Hearing Choices UK

Hearing Choices UK Hearing Choices UK is located in King's Sutton Memorial Hall and is run by company founder Lisa Summersell.

Lisa has been working as an Audiologist for over 20 years. Lisa has been working as an Audiologist for over 17 years.

🦻 How Hearing Works: A Simple Guide for EveryoneA friendly, easy‑to‑understand look at one of the body’s most fascinatin...
15/01/2026

🦻 How Hearing Works: A Simple Guide for Everyone

A friendly, easy‑to‑understand look at one of the body’s most fascinating systems.

🌟 Why Understanding Hearing Matters

Most of us don’t think about how hearing works — until something feels “off.” But the process behind hearing is incredibly clever, and understanding it helps people appreciate why regular hearing checks are so important. Whether you’re curious, concerned, or supporting someone with hearing loss, this guide breaks everything down in a simple, human way.

👂 Step 1: Sound Begins Its Journey

Every sound starts as a vibration — a door closing, a voice speaking, a kettle boiling. These vibrations travel through the air as sound waves.

Your outer ear (the part you can see) acts like a funnel, catching these sound waves and guiding them into the ear canal. It’s the first step in an amazing chain reaction.

🥁 Step 2: The Eardrum Starts to Move

At the end of the ear canal sits the eardrum, a thin, flexible membrane.
When sound waves hit it, the eardrum vibrates — gently for soft sounds, more strongly for loud ones.

Think of it like a tiny drum responding to every noise around you.

🔧 Step 3: The Middle Ear Amplifies the Sound

Behind the eardrum are the three smallest bones in the human body:

The malleus (hammer)

The incus (anvil)

The stapes (stirrup)

These bones form a mini mechanical system that boosts the vibrations and sends them deeper into the ear. They’re tiny, but they play a huge role in helping you hear clearly.

🌀 Step 4: The Inner Ear Transforms Vibrations Into Signals

Next stop: the cochlea, a spiral‑shaped structure filled with fluid.
When the middle ear sends vibrations into the cochlea, the fluid inside begins to ripple.

Inside the cochlea are thousands of hair cells — microscopic sensory cells that move with the fluid. Each hair cell responds to different pitches, from deep bass notes to high‑pitched sounds.

These hair cells convert movement into electrical signals.

This is where sound becomes information.

🧠 Step 5: Your Brain Makes Sense of It All

The electrical signals travel along the auditory nerve to the brain.
Your brain then interprets these signals as speech, music, laughter, footsteps — everything you hear.

It’s not just your ears doing the work. Your brain is constantly analysing, filtering, and making sense of sound, even in noisy environments.

💡 Why This Matters for Hearing Health

Understanding how hearing works helps explain why hearing loss happens — and why early support makes such a difference.

If hair cells in the cochlea become damaged (from noise, age, or illness), they don’t grow back.

When the middle ear can’t move properly, sound becomes muffled.

If the auditory nerve struggles, signals don’t reach the brain clearly.

The good news? Modern hearing care can support almost every stage of this process, helping people stay connected, confident, and engaged.

🌱 A Simple Takeaway

Hearing is a beautifully complex partnership between your ears and your brain. When any part of the system needs support, a hearing check is the best first step. It’s quick, comfortable, and gives you a clear picture of your hearing health.

HOW MODERN HEARING AIDS WORK — AND WHY THEY ARE NOTHING LIKE THE OLD STEREOTYPES🚫 Forget Everything You Think You KnowMa...
14/01/2026

HOW MODERN HEARING AIDS WORK — AND WHY THEY ARE NOTHING LIKE THE OLD STEREOTYPES

🚫 Forget Everything You Think You Know
Many people still imagine bulky beige devices from decades ago. Today’s hearing aids are sleek, stylish, and packed with technology that rivals smartphones.

⚙️ THE TECHNOLOGY INSIDE

Modern hearing aids use a combination of:

Directional microphones to focus on speech

Noise reduction algorithms to soften background sound

Bluetooth connectivity for calls, TV, and music

Rechargeable batteries for all‑day comfort

AI‑powered sound processing that adapts to your environment

These features work together to create a natural, effortless listening experience.

🎵 DESIGNED FOR REAL LIFE

Whether you’re in a café, at work, or chatting with family, hearing aids automatically adjust to help you hear clearly without constant fiddling. Many models even come with apps that let you fine‑tune settings discreetly.

💡 A CONFIDENCE BOOST

Better hearing isn’t just about sound — it’s about reconnecting with the moments that matter. People often say they wish they’d taken the step sooner.

