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Marthie's Midwifery DIARY, Douala (2025)

02/09/2025

When I launched the first midwifery mentorship program, I won't lie—I was scared.

On top of that, there was no blueprint. I had to create this from scratch, and I had to trust that what I believed to be true about the transformative power of mentorship would be enough. I believed, and still believe, that anyone who works with me will be transformed from the inside out.

But I was afraid midwives might not see themselves as worthy of a program like this, especially due to the societal perception that often undervalues the profession.

I decided to take the leap anyway, and I'm so glad I did. Since then, we've had four cohorts with over 50 midwives completing the program.

The success stories from the past 4 cohorts are a great reminder of why I started this. Midwives from the Midwifery Mentorship program are doing phenomenal work, changing the face of the profession in their countries. I couldn't be prouder of them! Faustina Boamah Lisa Mitterrigger NGENDO GISELDA MASAFI epse Ayuk Sarah Nkansah Boateng 🇬🇭 EMILIA KIDIO YAIGOIN Taiwo Blessing Adesuyi Nalujja Joselyne Halimat Olubukola Jimoh and so many other special midwives.

The final cohort for 2025 is currently open for registration, and soon closing.
Tell a midwife to tell a midwife—registration closes this Wednesday, September 3rd!

29/08/2025

✍️🔊Rants of a Non-Profit Leader…

"Did you bring food for us?"
"I'm sure they gave you a lot of money to come here."
"NGOs have money, don't believe them. Give us our share."

These are just a few of the things my team and I hear when we're in the community~ from the people we’re there to serve😕.
The truth is, I have a direct, blunt, and mostly un-nice response to every single one of them. But after years of doing this work, you learn to manage expectations and just smile.

My "Founder & ED" title means nothing in the field. The unseen side of non-profit work requires us to put our titles aside and get our hands dirty.

We carry supplies, navigate bad roads, and do whatever it takes to reach the communities we serve. That part of the journey—the bare-bones effort—That's the part they don't see.

The reality is, we don't get paid to carry things on our heads or drive for hours on rough terrain. We do it because we are passionate about the work.

My team and I at For Mom and Baby Foundation have learned to respond with love and composure. We've realized that the greatest impact comes from letting go of offense and remaining focused on the people we're there to serve.

27/08/2025

🇫🇷My pitch as one of the 25 WOMEN SHAPING THE FUTURE at the 2024 Women For Change By ChangeNow - The largest event for the planet in Paris, France.

My life's work is dedicated to preventing as many women and children as possible from dying of preventable causes. I achieve this in several ways:

✔️Through the The 'For Mom and Baby' Foundation working with incredible people who have joined the mission over the years.

✔️By writing books on maternal and child health for mothers and their families.

✔️By running a Midwifery Mentorship Program. (Cohort 5 is currently open for registration, closing on September 3rd.)

✔️By organizing webinars, seminars, and workshops to ensure midwives have the most up-to-date knowledge on best practices.

✔️By operating a business that helps women prepare for delivery and postpartum.
And much more...

Thanks again to Garance Aulagne & the ChangeNOW team for believing & supporting my work through this platform.

25/08/2025

_Midwifery Mentorship Program 5.0 is officially open for registration!💯_

The year has been incredibly busy, but I couldn't let it end without opening the doors for another cohort of Midwives.

If you've followed my journey so far, you’ll know how passionate I am about helping both new and experienced midwives find clarity and purpose in their careers. I'm a firm believer in passing on the guidance that has shaped my own career.

I was once a very young midwife with a dream, and it was through the mentorship/guidance of a fantastic Zambian midwife, Bartholomew Kamlewe ICM's Young Midwife Leader Zambia, that I found my path which led me to the ICM young midwife leaders program (he was once part of) which has till date changed the face of my career - That's why mentorship is so important to me because if I didn’t know or listen to Barth, I wouldn’t have known about this & many more opportunities nor come this far in my career.
Since then, I've made it my mission to pay that forward. This mentorship program is born from countless conversations with midwives and professionals from my many travels around the world.

