Richard Fantom Eyecare Ltd

Richard Fantom Eyecare Ltd Exceptional eyecare, quality eyewear, personal service. Exceptional personal eyecare for you and your family,

My many customers will know that I love using new technology to make eye care better. I pride myself on having the best ...
15/10/2025

My many customers will know that I love using new technology to make eye care better. I pride myself on having the best available equipment but even more importantly, knowing how to use it.
Pictured here is my latest piece of kit, along with the oldest. The new item is a VX-40 automated focimeter. As we have become more and more busy I wanted something to save time. With this device you can pretty much "throw a pair of spectacles at it and the machine will measure them". Once you mount the pair of spectacles it measures each lens power and lens position, ready to print out. This speeds up the checking of jobs before we notify the patient that they are ready, and measurement of a pair of spectacles for new patients. It also produces a graphic to demonstrate the way that focus power changes across the lens.

Also shown in the picture is my oldest piece of equipment, the Serelo ruler. I bought it in 1989 and it still works, doesn't use batteries and is just as accurate as the day I purchased it.

Meet the latest member of the team, Pamela. We all have our roles and Pamela helps to create a calm environment and as a...
24/09/2025

Meet the latest member of the team, Pamela. We all have our roles and Pamela helps to create a calm environment and as a palm is an air purifier. Great to know when traffic is going by. Apparently Pamela is a great listener too.

Increasingly, savvy customers have quite rightly been asking about the sustainability of contact lenses. The team from t...
11/09/2025

Increasingly, savvy customers have quite rightly been asking about the sustainability of contact lenses. The team from the Optometry Today journal have been looking in to this too and have interviewed two key industry figures to find out the facts.
You can watch the whole video on YouTube here: https://www.youtube.com/watch?v=5O4IUGudQNo

It's only 11 minutes long but if you would like the highlights, I have summarised below.

1) There are no extremely hazardous materials used in CL manufacturing. The most hazardous is alcohol.
2) There is use of water in the production and the manufacturers go to great lengths to clear the water before it is allowed back to the environment.
3) The main components used are plastic, aluminium and silicone.
4) A typical user of daily disposable CLs produces 1.06kg of waste annually, all of which can be recycled. A reusable (monthly or two-weekly replacement) produces 0.83kg pf waste, most of which can be recycled. The average UK citizen throws away 377kg of waste per year. Of course occasional use of daily disposable means much lower waste.
5) Lens waste - the foil, the plastic and the lenses themselves can be recycled. Solution bottles can be mostly recycled (though the caps and tamper-rings can not be).

Want to know more about sustainability in eye care? See www.sustainableeyecare.com

So what should you be doing as a spectacle wearer or a contact lens wearer.

At Richard Fantom Eyecare we collect in old spectacles for the Lions Club International.
Contact Lenses should be saved up and returned to us. Collect the plastic "blister packs", the foils and the contact lenses themselves. NEVER put lenses down the sink or toilet as this can eventually work its way in to the rivers and sea. The contact lens waste is collected periodically by our partners at Johnson & Johnson.

There is a greater and greater emphasis on sustainability in the manufacturing of contact lenses, spectacle frames and spectacles lenses, and ever better plans for end of use recycling.

Sustainable Eyecare What YOU can do! Explore our resources to learn what you can do to make contact lens wear and eye care more sustainable. Find out more about proper disposal of contact lens and eye care products, how it affects the environment, along with many more recycling facts! EYE CARE PRACT...

29/08/2025

Rodenstock MyCon™ lenses feature effective, market-proven HAPD™ Technology.* Unlike single-vision lenses, this approach offers two benefits in one:
1. A ‘focus area’ with your child’s prescription in the lens centre corrects short-sightedness to provide sharp, clear and comfortable vision.
2. Asymmetric ‘progression control areas’ in the sides of the lenses are designed to slow down eye length growth, aiming to reduce the worsening of myopia.

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Sources:
*Rodenstock MyCon White Paper Compendium. 2025. (www.rodenstock-pro.com/com/mycon-whitepaper).
Tarutta EP, Proskurina OV, Tarasova NA, Milash SV, Markosyan GA. (2019). Long-term results of perifocal defocus spectacle lens correction in children with progressive myopia. Vestn Oftalmol. 2019;135(5):46-53

Do you know whether your child suffers from short-sightedness, also called myopia? Rodenstock MyCon™ lenses powered by m...
25/08/2025

Do you know whether your child suffers from short-sightedness, also called myopia? Rodenstock MyCon™ lenses powered by market-proven* HAPD™ Technology offer sharp, clear and comfortable vision and can significantly slow myopia progression.**

Book an appointment with us at Richard Fantom Eyecare to find out more.

