05/01/2026
Did you know… interest in Dry January is declining in Australia?
The same trend is becoming more evident globally, with Gen Z showing less engagement in month-long alcohol abstinence than previous generations, according to . https://www.theiwsr.com/insight/press-release/ahead-of-dry-january-gen-z-interest-in-monthlong-abstinence-stalls/
While the reasons behind this shift are still emerging, it raises important questions about how people are approaching health and wellness today. What is clear is that conversations and education around alcohol consumption and wellbeing remain just as relevant.