SUDDEN HEARING LOSS Sudden hearing loss can feel like the world has shifted in an instant. One moment everything sounds ...
13/01/2026

SUDDEN HEARING LOSS

Sudden hearing loss can feel like the world has shifted in an instant. One moment everything sounds normal, and the next, voices, music, or everyday noises become faint, distorted, or disappear entirely. It’s a frightening experience — and one that deserves urgent attention.

This article brings together clear, accessible information to help you understand what sudden hearing loss is, why it happens, and what to do if it affects you or someone you care about.

🌟 What Is Sudden Hearing Loss?
Sudden hearing loss — often called Sudden Sensorineural Hearing Loss (SSHL) — is a rapid drop in hearing ability, typically occurring over a few hours or up to three days. It usually affects one ear, though both ears can be involved. Many people first notice it when they wake up and realise one ear feels “blocked” or sounds are strangely muted.

Medical guidance stresses that sudden hearing loss is an emergency, and early treatment can make a significant difference in recovery outcomes.

🔍 Types of Sudden Hearing Loss
Sudden hearing loss can stem from two broad categories:

1. Conductive Sudden Hearing Loss
This occurs when sound cannot travel efficiently through the outer or middle ear. Common causes include:

Fluid or mucus behind the eardrum

Problems with the tiny middle-ear bones

Earwax blockage

2. Sensorineural Sudden Hearing Loss (SSHL)
This involves damage to the inner ear (cochlea) or the hearing nerve. It is the most common form of sudden hearing loss and often has no immediately obvious cause.

🧠 What Causes Sudden Hearing Loss?
There isn’t a single cause, but several factors are known to contribute:

Viral infections

Circulatory or vascular issues

Inner ear inflammation

Trauma or sudden loud noise exposure

Autoimmune conditions

Ototoxic medications

In many cases, the exact cause remains unknown — which is why prompt medical assessment is so important.

🎧 Recognising the Symptoms
Sudden hearing loss can present in different ways. Common signs include:

A noticeable drop in hearing in one ear

A feeling of fullness or blockage

Tinnitus (ringing or buzzing)

Dizziness or vertigo

Difficulty following conversations

Some people assume it’s just earwax or a temporary blockage — but delaying treatment can reduce the chance of recovery.

🚨 When to Seek Help
You should seek urgent medical attention if you experience sudden hearing loss in one or both ears. NHS guidance recommends contacting a GP or NHS 111 immediately. Early treatment, often with steroids, can improve the likelihood of regaining hearing.

🩺 Diagnosis and Treatment
A clinician or audiologist will typically carry out:

A hearing test (audiogram)

Examination of the ear canal and eardrum

Possible blood tests or imaging

Treatment may include:

Steroids (oral or injected) to reduce inflammation

Treating underlying infections

Managing contributing conditions

Prompt intervention is key — many people recover fully or partially when treated early.

💬 Emotional Impact and Support
Sudden hearing loss can be deeply distressing. People often experience disbelief, frustration, or fear, especially if tinnitus or balance problems occur at the same time. Support from healthcare professionals, family, friends, and peer groups can make a meaningful difference.

🌱 Can Sudden Hearing Loss Be Prevented?
While not all cases are preventable, you can reduce risk by:

Protecting your ears from loud noise

Managing chronic health conditions

Seeking prompt treatment for ear infections

Avoiding unnecessary exposure to ototoxic medications

🧭 Final Thoughts
Sudden hearing loss is a medical emergency — but with quick action, many people recover some or all of their hearing. If you or someone you know experiences a sudden change in hearing, don’t wait. Getting help quickly can make all the difference.

🔊 Hearing Aids Give the Brain the Sound It NeedsModern hearing aids don’t just make things louder — they deliver clearer...
11/01/2026

🔊 Hearing Aids Give the Brain the Sound It Needs
Modern hearing aids don’t just make things louder — they deliver clearer, more accurate sound to the brain. This improved auditory input helps the brain process speech more easily, stay engaged, and feel less fatigued.

How hearing aids support healthy brain function:
Restore access to important sound details
They amplify the frequencies you struggle with, helping the brain receive the full picture again.

Reduce listening effort
When sound is clearer, the brain doesn’t have to work overtime to decode speech.

Improve sound processing
Reintroducing sound encourages the brain to strengthen pathways involved in hearing and communication.

Boost confidence in noisy places
By reducing background noise and enhancing speech, hearing aids help you stay focused and connected.

🌟 Why This Matters
Better auditory input means:

Easier conversations

Less mental fatigue

Stronger social connections

More confidence day‑to‑day

Healthier long‑term cognitive stimulation

Supporting your hearing is one of the simplest ways to support your brain.

