16/02/2026
The journey of reindeer lichen to a reindeer’s mouth is not as simple as you might think.
On our tours, you get to feed the reindeer their absolute favorite treat – real lichen.
Not pellets from a bucket, but rare and precious natural lichen.
For a reindeer, lichen is like chocolate is for us. 🤎
Pikka and I are personally involved in the whole process. Every autumn, we go to our own forest and carefully lift the lichen from the ground, filling sack after sack by hand. It is slow, respectful work done on nature’s terms.
Lichen is rare and valuable. After it has been harvested, it takes up to 13 years here for it to grow back.
If the area isn’t fenced, the reindeer will eat it before it has time to recover.
That’s why those of us who own lichen land protect it with fences (see the last image in the video — you can clearly spot the difference at the fence line).
We harvest responsibly and sell part of it — and some we save for our own guests to experience.
Welcome to our beautiful private farm to feed reindeer real lichen — not feed from a bucket, but a true natural delicacy. 🤍✨