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Sources:
*Rodenstock MyCon White Paper Compendium. 2025. (www.rodenstock-pro.com/com/mycon-whitepaper)
**Tarutta EP, Proskurina OV, Tarasova NA, Milash SV, Markosyan GA. (2019). Long-term results of perifocal defocus spectacle lens correction in children with progressive myopia. Vestn Oftalmol. 2019;135(5):46-53

Short-sightedness, also called myopia, can impair children’s lives today and in the future. Help to protect healthy visi...
18/08/2025

Short-sightedness, also called myopia, can impair children’s lives today and in the future. Help to protect healthy vision for a happy, carefree childhood: Rodenstock MyCon™ lenses powered by market-proven* HAPD™ Technology offer sharp, clear and comfortable vision as well as effective myopia progression management.**

With the school year soon starting, now is the perfect time to prioritise your child’s vision: Book an appointment with us at Richard Fantom Eyecare!
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Sources:
*Rodenstock MyCon White Paper Compendium. 2025. (www.rodenstock-pro.com/com/mycon-whitepaper)
**Tarutta EP, Proskurina OV, Tarasova NA, Milash SV, Markosyan GA. (2019). Long-term results of perifocal defocus spectacle lens correction in children with progressive myopia. Vestn Oftalmol. 2019;135(5):46-53

18/08/2025

Bring your child‘s world back into full, clear focus while simultaneously aiming to slow myopia progression: Rodenstock MyCon™ lenses powered by highly effective, market-proven** HAPD™ Technology can be the ideal 2-in-1 solution for children with myopia. Book an appointment to find out more.

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Sources:
*Tarutta EP, Proskurina OV, Tarasova NA, Milash SV, Markosyan GA. (2019). Long-term results of perifocal defocus spectacle lens correction in children with progressive myopia. Vestn Oftalmol. 2019;135(5):46-53
**Rodenstock MyCon White Paper Compendium. 2025. (www.rodenstock-pro.com/com/mycon-whitepaper)

With the school year soon starting, now is the perfect time to offer children the joy of sharp, clear and comfortable vi...
15/08/2025

With the school year soon starting, now is the perfect time to offer children the joy of sharp, clear and comfortable vision as well as effective management of myopia progression: Rodenstock MyCon™ lenses powered by market-proven* HAPD™ Technology can do both**, supported by real-life market experiences. Book an appointment to learn more.

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Sources:
*Rodenstock MyCon White Paper Compendium. 2025. (www.rodenstock-pro.com/com/mycon-whitepaper)
**Tarutta EP, Proskurina OV, Tarasova NA, Milash SV, Markosyan GA. (2019). Long-term results of perifocal defocus spectacle lens correction in children with progressive myopia. Vestn Oftalmol. 2019;135(5):46-53

Rodenstock MyCon™ lenses powered by market-proven* HAPD™ Technology offer both sharp, clear, and comfortable vision as w...
09/08/2025

Rodenstock MyCon™ lenses powered by market-proven* HAPD™ Technology offer both sharp, clear, and comfortable vision as well as effective myopia progression management.** Developed with children in mind, they are designed to make myopia management as easy and comfortable as possible: with thin, light and aesthetically pleasing lenses that children like to wear. Book an appointment with us at Richard Fantom Eyecare to discover more.

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Sources:
*Rodenstock MyCon White Paper Compendium. 2025. (www.rodenstock-pro.com/com/mycon-whitepaper)
**Tarutta EP, Proskurina OV, Tarasova NA, Milash SV, Markosyan GA. (2019). Long-term results of perifocal defocus spectacle lens correction in children with progressive myopia. Vestn Oftalmol. 2019;135(5):46-53

We had a new vinyl window fitted last week, courtesy of our friends at Rodenstock. We think it looks great and promotes ...
23/07/2025

We had a new vinyl window fitted last week, courtesy of our friends at Rodenstock. We think it looks great and promotes one of our brilliant products - B.I.G. EXACT lenses.

Recycling of Contact Lenses and PackagingThere are several of you already doing this - thank you.But for those who were ...
17/04/2025

Recycling of Contact Lenses and Packaging

There are several of you already doing this - thank you.
But for those who were not aware, we collect in contact lenses and contact lens packaging for recycling. Bring in the lenses and/or packaging and we will collect in our dedicated box, then when it gets full we send it for recycling. Refactory have provided a useful graphic to show what happens to it.
And we welcome contact lenses and packaging from all manufacturers, even when we have not supplied the lenses or even for people who don't use our eye care services.

Tom Ford Eyewear now at Richard Fantom EyecareIt's always exciting to start working with a new brand and we are delighte...
04/04/2025

Tom Ford Eyewear now at Richard Fantom Eyecare

It's always exciting to start working with a new brand and we are delighted to have our new collection of Tom Ford Eyewear in the practice.

Unmistakeable, undeniable elegance. Always.

Come in to see the collection of spectacles and sunglasses.

Address

15 High Street
Bidford
B504BQ

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm
Saturday 9am - 1pm

Telephone

+441789549409

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