💛 Hearing Choices UK Is Here for You
If you’ve noticed changes in your hearing — or you’re supporting someone who has — we’re here with friendly guidance, clear information, and support every step of the way.

Stay connected. Stay confident. Stay you.

💙 HEARING LOSS AND DEMENTIA - WHAT'S THE LINK?At Hearing Choices UK, we believe knowledge is empowering — especially whe...
10/01/2026

💙 HEARING LOSS AND DEMENTIA - WHAT'S THE LINK?

At Hearing Choices UK, we believe knowledge is empowering — especially when it comes to your long‑term health and wellbeing.

Many people are surprised to learn that untreated hearing loss is linked to a higher risk of cognitive decline. While hearing loss doesn’t cause dementia, it can contribute to factors that make the brain work harder than it should, such as social withdrawal, reduced stimulation, and increased listening effort.

🧠 Why It Matters
When hearing becomes difficult, the brain has to work overtime to fill in the gaps. Over time, this extra strain can affect memory, focus, and overall cognitive health. Staying socially connected and mentally active plays a huge role in keeping the brain healthy — and good hearing is at the heart of that.

🎧 The Good News
Research shows that hearing aids can help reduce cognitive symptoms in people at risk by improving communication, confidence, and social engagement. Addressing hearing loss early is a powerful step toward protecting your wellbeing today and in the future.

🌈 A Balanced Perspective
Hearing loss is just one of many factors associated with dementia — and its impact is weaker than others like depression, diabetes, or social isolation. What matters most is taking action early and staying informed.

💬 How Hearing Choices UK Can Help
We’re here to support you every step of the way:

Friendly, expert advice

Clear, trustworthy information

Guidance on hearing tests and hearing aid options

Support for you and your loved ones

💛 Stay Connected. Stay Confident. Stay You.
If you’ve noticed changes in your hearing — or you’re supporting someone who has — now is a great time to start the conversation. Your hearing matters, and so does your brain health.

🌿 YOUR HEARING, YOUR COMFORT, YOUR CHOICEAt Hearing Choices UK, we believe hearing care should feel personal, calm, and ...
09/01/2026

🌿 YOUR HEARING, YOUR COMFORT, YOUR CHOICE

At Hearing Choices UK, we believe hearing care should feel personal, calm, and completely centred around you.
No pressure. No rush. Just expert support delivered with kindness and clarity.

Whether you’re booking a hearing test, exploring hearing aids, or simply looking for advice, we’re here to make every step feel comfortable and empowering.

✔ Independent hearing care
✔ Friendly, professional guidance
✔ Solutions tailored to your lifestyle
✔ A welcoming space where you’re always listened to

Your hearing matters — and so does your experience.
Your hearing, your comfort, your choice.

📍 Banbury & surrounding areas
📅 Appointments available now by calling 01295 574380

🌟 TINNITUS - WHAT IS IT AND HOW TO MANAGE ITTinnitus is surprisingly common — a ringing, buzzing, or humming sound that ...
07/01/2026

🌟 TINNITUS - WHAT IS IT AND HOW TO MANAGE IT

Tinnitus is surprisingly common — a ringing, buzzing, or humming sound that only you can hear. For some people it’s a mild background noise; for others, it can feel intrusive or distracting. Whatever your experience, tinnitus is real, valid, and manageable.

🔊 What causes tinnitus?
Tinnitus isn’t a condition on its own. It’s usually linked to:

Noise exposure

Age‑related hearing loss

Earwax build‑up

Stress or anxiety

Certain medications

Often, it appears when the auditory system isn’t getting the sound input it needs — which is why tinnitus and hearing loss often go hand in hand.

💬 How it affects daily life
Tinnitus can impact concentration, sleep, and overall wellbeing. The emotional strain is just as important as the sound itself, and both deserve support.

🎧 What can help?
There’s no one‑size‑fits‑all cure, but there are effective ways to reduce the impact:

Sound therapy to mask or soften the internal noise

Hearing aids if hearing loss is present

Relaxation techniques to calm the nervous system

Lifestyle changes like reducing caffeine and managing stress

Professional guidance to build a personalised plan

💛 You’re not alone
Tinnitus can feel isolating, but support is available — and many people find meaningful relief with the right strategies. If you’re noticing new or persistent sounds, a hearing check is a great first step toward clarity and peace of mind.