This is our last cohort for the year, and we've refined the program to be even more interactive and fun. Don't just take my word for it—our network of over 50 alumni can attest to the value you'll gain Giselda Ngendo Esp Ayuk Taiwo Blessing Akinola Adesuyi Emiline Epse Ndumbe Efesoa (& so many more alumni’s 😊)

If you're a midwife from anywhere in the world looking to:
✔️Advance your career
✔️Make a greater impact
✔️Looking to find a supportive network..
Then, this program is for you.

I’ve seen firsthand how it can reshape a career trajectory, and I'm excited to see what this new cohort will achieve. I also invite you to sponsor a midwife/midwives to join this program.

Join our WhatsApp group for more info👉🏽 https://chat.whatsapp.com/HwxyhKnQkye3RvDE1TCRGe?mode=ems_copy_c

23/08/2025

Your story is what you have, what you will always have. It is something to own ~ Michelle Obama in her book BECOMING (my weekend read).

20/08/2025

My very first co-authored research article has been published!📄
This is a huge milestone for me, especially since research was something I dreaded for a long time🤭.

The article explores how social media can be both a powerful tool for connection and a significant threat to mental health.
This topic is very personal to me, as I've seen how a positive online presence can lead to opportunities(from my career experience), and tragically, how it can negatively affect the lives of many young people especially in Cameroon.

It's surreal to think that even AI has caught on, with my name now appearing on search engines as a co-author!
I'm honored to have been able to contribute to this important research.

This experience has taught me some invaluable lessons:

✔️Your personal journey and experiences are a valid and important source of knowledge. The insights I've gained from navigating social media myself were crucial to this research.

✔️Never underestimate the power of collaboration. I am grateful to Jude Zefack for his guidance and for showing me that research doesn't have to be daunting when you have the right people in your corner.

A big thank you to the Social Epidemiology Lab and a special congratulations to The 'For Mom and Baby' Foundation for their first mention in a research paper as well & finally, thank you to all the people I reached out to fill the virtual questionnaire —this is a win for all of us!

This experience has only strengthened my belief that we can use our online presence for good, and I'm looking forward to what's next.

Read full article here👉🏽 https://lnkd.in/evztDHc9

15/08/2025

Success isn't just about the vision; it's about the people who help you bring it to life.

Last week, during the +1 Global Fund Inter-African Awardees Exchange Program, I witnessed my team push beyond their limits, collaborating flawlessly to ensure everything was perfect. Their teamwork was so remarkable that even our guests commented on it.

Their dedication reminded me of three non-negotiables in my leadership:

1️⃣Gratitude: I wanted to show my appreciation, so I decided to award them with something they'd remember. Their surprise and joy when they received it were priceless- Also, it was handed by the beach. Another lesson in itself to say you don’t necessarily need a crowd/big event to recognize people’s efforts.

2️⃣Accountability: We dedicated a day to not only rest but also to reflect and hold ourselves accountable for the program's success. Dr.Muhoozi Oscar Coastal and Marine Areas Development Initiative

3️⃣Rest: True productivity comes from a rested mind. We made sure to build in time to relax and recharge after a demanding program. Special thanks to Marcelline Moukoko who led our relaxation & wellness session.

Valuing the people crazy enough to follow your not-so-clear vision is everything.
They aren't just my team; they are the foundation.

Well done & congratulations Ngwashi Charlotte Mbah Larissa Diang Sumbwe Elat Larissa

12/08/2025

I'm delighted to share that I've been appointed as a Country Level Advisor at Alliance For Women and Girls (AFWAG).

In this role, I'll draw on my 7 years of experience in maternal and child health advocacy and over 5 years in the non-profit sector, to join 9 other countries in refining local initiatives for women and girls- in my case, with a focus on Cameroon.

I look forward to collaborating with AFWAG network partners, other organizations, and am excited about the capacity-building opportunities this role provides.

A big shout-out and congratulations to my fellow Country Level Advisors, Ida Puliwa Mwango of Othakarhaka - Passing on the kindness in Malawi and Rachel Bukasa of Black Sash in South Africa (my fellow HAULF fellows) on their new roles as well!

