13/01/2026
Just Landed! 👓🐦🙂
Brand new to Eyecare Matters for 2026 is this fantastic new collection of quality frames from Bird Eyewear, the UK’s leading sustainable eyewear brand.
Founded by three brothers in Devon, Bird Eyewear provides a planet-positive alternative to the millions of plastic frames that end up in landfill each year. Their frames are multi award-winning, including ‘Frame of the Year’ at the Optician Awards.
Beautifully made from plant-based bio-acetates, recycled metals and repurposed materials, every pair of Birds are fully repairable, recyclable, and low-carbon, all while championing and protecting the natural world through special initiatives and partnerships with various organisations including the WWF, RSPB and Solar Aid.
Call in and view this great new range, whether you are due a sight test soon or just feel like a new pair of glasses to start the new year!