🌟 Let’s Talk Hearing HealthMost people check their eyes regularly… but their hearing? Not so much.Yet hearing plays a hu...
06/01/2026

🌟 Let’s Talk Hearing Health
Most people check their eyes regularly… but their hearing? Not so much.
Yet hearing plays a huge role in confidence, connection, and overall wellbeing.

Here’s your gentle nudge:

👂 Regular hearing checks help catch changes early
🧠 Better hearing supports cognitive health
💬 Makes conversations easier and more enjoyable
🎧 Modern hearing aids are smart, discreet, and life‑changing
🩺 We offer a thoroughly bespoke testing process and if needed
bespoke hearing aids and aftercare tailored for your needs.

Looking after your hearing isn’t just about hearing better — it’s about living better.

If you’ve been putting it off, consider this your sign to book a check.

HEARING CARE - WHY IT MATTERS MORE THAN YOU THINKHearing is one of the most powerful ways we connect with the world. It ...
05/01/2026

HEARING CARE - WHY IT MATTERS MORE THAN YOU THINK

Hearing is one of the most powerful ways we connect with the world. It shapes our relationships, our confidence, and our sense of belonging. Yet hearing health is often overlooked — treated as something to think about “later,” or only when a problem becomes impossible to ignore. In reality, caring for our hearing should be as routine as looking after our teeth, eyes, or heart.

This article explores why hearing care matters, the signs people often miss, and the simple steps that can protect hearing for life.

🎧 WHY HEARING HEALTH DESERVES ATTENTION

Hearing loss is far more common than most people realise. It affects people of all ages — not just older adults — and can develop gradually, making it easy to miss. Untreated hearing loss has been linked to:

Increased feelings of isolation

Communication difficulties at home and work

Higher risk of cognitive decline

Fatigue from constantly straining to listen

Reduced quality of life

WHAT HAPPENS AT A HEARING TESTA hearing test is a straightforward assessment designed to understand how well you hear di...
04/01/2026

WHAT HAPPENS AT A HEARING TEST

A hearing test is a straightforward assessment designed to understand how well you hear different sounds, tones, and speech. It is typically carried out by an audiologist or hearing care professional in a calm, controlled environment.

PURPOSE OF A HEARING TEST

Identify any degree of hearing loss

Determine the type of hearing loss (conductive, sensorineural, or mixed)

Evaluate how well you understand speech

Guide recommendations for treatment or hearing support

BEFORE THE TEST

You may be asked about your medical history, noise exposure, and any symptoms such as ringing in the ears or difficulty hearing conversations.

The audiologist will check your ears using an otoscope to look for wax buildup, infection, or abnormalities.

TYPES OF HEARING TESTS

PURE-TONE AUDIOMETRY

You will wear headphones and listen to a series of tones at different pitches and volumes.

You indicate when you hear a sound, usually by pressing a button or raising your hand.

This test helps determine the quietest sounds you can hear at various frequencies.

TYMPANOMETRY

A small probe is placed in your ear to measure how your eardrum responds to changes in air pressure.

This helps identify issues such as fluid behind the eardrum or problems with the middle ear.

BONE CONDUCTION TESTING

A small device is placed behind your ear to send vibrations directly to the inner ear.

This helps determine whether hearing loss is related to the outer/middle ear or the inner ear.

AFTER THE TEST

The audiologist will review your results, often shown on a graph called an audiogram.

They will explain what the results mean for your hearing.

If hearing loss is detected, they may recommend hearing aids, medical treatment, or further evaluation.

SUMMARY

A hearing test is painless, non-invasive, and essential for understanding your hearing health. It provides valuable information that can help improve communication and overall quality of life.

BITE SIZED FACTS ABOUT  YOUR HEARING Your ears start working before you are born, and babies can hear   sounds in the wo...
03/01/2026

BITE SIZED FACTS ABOUT YOUR HEARING

Your ears start working before you are born, and babies can hear sounds in the womb.

Hearing loss affects about 1 in 8 people aged 12 and older.

Exposure to loud noises over 85 decibels can damage your hearing permanently.

Regular hearing checks can help detect problems early before they worsen.

Using headphones at high volume for long periods can increase the risk of hearing loss.

Hearing aids can improve quality of life by enhancing communication and social interaction.

Earwax protects your ears by trapping dust and debris but too much can cause blockage.

Noise-induced hearing loss is preventable by using ear protection in loud environments.

Age-related hearing loss is common but not inevitable; healthy habits can help delay it.

Tinnitus, a ringing in the ears, affects millions and can be managed with professional help.

Address

Kings Sutton Millennium Memorial Ha, Astrop Road, Kings Sutton
Banbury
OX173PG

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+441295574380

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