Taking Care of Women's Business. Period.

Taking Care of  Women's Business. Period. A 28-Day Campaign created to tackle the need for feminine hygiene products for the shelves of PEI Food Banks. Annual Campaign: February 1-28.

Upon reading about a homeless young woman who felt she lost her last bit of dignity because she couldn’t afford pads or tampons during her menstrual period, Tracey Comeau was immediately inspired to ensure that PEI women and teens do not face this issue. Food banks want and need feminine hygiene products, but since it's still a taboo topic, those who are able to help are not aware of the need. Thi

s is the reason for the annual 28 Day Campaign for Taking Care of Women's Business. There is no getting around the need for feminine products; it is not something you can choose to wait to buy at another time when you can afford it. In 2017, PEI Women's Institute, whose core principle is to focus on women and children, accepted the campaign as their own. The campaign is held each year from February 1-28. Get on board and support this 28-day campaign with a donation of a box of tampons or pads to support our local food banks – it’s that simple! Engage and share it with your book clubs, dining groups, event organizers (a donation for entry into an event), fitness groups, colleagues, and share photos of the groups making their donations. Twitter:
Hashtag:

Donation Drop-Off Locations:
PEI Women's Institute Office - 40 Enman Crescent
All Murphy's Pharmacy location across PEI
Main Street Pharmasave, Souris

Charitable online cash donations:
Upper Room Food Bank: www.urhm.org
Select: Feminine Hygiene Products Fund from drop down list. Campaign Contact:
Ellen MacPhail, Executive Director
PEI Women's Institute
902-368-4860 or wi@gov.pe.ca

The 2026 collection campaign is complete. A sincere thank you to all donators and our partners of Souris Mainstreet Phar...
03/10/2026

The 2026 collection campaign is complete. A sincere thank you to all donators and our partners of Souris Mainstreet Pharmasave and Murphy’s Pharmacies! Estimated value this year is at least $8,000.
L-R: Jane Ellen Boyle(Murphy’s Pharmacies), Mike MacDonald (URHM), WI President Carolyn MacFadyen, and acting Vice President Elaine Pottier.

Happy International Women’s Day! Tomorrow we wrap up this year’s collection by dropping off to the Upper Room’s Food ban...
03/08/2026

Happy International Women’s Day! Tomorrow we wrap up this year’s collection by dropping off to the Upper Room’s Food bank The image below is just a small sample of what was collected at the WI office alone. 🎉

More and more donations keep coming!  Shout out to Gillis Lodge in Belfast and Trish Bernard & her branch from Augustine...
02/26/2026

More and more donations keep coming! Shout out to Gillis Lodge in Belfast and Trish Bernard & her branch from Augustine Cove WI who dropped off donations today!
Two days remain in the campaign to drop off to the WI office at 40 Enman crescent or any Murphy’s Pharmacy!

Wilmot Valley WI members remind us the campaign ends February 28th. Still time to drop off donations of products to any ...
02/23/2026

Wilmot Valley WI members remind us the campaign ends February 28th. Still time to drop off donations of products to any Murphy’s Pharmacies or Souris Mainstreet Pharmasave!

Wilmot Valley WI members recently collected for the “Taking Care of Business. Period. Campaign! Some members dropped theirs directly off at Murphy’s’ Pharmacy in Kensington!
Campaign ends Saturday, February 28th and donations can be dropped off any Murphy's Pharmacies across PEI.

Thank you to the members of Wilmot Valley for sending in this reminder of the last week of the campaign!

02/20/2026
Members of the Greater Charlottetown WI Branch dropped off their collection!  This is what over $300 worth of feminine h...
02/19/2026

Members of the Greater Charlottetown WI Branch dropped off their collection! This is what over $300 worth of feminine hygiene products looks like! They even left a protip! Senior’s Day offer additional discounts! ;)

🤩Provincial WI President Carolyn MacFadyen and Board member Elaine Pottier had great fun kicking off the campaign on CBC...
02/07/2026

🤩Provincial WI President Carolyn MacFadyen and Board member Elaine Pottier had great fun kicking off the campaign on CBC Compass.
☎️Slight number to correct from the segment - it should read 902-368-4860!
🏥Drop off locations are Murphys Pharmacies, Mainstreet Souris Pharmasave and the WI office. Campaign runs till the end of February.
📸Send pictures of donations and we can post!
💰Goal is to surpass $7000 in products this year!

It has begun! Watch Compass in February 6th to hear WI board members on this year’s campaign!
02/05/2026

It has begun! Watch Compass in February 6th to hear WI board members on this year’s campaign!

Taking Care of Women's Business. Period. 28 day campaign has already begun!

We are so grateful for the incredible and impactful support from the PEI Women's Institute who continue to help our PEI Food Banks. This initiative is so important and vital for our clients. Thank you for all of your efforts!

Thank you to for serving as ongoing donation drop‑off locations. Your partnership helps keep this important work thriving!

01/22/2026

The countdown is on for 2026's collection of feminine hygiene and menstruation products! Commences February 1st - watch CBC Compass on Friday, January 30th kicking this year's collections off with PEI Women's Institute Board Members!

Send a message to learn more

12/11/2025
(L-R) Mike MacDonald (The Upper Room & Food Banks), received 400 lbs of feminine hygiene products from JaneEllen Boyle (...
03/11/2025

(L-R) Mike MacDonald (The Upper Room & Food Banks), received 400 lbs of feminine hygiene products from JaneEllen Boyle (Murphys Pharmacies), Carolyn MacFadyen (PEIWI VP) and Sheila Gallant (PEIWI president). This image does not contain the entire donations recently collected across PEI!

We are dropping off the collection from the WI office within the week. This will be a small collection compared to what ...
03/09/2025

We are dropping off the collection from the WI office within the week. This will be a small collection compared to what has been dropped off at Murphy's Pharmacies! The combined donations will be in stock shortly for those in need!

Address

Charlottetown, PE

Opening Hours

Monday 8am - 4pm
Tuesday 8am - 4pm
Wednesday 8am - 4pm
Thursday 8am - 4pm
Friday 8am - 4pm

Telephone

902-368-4860

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