve the environmental and social crises simply by telling people to “stop buying things.” Ironically, most people dislike being told what to do.

This morning, I encountered a new term: “ensh*ttification” - see the image to learn what this means!

The good news is that genuine efforts are underway worldwide to reverse this trend. By raising awareness of the factors and helping brands and businesses adopt better practices, we can collectively shift the economy’s fundamentals back toward a pre-hyper-consumption era. This means higher-quality products that last longer, customers who feel valued, businesses that achieve more significant profit margins, and less waste.

28/11/2024

Thank you to and for our chance to participate in the Innovation Showcase and Pitchfest at
Any opportunity to share our story and vision is welcome - the entire conference was a fantastic success 👏👏👏🌱🌍

20/11/2024

Excited to speak at ! This year’s theme, Enabling Resource-Efficient Value Chains, is crucial for businesses ready to transform elevate their operations with sustainable future. Join us to gain insights from international speakers, meet exhibitors showcasing circular innovations, and network with industry leaders to explore potential partnerships. Don’t miss this opportunity to drive real change, find out more:
https://bit.ly/3N5OIIn
📅 November 26-27, 2024
📍 Doltone House Darling Island, Sydney

31/10/2024

True luxury shouldn’t cost the earth.

This is what caught our eye when we first came cross and why we are so excited to share today that they’ve joined our platform

A genuine commitment to supporting their customers minimise their impact, implementing a range of strategies to protect our planet.

We look forward to working together to promote sustainable product management - already we have shared some new and exciting ideas and we will have more to say in due course

12/10/2024

Leaving full time employment to establish a circular economy tech startup… fear, excitement, passion and a healthy dose of blind faith

Over 2 years on and no one could have predicted the journey we’ve had

It is incredibly humbling to have the app looking/working like we first imagined, and network of partners that share our mission to support the adoption of the circular economy. Your impact in One App.

In truth - our journey is just beginning, every day I’m reminded that brands and retailers are still completely focused on “selling things”. This is not to say they don’t care about the environment or trying to make changes, but adopting new models is a very complex process

This is why we remain committed - we know the potential of our platform to generate huge impact and turn our attention now to more collaboration, adoption by users and demonstrating what society can do when the right people have the right tools to make a real change 🌱



.asga .living

21/09/2024

Download our free App to follow and support one of our incredible partners

The Reconnect Project has a straightforward mission: to give pre-owned mobile devices a new life by providing them to people in need.

We want to make sure can access as many of the estimated 23 million mobile phones, tablets and laptops as possible to fulfill that mission

That’s where U come in - start by downloading the App, follow them and many more amazing impact organisations - we have all the information you need to get started.

17/09/2024

We are incredibly excited to partner with .living - Jessie is the real deal - a true circular economy expert and entrepreneur.

Download the free App and check them out!

11/09/2024

Our community continues to grow! A big thank you to David and the team at - now featured on .

“The greenest product is the one you didn’t buy, it is the one you borrowed from your local Library of Things”. – David Paynter.

By downloading U by Utilitarian and following The Gold Coast Tool Library - you will be able to learn more about their great work - we hope we can play a small part in supporting their great work, by helping to raise awareness and see more Gold Coast residents join up!

28/08/2024

How can you support your community to become circular?
Follow us today and visit www.utilitarian.world because

31/07/2024

IF you are a registered charity, not-for-profit, or social enterprise - it is completely free to join, and we are ready for you.

I am very excited to announce that we are moving into our next phase of development - and we are calling on Australia’s community of impact leaders - the social enterprises, charities, not-for-profits - to join us on U by Utilitarian

From day one - our mission has been to accelerate society’s move to a circular economy - this cannot be achieved without the amazing impact sector, a selection of our current partners is below - and we want you to join them.

Our next phase will see a select group of Australia’s largest organisations accessing our platform - and they want to support you.

Using our platform, we will help them integrate impact initiatives into their workplace, engage their staff, and promote the connection of social and environmental sustainability as part of a circular economy.