Thank you to AFWAG for entrusting me with this position. Do send an email to membership@afwag.org if you or your organization wish to be a network partner. Learn more here👉🏽 https://afwag.org/

The 'For Mom and Baby' Foundation

07/08/2025

Big week for us at The 'For Mom and Baby' Foundation!🙌

We're hosting the +1 Global Fund Inter-African awardees exchange program, and it's been an absolute privilege to welcome partners from Dynamic Doctors (Uganda)- Dr.Muhoozi Oscar, Coastal and Marine Areas Development Initiative (Nigeria), and CRSF (South Sudan).

The exchange of knowledge has been powerful. My team, the guests and I have had rich discussions and organized impactful training sessions for health providers and community health workers. Today, our guests are in the community with us, actively engaging with our moms and babies, learning alongside our team.

I was also able to present on my learnings from the Global PrAKI Consortium I attended in Kenya last month, bringing new awareness to over 50 health providers about this condition.

This is the kind of collaboration that creates real, lasting impact!

01/08/2025

My own story is one of my biggest source of inspiration, and I'm sharing a part of it hoping it inspires you too.. (swipe through the photos).

One of the top lessons I've learned is that your path doesn't need external validation.

It doesn't have to "make sense" to anyone else. If you have that deep conviction that you're heading in the right direction, trust it and stick with it.

Putting these photos & thoughts together was a real trip down memory lane!🩷

28/07/2025

For nearly five years, as I've led The 'For Mom and Baby' Foundation, there's one thing I privately wrestled with: our entirely female team. It started with hiring one, then two, then three, and now we're a team of five ladies. I used to shy away from it, even seeing it as a weakness. But lately, I've flipped the coin and have realized: we are a powerhouse!

Seriously, have you met my girls(staff)? Each one carries an undeniable aura – smart, intentional, and absolutely brilliant women. I love and celebrate every single one of them, and I make sure they know it constantly!

These ladies organize events and handle everything with such grace and efficiency.
Some months back, our programs officer, Larissa, took her very first flight thanks to her work with us. If you've followed me for a while, you know I cried, tears of joy – it was a prayer answered.

Let me share this too - Interestingly, when we put out calls for job applications, about 90% of applicants are women. We've also noticed that male applicants often submit weaker applications or seem to believe that women's issues should only be handled by women, which is a terribly misguided notion.

While we definitely look forward to having amazing men on our team someday, we're going to maximize the strength of our women-led organization to the fullest!

Shout out to these very special women who make our work so easy everyday Mbah Larissa Ngwashi Charlotte Diang Sumbwe Elat Larissa

23/07/2025

I am being Mentored… by THE Muzalema Mwanza 😊

Being a non-profit leader means constantly giving, and sincerely, it can be very draining and lonely.
I've been pouring a lot into others lately, so being assigned a mentor (which I consented to) by Echoing Green (as a requirement for cohort finalization) is one of the best things that could have happened to me right now!

Muzalema, is an invaluable addition to my professional life. As fellow professionals in maternal health, our shared values and perspectives have created an immediate and effortless connection. We both approach our work with a holistic view.

5 things I learnt from our 1st Mentor-Mentee session:

1- The moment to start applying for another grant is immediately you get one. It’s so true for NGOs as the funding cycle is long and hectic sometimes. You can’t afford to sleep on it.
2- When you’re on the right path, the universe aligns.
3-The more the recognitions, the more the pressure to show up.
4- If you are the smartest person in the room, CHANGE ROOMS! You need to always be in an environment where you can learn from the others.
5- Hire slowly but fire quickly.

I'm already looking forward to our next meetings and all the wisdom to come!

Thank you Echoing Green for this and much more & thank you Muzalema Mwanza for agreeing to walk this journey with me🩷

Marthie's Midwifery DIARY

02/09/2025

29/08/2025

27/08/2025

25/08/2025

23/08/2025

20/08/2025

15/08/2025

12/08/2025

07/08/2025

01/08/2025

28/07/2025

23/07/2025

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