BF**T was born of an idea.
To simply provide one of THE best training systems in Townsville. A health and fitness system set up for those that didn’t want to become one of the “elite” or part of the “In gym crowd”.
Instead we focus exclusively on people like you. People who want to live a full and happy life that includes all the fun stuff we love like: friends, family and a great social life, coupled with the fit, happy and healthy mind and body, that you wish you had a little more of.
With our goal exclusively focused of helping you, we spent the last 5 year focused on providing only the friendliest service, the best training & advice, that was actually relevant to you and your goals, and of course ...amazing results.
We are so confident, we guarantee our results.. 100%
There are 100’s of gyms out there.. one on every second corner. All screaming the same story.. “get fit fast..” They promise the world and deliver nothing. You pay your fees and they let you in the door... It’s just the way things are right?
Sadly for many.. it is... or at least, it was, up until now.
Now there’s BF**T.
There is nothing like us out there.. We are Townsville’s First “Not a Gym”
We are all the “fitness” you want, with none of the “gym” you don’t.
No Egos
No Judgements from Mr & Mrs Judgy McJudge
No Crowds or wait times for equipment.
No Ever long memberships, just commit to yourself and your goals (not us)
Plus a Reward system that give you points back every day and discounts on your membership, for life! (right up to 100% off)
If you’re just looking for a place to hang out, take selfies, grunt and lift heavy things, there are 100 gyms to choose from from... But when you’re ready to be you, for you, and start seeing real life changes without sacrificing who you want to be...
There is us. BF**T
We’ve got your back.
You F**T in at BF**T
#TeamBF**T
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Our History
18 years ago our director, Ben, started his fitness journey...
It wasn’t simple.
It wasn’t Easy.
And it had many many ups and downs.
That journey eventually discovered that having a “beach body six pack” wasn’t the be all and end of fitness, in fact, it wasn’t easy to achieve and it damn sure wasn’t easy to maintain. If fact the real world trade off, was far more of a loss than the abs were a gain, and honestly for most people, including Ben, it simply wasn’t a goal that had any real emotional value. It was simply a goal for the sake of having a goal....
And why on earth should we work SO hard for something we don’t really want?
Being healthy shouldn’t be about the best selfie or sixpack.
Surely it wasn’t this superficial.... There had to be something more than fitness.
As it turned out, there was. LIFE!
Life was a gift and it should be something that was there to be enjoyed and with a little “balance”, enjoyed for a very very long time.
After running with many good and bad teams, gyms and crowds.. Ben stepped away from the fitness trends of challenges and “rapid weight” loss to focus on providing a real health to people through education and developing great habits.
There was no quick or easy way... “If it was easy, everyone would do it”
in late 2011 the planning began, but it had to stay hidden, as in the industry there is always someone terrified of change ready to tear you down.. and finally after 15 months of intensity study and training, business development and planning, BF**T started.
2012 - This year marked Day #1. Humble beginnings in a local PCYC, saw BF**T grow into a very successful community. We had resistance from all faces, with everything from fake legal threats and false charges filed with police right through to threats of violence... we even had one jealous ex-employer slash the tyres on our van... But the focused and determined do not stop stop to worry about the past. We pushed through. We charged on!!
2014 - By the end of 2014 we realised we were out growing the current facility and needed our own space which saw the first Basic studio open...
2015 - By August 2015 we had opened in our first fully private studio, 700m2 of freedom. BF**T continued to grow. We had now attracted a lot of attention, especially from those we’d moved away from in the past... we were succeeding where others were not. But not because of slush funds and bank loans.. but simply because we were actually helping people achieve goals... we were priding personal training that was actually personal.
2016 - Our team really took hold and we expanded our team to included therapy experts to with with those who needed specialised help, from a team that cared for them, not just their funding. Defence, Medicare and Disabilities services bloomed with our specialised programs for kids with ASD seeing 40-60% skills improvement, things were still growing..
Again we had to move.
2017 - Fast forward to today and we see ourself sitting in our full Air Conditioned Private studios, custom built, to provide not only an amazing Private fitness experience, but a truly tailored and EFFECTIVE movement therapy service for those with disabilities of all shapes and sizes... But we’re still not done. 2017 was huge.. .2018 will be EPIC!!
...TO BE CONTINUED...
You call it, balance.
Our clients call it, happiness
We call it... BF**T
You F**T in at BF**T
#TeamBF**T
