WILD Pharma. For your well-being. For your health. For your life. Ever since it was established in 1932, Dr. Wild & Co. As our name reveals, Dr. Wild & Co.
AG has dedicated itself to the healthcare and well-being of people in their everyday lives with its portfolio of pharmaceuticals, oral care products, cosmetics, medical devices and food supplements. We are an independent, family-run company with roots in the Basel region of Switzerland. We are committed to our local production and make a multitude of our products at our own factory in Muttenz, Swi
tzerland. We market and sell our products in Switzerland through various distribution channels – OTC, clinical/hospital care, dental care – and work with a highly qualified and experienced sales force. We also commercialise many of our products together with long-standing partners and distributors in more than 40 countries. Our geographical focus is on Europe, the Middle East and Asia. In Switzerland, our products have always been available exclusively in the specialist trade. AG is run by the Wild family, who is rooted in the region of Basel and has fully devoted itself to the company ever since its establishment. This personal commitment and entrepreneurial responsibility is evident from the fact that the company continues to be 100% family-owned. In addition, it has been managed by family members both on a strategic and operational level since the beginning. In 2017, Marcel Wild and Christoph L. Wild, third generation family members, took the helm. They are dynamically steering the family-run company towards the future with new strategies and a great deal of passion and enthusiasm.
24/07/2025
The confident feeling when you know that you have a uniqe oral care product that delivers in your hand 🤩
Our TEBODONT range integrates the power of the oil of the tea tree, a historic medicinal plant used by the Australian aborigines for centuries, into oral and dental care in a unique way and helps caring for and strengthening your gums during your daily oral care routine.
TEBODONT comes a toothpaste and mouthrinse without fluoride (TEBODONT Toothpaste and TEBODONT Mouthrinse) and a toothpaste and mouthrinse with fluoride (TEBODONT-F Toothpaste and TEBODONT-F Mouthrinse) for daily oral care and hygiene. In addition, the whole range is completed by TEBODONT Gel and TEBODONT Spray to help care for irritations of the gums or the oral mucosa.
22/07/2025
Are you ready for a tea tree oil-based upgrade to your oral and dental care? Then check out our TEBODONT range, which integrates the power of the oil of the tea tree, a historic medicinal plant used by the Australian aborigines for centuries, into oral and dental care in a unique way.
The TEBODONT range includes a toothpaste and mouthrinse without fluoride (TEBODONT Toothpaste and TEBODONT Mouthrinse) and a toothpaste and mouthrinse with fluoride (TEBODONT-F Toothpaste and TEBODONT-F Mouthrinse) for daily oral care and especially gum care according to your individual preferences. In addition, the range is completed by TEBODONT Gel and TEBODONT Spray to help you care for irritations of the gums or the oral mucosa.
17/07/2025
Our EMOFLUOR products stand for optimal care for and desensitization of your pain-sensitive teeth irrespective of whether you would like to enjoy a cup of mulled wine or hot chocolate in winter or ice cream or a glass of lemonade in summer. With our EMOFLUOR products, we offer you tailored solutions for instant desensitization in critical times as well as tailored solutions for giving your pain-sensitive teeth the extra care and attention in your daily oral care routine – all developed and made by us here in Switzerland.
In the picture, you see EMOFLUOR Daily Care Toothpaste and EMOFLUOR Daily Care Mouthrinse. Both products have been specifically developed for the daily oral care routine and daily base desensitization needs of persons with sensitive teeth.
15/07/2025
Are you affected by pain-sensitive teeth and toothnecks? Then EMOFLUOR Intensive Care Gel is your daily use solution for protecting and desensitizing these pain-sensitive spots. Thanks to its optimal formulation and consistency it instantly covers and – most importantly – sticks on the sensitive parts of your teeth so that you can continue enjoy cold, hot, sweet and sour delicacies without worrying about pain kicking in.
10/07/2025
TEBODONT - Experience the fresh breeze and extra gum care that tea trea oil will bring to your daily oral care routine.
