And lead a unique urban regeneration in the process. Simply put, cities are full of youth. Youth are at the center of urbanization. They build a city’s competitive edge, stimulate development and find new solutions. They are connectors. They are curious. They are inventive. They are dynamic. They are the future of cities. In 2012 we discovered two amazing stats that set our social venture in motio
n: 50 per cent of the world's population is under 30 years of age and 50 per cent of the world's population now live in cities. The future of the world will be determined by the progression of urbanization as it is molded by youth. While this provides strong motivation for cities to maximize the potential of youth, their opinions are often unrecognized. There are countless indexes and rankings of cities, but none with a youth perspective. We decided to find out what would happen if we were able to inspire and engage thousands of young people to re-imagine the places where they live, work and play. So... YouthfulCities was born! Because we believe that youth are good for cities and cities are good for youth.