21/10/2025
Despite its boutique feel, Whitehouse invests heavily in clinical excellence. The reality is these seemingly opposing forces (retail and clinical) fuel one another.
When optometrists go beyond sharp clinical acumen and focus on becoming excellent communicators, it creates a sense of comfort that patients yearn for in a health setting. Taking the time to listen, explain, and tailor care – whether it’s a first visit or a long-time regular – patients appreciate when appointments feel personal and unhurried.
Senior optical dispenser Lilli-Ann Palce provides a tour through Whitehouse Optometrists in Sydney, highlighting the elements that make boutique practices like this thrive.