08/07/2025
Which Swiss made and Wild made oral care products is in my shopping bag today?
It's EMOFLUOR Intensive Care Gel which stands for the daily and optimal desensitization of pain-sensitive teeth and toothnecks and EMOFLUOR Twin Care Toothpaste, the double action toothpaste that helps you desensitize and protect your pain-sensitive teeth already in your daily, regular oral care routine.
EMOFLUOR Intensive Care Gel contains stabilized stannuous fluoride and has been specifically developed by us for the instant desensitization of your teeth and toothnecks before pain kicks. Thanks to its optimal formulation and consistency, it instantly covers and – most importantly – sticks on the sensitive parts of your teeth so that you can enjoy every day a coffee, an ice cream or cold drinks even if you have pain-sensitive teeth and toothnecks.
03/07/2025
Do you have pain-sensitive teeth and would you like to enjoy a chilled drink or an ice cream this summer without worrying too much about your pain-sensitive teeth? Then check out our EMOFLUOR products which stand for optimal care for and desensitization of pain-sensitive teeth. They offer you tailored solutions for instant desensitization in critical times as well as tailored solutions for giving your pain-sensitive teeth the extra care and attention in your daily oral care routine – all developed and made by us here in Switzerland.
EMOFLUOR Intensive Care Gel (formerly known as EMOFLUOR Gel) with stabilized stannuous fluoride and its optimal stickiness and consistency is for daily use and perfect for instant and lasting desensitization of your teeth.
EMOFLUOR Daily Care Toothpaste with stannuous fluoride is a toothpaste specifically developed for the daily oral care routine and desensitization needs of persons with sensitive teeth.
EMOFLUOR Twin Care Toothpaste is an innovative daily toothpaste that offers double protection against pain-sensitive teeth thanks to the combination of stannuous and sodium fluoride and a peptide-based technology.
01/07/2025
Our unique TEBODONT range stands for the integration of the power of the oil of the tea trea, a historic medicinal plant used by the Australian aborigines for centuries, into daily oral care.
As we know that oral care preferences are personal and can vary, we have developed our range in a way that everyone can take advantage of TEBODONT according to her or his individual preferences. Our TEBODONT range for daily use includes therefore a toothpaste without fluoride (TEBODONT Toothpaste) and a toothpaste with fluoride (TEBODONT-F Toothpaste) as well as mouthrinses without (TEBODONT Mouthrinse) and with fluoride (TEBODONT-F Mouthrinse).
24/06/2025
trengthen your gums and experience lasting freshness in your daily oral care routine - discover our TEBODONT range which integrates the power of the oil of the tea trea, a historic medicinal plant used by the Australian aborigines for centuries, into daily oral care in unique way.
In order to meet individual preferences our TEBODONT range includes a mouthrinse with fluoride (TEBODONT-F Mouthrinse) and a mouthrinse without fluoride (TEBODONT Mouthrinse) as well as toothpastes with (TEBODONT-F Toothpaste) and without fluoride (TEBODONT Toothpaste).
19/06/2025
Which Swiss made and Wild made oral care products are in my shopping bag today?
It's EMOFLUOR Intensive Care Gel which stands for the daily and optimal desensitization of pain-sensitive teeth and toothnecks and EMOFLUOR Twin Care Toothpaste, the double action toothpaste that helps you desensitize and protect your pain-sensitive teeth already in your daily, regular oral care routine.
EMOFLUOR Intensive Care Gel contains stabilized stannuous fluoride and has been specifically developed by us for the instant desensitization of your teeth and toothnecks before pain kicks. Thanks to its optimal formulation and consistency, it instantly covers and – most importantly – sticks on the sensitive parts of your teeth so that you can enjoy every day a coffee, an ice cream or cold drinks even if you have pain-sensitive teeth and toothnecks.
EMOFLUOR Twin Care Toothpaste is an innovative daily toothpaste that offers double protection against pain-sensitive teeth thanks to the combination of stannuous and sodium fluoride and a peptide-based technology.
17/06/2025
Do you have pain-sensitive teeth and would you like to enjoy a chilled drink or an ice cream this summer without worrying too much about your pain-sensitive teeth? Then check out our EMOFLUOR products which stand for optimal care for and desensitization of pain-sensitive teeth. They offer you tailored solutions for instant desensitization in critical times as well as tailored solutions for giving your pain-sensitive teeth the extra care and attention in your daily oral care routine – all developed and made by us here in Switzerland.
EMOFLUOR Intensive Care Gel (formerly known as EMOFLUOR Gel) with stabilized stannuous fluoride and its optimal stickiness and consistency is for daily use and perfect for instant and lasting desensitization of your teeth.
EMOFLUOR Daily Care Toothpaste with stannuous fluoride is a toothpaste specifically developed for the daily oral care routine and desensitization needs of persons with sensitive teeth.
EMOFLUOR Twin Care Toothpaste is an innovative daily toothpaste that offers double protection against pain-sensitive teeth thanks to the combination of stannuous and sodium fluoride and a peptide-based technology.
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Wild - A Swiss Family Committed to Health and Well-Being
Ever since it was established in 1932, Dr. Wild & Co. AG has dedicated itself to the healthcare and well-being of people in their everyday lives with its portfolio of pharmaceuticals, oral care products, cosmetics, medical devices and food supplements. We are an independent, family-run company with roots in the Basel region of Switzerland. We are committed to our local production and make a multitude of our products at our own factory in Muttenz, Switzerland. We market and sell our products in Switzerland through various distribution channels – OTC, clinical/hospital care, dental care – and work with a highly qualified and experienced sales force. We also commercialise many of our products together with long-standing partners and distributors in more than 40 countries. Our geographical focus is on Europe, the Middle East and Asia. In Switzerland, our products have always been available exclusively in the specialist trade.
As our name reveals, Dr. Wild & Co. AG is run by the Wild family, which is rooted in the region of Basel and has fully devoted itself to the company ever since its establishment. This personal commitment and entrepreneurial responsibility is evident from the fact that the company continues to be 100% family-owned. In addition, it has been managed by family members both on a strategic and operational level since the beginning. In 2017, Marcel Wild and Christoph L. Wild, third generation family members, took the helm. They are dynamically steering the family-run company towards the future with new strategies and a great deal of passion and enthusiasm.
Our company has a large product portfolio with many highlights.
Oral Care
We have maintained a close, highly constructive collaborative relationship with dental clinics and practising dentists since the 1940s. This has allowed us to develop a uniquely extensive portfolio of innovative toothpastes, gels, mouth rinses and mouthwashes at our own in-house facilities. Additional auxiliary products such as sprays, dental flosses and sticks complete our portfolio. The products are sold in Switzerland and 40 other countries under the brand names Tebodont®, Emoform®, Emofluor®, Depurdent® and Emofresh®. Thanks to their innovative formulas, they offer excellent dental care solutions for daily use, to address special needs and problems (e.g. sensitive teeth, gum problems) as well for general oral care.
Vitamin D
Since the year 2000, we have been a pioneer and leader on the Swiss vitamin D market. Our extensive, innovative portfolio includes both daily and monthly supplements, some of which are included in the reimbursement list of health insurers. We also offer the first vegan vitamin D supplement, our Vitamin D Wild Capsules – Vegan.
Paediatric remedies
Our Vitamin D Wild Oil, the Oxyplastin® wound paste and Deaftol® (which treats inflammations of the mouth and throat among other conditions) can be used from infancy. They make an important contribution to the health and well-being of babies and children.
Analgesics
Our Contra-Schmerz® brand stands for affordable painkillers, which are available OTC. It was an essential driver of the initial growth of our family-run company after its establishment in 1932. We launched the first Contra-Schmerz® product on the Swiss market in 1933, and its current formula, Contra-Schmerz® plus, still comes in the same unique, handy tube. In keeping with current trends, we also offer a Contra-Schmerz product containing ibuprofen – Contra-Schmerz® IL 400.
